monthly performance pack april, may & june 2016 -...
TRANSCRIPT
April, May & June 2016 Monthly Performance Pack
Mimmi Andersson, BBC iPlayer BBC Communications 07725641207 | [email protected]
Monthly summary – June 2016
Slide 2
• Major events in the sporting calendar began in June, including Wimbledon and the UEFA Euro 2016 football tournament. BBC iPlayer saw an excellent start to the ‘Summer of Sport’ season, with 290 million requests across TV and radio. This was an increase of +6% on May, and higher than June 2015 by +39m requests. TV requests increased +9% month-on-month to 229 million, BBC iPlayer’s highest-ever performance for the month of June.
• Live viewing grew to 11% of all TV requests, the highest level since mid-2014. And BBC iPlayer (TV and BBC iPlayer Radio) saw the highest ‘unique browser’ reach on record, with an average of 19.9 million unique browsers weekly across June.
• The appeal of a ‘Home Nations’ football match, played during office hours. proved a winning combination for BBC iPlayer, with the England v Wales match for UEFA Euro 2016 being, by far, the most requested programme in June, delivering 2.8 million requests. Top Gear continued to be popular as usual, and new dramas Versailles and New Blood rounded out the top 5 most-requested programmes (along with EastEnders), all delivering well over 1m requests.
• In a similar story for radio in June, the England v Wales match in UEFA Euro 2016 was also the most popular programme (coverage from BBC Radio 5 live Sport, which delivered 263k requests for BBC iPlayer Radio).
• Note: we have included the top 20 episode tables for April and May in this report as well as June’s.
Consistent with previous months:
• The profile of BBC iPlayer users has evened out over time in terms of male/female ratio, but remains strongly under-55 in terms of age, which is younger than the typical TV viewer or radio listener’s profile (although more in line with home broadband users).
• BBC iPlayer is used for TV at roughly the same time of day as linear TV viewing, although there is proportionally more daytime and late-peak use. BBC iPlayer Radio is used far more in daytime than traditional radio listening, which peaks at breakfast-time.
Index
Slide 3
Page Content
4-6 Monthly BBC iPlayer requests by media type
7 Weekly BBC iPlayer unique browsers by media type
8-10 Weekly requests by media and device type
11 TV and radio requests - live vs catch-up
12 Notes about the data in this report
13-14 Top TV programmes & Top iPlayer Radio programmes - June
15-16 Top TV programmes & Top iPlayer Radio programmes - May
17-18 Top TV programmes & Top iPlayer Radio programmes - April
19 Use of BBC iPlayer for TV by time of day
20 Use of BBC iPlayer Radio by time of day
21 Profile of BBC iPlayer users
22 Glossary
16
18
27
24
25
25
26
25
26
26
29
28
32
30
33
30
33
31
27
28
28
31
32
32
35
32
38
33
37
36
37
40
40
44
46
44
46
46
48
45
49
42
45
46
50
49
40
42 61
68
72
74
76
69
77
74
69
63
68
69
74
67
72
64
71
70
66
64
75
80
80
78
79
57
57
53
54
51
55
53
58
58
59
56
65
60
64
64
62
60
45
50 52
52
55
51
62
59
61
71
78
86
88
87
84
93
97
86
87
91
86 10
8 10
9 11
4 127
117 12
2 10
8 122
120
117
115
113 13
4 13
9 14
3 14
5 14
6 14
2 14
0 13
8 12
5 13
0 151
150 16
5 16
7 17
4 21
2 19
4 200
183
181
170
164
159
176
200
198
202
242
235 25
0 20
5 205
194
171
182 18
6 24
0 257
259 27
3 25
9 22
5 22
2 22
6 20
0 20
3 226
276
255
252
253 250
239
244
222
210 22
9
62 69 78
76
81
76
87
85
87 97
107 114
120
116
118
123 130
117
114
119
114
139
141
145 16
2 14
8 160
141 15
9 15
7 15
3 15
5 15
3 17
8 185
187
191
192
190
185
187
167 17
5 196
199 21
3 20
7 217
272
262 27
2 25
7 25
7 23
9 24
2 23
4 245 26
3 26
6 27
1 31
6 30
2 322
269 27
6 26
4 23
7 247 26
1 32
0 336*
33
7 352
315
281*
27
5 28
0 25
1 258 27
8 33
4 31
3 31
0 30
9 31
5 29
8 308
286
273 29
0
Jan
09
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
pt
Oc
t N
ov
De
c
Jan
10
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
11
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
12
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-13
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-14
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-15
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-16
Feb
M
ar
Ap
r M
ay
Jun
Requests for TV programmes
Requests for radio programmes
Major events in the sporting calendar began in June, including Wimbledon and the UEFA Euro 2016 football tournament. BBC iPlayer saw an excellent start to the ‘Summer of Sport’ season, with 290 million requests across TV and radio. This was an increase of +6% on May, and higher than June 2015 by +39 million requests.
We are in the process of introducing new and improved measurement of BBC iPlayer’s new webcast episodes, and simulcasts. We estimate that this would add a further 2 million requests on top of the 290m here, but are only reporting this anecdotally since it is from a different data source and not complete for the whole month of June.
Total monthly BBC iPlayer requests across all platforms, since 2009
Slide 4
Mill
ion
s o
f re
qu
est
s p
er m
on
th
Data missing *
* Please refer to slide 12 for guide notes
RADIO DATA MISSNG*
Measurement correction
TV requests inflated in
Sept
0.6
0.7 0.9
0.8
0.8
0.8
0.8
0.8
0.9
0.9
1.0
0.9
1.0
1.1
1.1
1.0
1.1
1.0
0.9
0.9
1.0
1.0
1.1
1.0
1.1
1.1
1.2
1.1
1.2
1.2
1.2
1.3
1.3
1.4
1.5
1.4
1.5
1.6
1.6
1.5
1.6
1.4
1.4
1.5
1.7
1.6
1.3
1.4 2.
0 2.4
2.3
2.5
2.4
2.3 2.5
2.4
2.3
2.0 2.3
2.2
2.4
2.4
2.3
2.1
2.3
2.3
2.1
2.1 2.
5 2.
6 2.
7 2.
5 2.
5 2.
0 1.
8 1.
8 1.
7 1.
7 1.
8 1.
7 1.9
1.9
2.0
1.8 2.1
2.1
2.1
2.1
2.0
2.0 1.
6 1.8 1.7
1.7
1.8
1.7 2.0
1.9 2.0 2.3 2.6
2.8 2.9 3.1
2.7 3.1
3.1
2.9
2.8 2.9
2.9 3.
5 3.6
3.7 4.
1 4.
2 3.
9 3.
6 3.9
4.0
3.8
3.7
3.8 4.
3 4.6
4.6 4.7 5.
2 4.
6 4.
7 4.
5 4.
2 4.
2 4.9 5.
0 5.
3 5.
6 5.
6 6.
8 6.9
6.4
6.1
5.8
5.7
5.3
5.1 5.
9 6.
5 6.6
6.5
7.8 8.
4 8.
1 6.
8 6.
6 6.
5 5.
5 5.9
6.2
7.7 8.
6 8.
4 8.8
9.2
7.2
7.4
7.3
6.7
6.6 7.
3 9.
2 8.
2 8.4
8.2 8.
1 8.
2 7.
9 7.
4 6.
8 7.6
2.1 2.
4 2.
5 2.
5 2.
6 2.
5 2.8
2.7 2.9 3.
3 3.6 3.7 3.9 4.
2 3.
8 4.1
4.2
3.9
3.7 3.8
3.8
4.5 4.7
4.7 5.
2 5.
3 5.
2 4.
7 5.1 5.2
4.9
5.0 5.1
5.8 6.
2 6.
0 6.2
6.8
6.1
6.2
6.0
5.6 5.7
6.3 6.
6 6.9
6.9
7.0
8.8
9.3
8.8
8.6
8.3
8.0
7.8
7.5
8.2 8.
5 8.9
8.7
10.2
10.8
10
.4
9.0
8.9
8.8
7.6 8.
0 8.
7 10
.3 11
.2
10.9
11
.3
11.3
9.
1 9.
2 9.
0 8.
4 8.
3 9.
0 11
.1
10.1
10
.3
10.0
10
.2
10.3
9.
9 9.
5 8.
8 9.
7
Jan
09
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
pt
Oc
t N
ov
De
c
Jan
10
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
11
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
12
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-13
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-14
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-15
Feb
M
ar
Ap
r M
ay
Jun
Ju
l A
ug
Se
p
Oc
t N
ov
De
c
Jan
-16
Feb
M
ar
Ap
r M
ay
Jun
Daily TV requests Daily radio requests
Average daily BBC iPlayer online requests
Slide 5
Mill
ion
s o
f re
qu
est
s p
er d
ay
(ave
rag
e m
on
thly
)
With an average of 9.7 million daily requests, BBC iPlayer overall performed strongly, showing month-on-month growth as well as being up by 1.3m per day on June 2015.
Measurement correction *
RADIO DATA MISSNG
* Figures now include requests for programmes only on iPlayer. Please refer to slide 12 for guide notes
TV requests inflated in
Sept Data missing *
TV only: Monthly requests to BBC iPlayer year-on-year This graph shows the seasonal pattern of BBC iPlayer. Because a lot of BBC iPlayer viewing is simple catch-up, there is a strong link with linear TV – so highest in autumn and winter; however, June’s major sporting events (in particular Euro 2016) has led to a significant difference this month compared to the normal seasonal trend. TV requests increased by +9% in June, up to their highest-ever June performance of 229m requests.
Slide 6
0
50
100
150
200
250
300
Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec
BBC
iPla
yer m
on
thly
req
ue
sts
(mill
ion
s)
2016
2015
2014
2013
2012
2011
2010
2009 LONDON OLYMPICS
DATA MISSING (2015)
DATA MISSING (2014)
June 2016: 229m
* Figures now include requests for programmes only on iPlayer. Sept 2015 saw inflated TV requests. Please refer to slide 12 for guide notes
TV requests inflated in Sept
Weekly unique browsers to BBC iPlayer
Slide 7
As well as measuring the number of requests for programmes, we also measure unique browsers to BBC iPlayer and iPlayer Radio. “Unique browsers” is an industry-standard measure of unique devices/web browsers (not individuals) accessing a service. If a person uses a different device at work and at home, or uses two different browsers on one computer, they would count as two unique browsers. Conversely, if multiple users watch or listen on the same device/browser, only one unique browser would be counted.
In June 2016 we saw an average of 19.9m unique browsers per week to BBC iPlayer (TV and BBC iPlayer Radio), the highest level of unique browsers on record to date.
Source – ComScore (Digital Analytix)
19.94028 16.979274
5.5163344
0
5
10
15
20
Jan Mar May Jul Sep Nov Jan Mar May Jul Sep Nov Jan Mar May
Mill
ion
s
All BBC iPlayer Browsers
BBC iPlayer (TV)
BBC iPlayer Radio
iPlayer Radio browsers were over-counted in September ; this affects both radio and total browser numbers here.
14 15 16
81 78 70 65 66 60 65 67 68 74 73 74 77 70 69 70 69 71
84 79 67 62 63 56 61 62 61
66 64 65 67 63 63 58 54 54
100 92
94 84 82
73 73 76 87 92 95 88 90
85 87 82 76 85
10 9
5 8 8
7 7 10 16
9 8 9 7 6 6 6 6 6
40 30
24 25 34
29 28 27 34 34 43 45 45
45 50 42 40
43
5 6
6 10 11
11 12 18
38 20 20 21 21 21 23
20 19
21
31
21
14 20 16 15 12
19
30 18 7 8 8
9 10 9
9 10
352
315
281 275 280
251 258 278
334 313 310 309 315
298 308 286
273 290
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
Unknown
Internet TV / connected devices
TV platform operators
Games consoles
Computers
Tablets
Mobile devices
TOTAL
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players. TV platform operators include Virgin Media, Sky, YouView and BT Vision. Games consoles comprise Sony Playstation, Nintendo Wii and Microsoft XBox. Unknown devices are historically mostly due to online radio services such as the TuneIn radio app, or more recently due to changes to TV devices.
23% 25% 25% 24% 24% 24% 25% 24% 20% 24% 24% 24% 24% 23% 22% 24% 25% 24%
24% 25% 24% 23% 23% 22% 24% 22% 18%
21% 21% 21% 21% 21% 21% 20% 20% 19%
28% 29% 34%
31% 29% 29% 28% 27%
26%
29% 30% 28% 29% 28% 28% 28% 28% 29%
3% 3%
2% 3% 3% 3% 3%
3%
5%
3% 3% 3% 2% 2% 2% 2% 2% 2%
11% 10% 9%
9% 12% 12% 11% 10%
10%
11% 14% 15% 14% 15% 16% 15% 15% 15%
2% 2% 2% 4% 4% 5% 5%
7% 11%
6% 6% 7% 7% 7% 7% 7% 7% 7% 9% 7% 5% 7% 6% 6% 5% 7% 9% 6% 2% 3% 3% 3% 3% 3% 3% 3%
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
TV and radio: Requests for programmes by device type The month-on-month increase from May to June was seen across all device types. The increase was most noticeable on computers, with requests from those devices increasing from 76m to 85m month-on-month.
Slide 8
% of requests Number of requests (millions)
43%
24%
---- SOME DATA MISSING * ---- SOME RADIO DATA MISSING*
* Figures now include requests for programmes only on iPlayer. Please refer to slide 12 for guide notes
TV requests inflated
TV requests inflated (Sep)
22% 22% 21% 19% 19% 20% 20% 19% 16% 19% 19% 19% 19% 18% 16% 18% 18% 18%
28% 28% 27% 25% 25% 25% 26% 23% 19%
22% 22% 22% 22% 22% 22% 21% 21% 20%
25% 26% 31% 28% 26% 25% 25%
25%
23%
27% 29% 27% 26% 26% 26% 26% 26% 28%
4% 4% 2% 3% 3% 3% 3%
4%
6%
3% 3% 3% 3% 3% 3% 3% 3% 3%
15% 12% 11% 11% 15% 15% 14%
12%
12%
13% 17% 18% 18% 19% 20% 19% 19% 19%
2% 2% 3% 4% 5% 6% 6%
8% 14%
8% 8% 8% 8% 9% 9% 9% 9% 9%
5% 6% 6% 9% 7% 7% 6% 8% 11% 7% 3% 3% 3% 4% 4% 4% 4% 4%
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku. TV platform operators include Virgin Media, Sky, YouView and BT Vision. Games consoles comprise Sony Playstation, Nintendo Wii and Microsoft XBox.
TV only: Requests for programmes by device type When looking at TV-only requests, the picture is broadly the same as for overall requests. Increases were seen across all device types, meaning that the share between devices has remained consistent, but requests from computers have increased the most.
Slide 9
60 57 47 43 43 39 42 43 43 48 47 48 46 42 38 39 38 41
77 72 60 55 56
49 52 53 52 57 55 55 56 53 53 48 44 45
67 67
69 61 59
50 51 57 64 69 72 68 66
63 64 58 55
63
10 9
5 8 8
7 7 10
16 9 8 9 7
6 6 6
6 6
40 30
24 25 34
29 28 27
34 34 43 45 45
45 50 42
40 43
5 6
6 10
11
11 12 18
38 20 20 21 21
21 23
20 19
21
14
17
14 20 16
14 12
18
29 17 7 8 8
8 10
9 9
10
273 259
225 222 226
200 203
226
276
255 252 253 250 239 244
222 210
229
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
Unknown
Internet TV / connected devices
TV platform operators
Games consoles
Computers
Tablets
Mobile devices
TOTAL
% of requests Number of requests (millions)
38%
31%
* Figures now include requests for programmes only on iPlayer. Please refer to slide 12 for guide notes
TV requests inflated
TV requests inflated
21 20 23 22 23 2124 24 25 26 26 26
30 28 30 31 31 30
7 78 7 7
7
8 99
9 9 10
119
10 10 109
33
25
2623 23
23
22 20
23 23 23 20
24
22
23 23 2121
17
40
0 00
00
0 0 0 0
0 00
0
79
57 57
53 5451
5553
58 58 5956
65
60
64 6462
60
Jan-
15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Aug Se
p
Oct
No
v
De
c
Jan-
16
Feb
Ma
r
Ap
r
Ma
y
Jun
Unknown
Internet TV / connecteddevices
TV platform operators
Games consoles
Computers
Tablets
Mobile devices
TOTAL
iPlayer Radio only: Requests for programmes by device type
Slide 10
There were 60m radio requests recorded in June. Note though, some data is not being counted following changes to radio streaming - find out more here: http://www.bbc.co.uk/blogs/internet/entries/977a1954-658f-4fb2-a23c-71680c49882f
Notes: Internet TV / connected devices include Freeview and Freesat smart TVs, set-top-boxes and devices like Roku and blu-ray DVD players. TV platform operators include Virgin Media, Sky, YouView. Games consoles comprise Sony Playstation, Nintendo Wii and Microsoft XBox. Unknown devices are historically mostly due to online radio services such as the TuneIn radio app, which we were unable to classify accurately by device.
% of requests Number of requests (millions)
27% 36% 40% 42% 43% 41% 43% 45% 43% 44% 45% 46% 46% 47% 48% 48% 50% 49%
9%
12% 14% 14% 14% 13%
16% 17% 16% 16% 16% 17% 16% 16% 16% 16% 16% 15% 42%
44%
45% 44% 43% 45% 41% 38% 41% 39% 39% 36% 37% 37% 36% 36% 34% 35%
22%
7% 1% 0% 1% 1% 1% 0% 1% 1% 1% 0% 0% 0% 0% 0% 0% 0%
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
RADIO DATA MISSING*
RADIO DATA MISSING*
* Figures now include requests for programmes only on iPlayer. Please refer to slide 12 for guide notes
TV and radio requests: live vs catch-up online requests
Slide 11
Live TV viewing in BBC iPlayer increased to 11% of total viewing in June, driven by live sports events, most significantly the England v Wales UEFA Euro 2016 game which kicked off at 2pm on a Thursday and therefore attracted large numbers who were viewing whilst not in front of a TV set. This is the highest level since mid-2014.
(Some live-listening radio data is missing currently, so radio trends should be treated with caution.)
% requests for TV programmes % requests for iPlayer Radio programmes
20
25
27
27
27
28
30 36
32
33
33
35
34
35
35
37
36
35
80
75
73
73
73
72
70 64
68
67
67
65
66
65
65
63
64
65
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
On-demand Simulcast
Please refer to slide 12 for guide notes
* SOME DATA MISSING SINCE FEBRUARY 2015
92%
92%
91%
92%
91%
92%
91%
93%
93%
92%
91%
92%
92%
93%
93%
93%
93%
89%
8%
8%
9%
8%
9%
8%
9%
7%
7%
8%
9%
8%
8%
7%
7%
7%
7%
11%
Jan
-15
Feb
Ma
r
Ap
r
Ma
y
Jun
Jul
Au
g
Sep
Oc
t
No
v
De
c
Jan
-16
Feb
Ma
r
Ap
r
Ma
y
Jun
On-demand Simulcast
Notes for figures in this report
Slide 12
Requests for Android devices were undercounted from 16th to 31st March 2016 due to the latest app release.
Console Requests decreased in January due to Xbox figures being undercounted from 12th January.
TV requests were inflated between 25th August and 29th September by around 18-25%, please treat these figures with caution.
iPlayer Radio Unique Browser figures were over counted in September as a result of inflated Android app figures.
In August we added requests for programmes which are only on iPlayer to the totals for programmes previously shown on linear TV. On average this has boosted the totals by 2%. This data has been back-dated to January 2014.
Some changes were made to radio streaming services in February , which has resulted in gaps in our reporting for some streams. Find out more on the BBC Internet blog.
Some TV request data was not captured in March 2015. We estimate around 17m requests are missing from TV platforms in March.
Some TV request data is also missing for 2014 - about 3.5m requests in August and 11.5m requests in September from computer devices, and about 6m requests are missing in November, across all device types. We are not including these estimates in the graphs in this report.
The remainder of this report excludes data from Virgin Media cable and Sky. Virgin Media cable is not included as the data arrives later than BBC internal AV stats and Sky is treated separately as it is not currently consolidated within BBC Digital Analytics systems.
These notes apply to all the data in this pack and should be included as footnotes when quoting any of these figures. A glossary is on page 20.
• Requests data is collected via a BBC internal data warehouse (BBC iStats). The methodology adheres to industry standard guidelines as defined by JICWEBs and ABCe, with the exception that the BBC data is based on a 25% sample of users and not 100%. The BBC are working towards 100% sample over the coming months. Unique browser data is reported by the Comscore Digital Analytix tool.
• In 2009 the BBC refined its methodology for measuring AV requests, so figures for 2007/8 are not comparable.
• Note on the top 20 lists for TV and radio episodes: these show the most-requested individual episodes for the month, for interest, but only represent a fraction of all the episodes available on iPlayer. They are indicative only, since they do not represent total request numbers per series.
• Unless specified otherwise, figures include requests for both on-demand catch-up (streams and downloads), or views of live simulcasts. We cannot report download playback due to data privacy restrictions. All data is for the UK only and excludes listening outside the UK
• This data includes requests via BBC iPlayer on any BBC website – whether on a programme, channel or station page, via the pop-out console, or on the BBC iPlayer website itself.
• This report does not include requests for web-only content (such as online news or sport coverage) – only requests for full-length programmes which have been transmitted on a TV channel or radio station.
• Please quote the source of request figures as “BBC Digital Analytics”.
BBC iPlayer - top 20 TV episodes, June 2016 (excluding Virgin Media cable and Sky)
Slide 13
Match of the Day Live Euro 2016 England v Wales 2,844,000 Top Gear Series 23 Episode 2 1,426,000 Versailles Episode 1 1,413,000 EastEnders 10/06/16 1,356,000 New Blood Case 1, Part 1 1,245,000 EastEnders 14/06/16 1,238,000 Top Gear Series 23 Episode 3 1,200,000 EastEnders 03/06/16 1,196,000 EastEnders 09/06/16 1,155,000 EastEnders 02/06/16 1,143,000 EastEnders 17/06/16 1,140,000 EastEnders 21/06/16 1,040,000 EastEnders 16/06/2016 1,026,000 EastEnders 07/06/16 1,025,000 EastEnders 24/06/16 1,014,000 EastEnders 06/06/2016 989,000 New Blood Case 1, Part 2 958,000 Top Gear Series 23 Episode 4 901,000 EastEnders 27/06/16 895,000 Peaky Blinders Series 3 Episode 5 883,000
Match of the Day Live Euro 2016 England v Wales 2,844,000 Top Gear Series 23 Episode 2 1,426,000 Versailles Episode 1 1,413,000 EastEnders 10/06/16 1,356,000 New Blood Case 1, Part 1 1,245,000 Peaky Blinders Series 3 Episode 5 883,000 The Disappearance Episode 1 882,000 The Living and the Dead Episode 1 796,000 EU Referendum - The Result Part Three 23/06/2016 795,000 Have I Got News for You Series 51 Episode 9 708,000 Glastonbury 2016 Saturday Part 3 25/06/2016 678,000 In the Club Series 2 Episode 6 672,000 The Musketeers Series 3 Episode 1 654,000 Koko: The Gorilla Who Talks to People 15/06/16 645,000 The Millionaires' Holiday Club Episode 1 639,000 Match of the Day Euro 2016 Spain v Italy 27/06/2016 619,000 Casualty Series 30 Episode 37 609,000 City in the Sky Episode 1 577,000 Mock the Week Series 15 Episode 1 559,000 The Great British Sewing Bee Series 4 Episode 4 553,000
BBC iPlayer Top 20 TV episodes – All
Total requests per ep. BBC iPlayer Top 20 TV episodes – most requested episode per series
Total requests per ep.
Please refer to slide 12 for guide notes
The appeal of a ‘Home Nations’ football match, played during office hours, proved a winning combination for BBC iPlayer, with the England v Wales match in UEFA Euro 2016 being, by far, the most requested thing in June. Top Gear continued to be popular as usual, and new dramas Versailles and New Blood rounded out the top 5 episodes, along with EastEnders.
BBC iPlayer Radio - top 20 radio episodes, June 2016
Slide 14
5 live Sport Euro 2016 England v Wales 16/06/2016 263,000 The News Quiz Series 90 Episode 9 208,000 The News Quiz Series 90 Episode 8 182,000 Dead Ringers Series 16 Episode 2 142,000 The Archers 06/06/16 142,000 The Archers 01/06/16 138,000 The Archers 03/06/16 136,000 The Archers 05/06/16 136,000 The Archers 08/06/16 135,000 The Archers 07/06/16 134,000 The Archers 13/06/16 133,000 The Archers 02/06/16 131,000 The Archers 10/06/16 130,000 The Archers 12/06/16 129,000 The Archers 20/06/16 128,000 The Archers 09/06/16 128,000 The Archers 14/06/16 128,000 The Archers 19/06/16 126,000 The Archers 15/06/16 126,000 The Archers 23/06/16 121,000
5 live Sport Euro 2016 England v Wales 16/06/2016 263,000 The News Quiz Series 90 Episode 9 208,000 Dead Ringers Series 16 Episode 2 142,000 The Archers 06/06/16 142,000 Just a Minute Series 75 Episode 4 116,000 Today 24/06/16 108,000 The Vote Now Show 19/06/2016 105,000 Test Match Special England v Sri Lanka - Day 2 10/06/2016 99,000 Death at Broadcasting House 18/06/16 97,000 I'm Sorry I Haven't A Clue Series 65 Episode 1 97,000 The Chris Evans Breakfast Show 24/06/2016 87,000 The Radio 1 Breakfast Show with Nick Grimshaw 21/06/16 82,000 The Archers Omnibus 12/06/16 82,000 5 live Breakfast 24/06/16 82,000 Ken Bruce 09/06/2016 81,000 Desert Island Discs David Nott 05/06/2016 79,000 Scott Mills Scott and Chris sit in for Grimmy 24/06/2016 75,000 5 live Sport 05/06/16 73,000 News Quiz Extra Series 17 Episode 9 70,000 Jeremy Vine 24/06/16 70,000
BBC iPlayer Top 20 Radio episodes – All
Total requests per ep. BBC iPlayer Top 20 Radio episodes – most requested episode per series
Total requests per ep.
In a similar story for radio in June, the England v Wales match in UEFA Euro 2016, was also most popular (coverage from BBC Radio 5 live Sport, which delivered 263k requests to BBC iPlayer Radio). Elsewhere, The Archers continued its strong run, along with The News Quiz and Dead Ringers.
Please refer to slide 12 for guide notes
BBC iPlayer - top 20 TV episodes, May 2016 (excluding Virgin Media cable and Sky)
Slide 15
Top Gear Series 23 Episode 1 1,443,000 EastEnders 20/05/16 1,328,000 EastEnders 17/05/16 1,318,000 Peaky Blinders Series 3 Episode 1 1,302,000 EastEnders 24/05/16 1,239,000 EastEnders 04/05/16 1,178,000 EastEnders 19/05/16 1,174,000 EastEnders 10/05/16 1,168,000 EastEnders 27/05/16 1,154,000 Undercover Episode 5 1,154,000 EastEnders 23/05/16 1,151,000 EastEnders 26/05/16 1,125,000 EastEnders 16/05/16 1,050,000 EastEnders 05/05/16 1,044,000 EastEnders 13/05/16 1,031,000 EastEnders 06/05/16 1,003,000 EastEnders 09/05/16 1,002,000 In the Club Series 2 Episode 1 967,000 EastEnders 12/05/16 954,000 EastEnders 02/05/16 951,000
Top Gear Series 23 Episode 1 1,443,000 EastEnders 20/05/16 1,328,000 Peaky Blinders Series 3 Episode 1 1,302,000 Undercover Episode 5 1,154,000 In the Club Series 2 Episode 1 967,000 Have I Got News for You Series 51 Episode 6 758,000 MasterChef Series 12 Episode 25 716,000 The Graham Norton Show Series 19 Episode 8 678,000 Louis Theroux Louis Theroux: A Different Brain 15/05/2016 667,000 Peter Kay's Comedy Shuffle Episode 3 632,000 Love, Nina Episode 1 628,000 Upstart Crow Episode 1 569,000 The Great British Sewing Bee Series Episode 1 556,000 The Hollow Crown Episode 1 540,000 Hillsborough 08/05/16 540,000 Drugs Map of Britain Manchester: Heroin Haters 535,000 Casualty Series 30 Episode 34 534,000 United States of Hate: Muslims Under Attack 532,000 Eurovision Song Contest 2016 Grand Final Episode 4 519,000 Wallander Series 4 Episode 1 488,000
BBC iPlayer Top 20 TV episodes – All
Total requests per ep. BBC iPlayer Top 20 TV episodes – most requested episode per series
Total requests per ep.
Please refer to slide 12 for guide notes
With Top Gear returning at the end of May, Episode 1 proved popular on BBC iPlayer, topping the charts and delivering just over 1.4 million requests. Returning series Peaky Blinders also performed well, and it was a strong month for EastEnders, with 14 episodes getting over a million requests. BBC iPlayer exclusive Peggy Mitchell: Last Orders added another 594k requests.
BBC iPlayer Radio - top 20 radio episodes, May 2016
Slide 16
Desert Island Discs 08/05/2016 241,000 The Unbelievable Truth Series 16 Episode 6 201,000 Annie Mac 25/04/2016 199,000 The News Quiz Series 90 Episode 4 174,000 The News Quiz Series 90 Episode 6 166,000 The Archers 05/05/16 157,000 The News Quiz Series 90 Episode 5 154,000 The Archers 01/05/16 150,000 The Archers 12/05/16 149,000 The Archers 09/05/16 146,000 The Archers 10/05/16 145,000 The Archers 23/05/16 144,000 The Archers 08/05/16 143,000 The Archers 11/05/16 142,000 The Archers 02/05/16 142,000 The Archers 04/05/16 141,000 The Archers 24/05/16 140,000 The Archers 22/05/16 139,000 The Archers 03/05/16 138,000 The Unbelievable Truth Series 16 Episode 5 135,000
Desert Island Discs 08/05/2016 241,000 The Unbelievable Truth Series 16 Episode 6 201,000 Annie Mac 25/04/2016 199,000 The News Quiz Series 90 Episode 4 174,000 The Archers 05/05/16 157,000 Test Match Special England v Sri Lanka - Day 2 20/05/2016 117,000 Just a Minute Series 75 Episode 1 105,000 5 live Sport Prem League Football Chelsea v Tottenham 102,000 The Chris Evans Breakfast Show 06/05/2016 102,000 5 live Sport 01/05/16 100,000 The Radio 1 Breakfast Show 06/05/2016 99,000 Wimsey The Nine Tailors Episode 1 93,000 Scott Mills 20/05/2016 91,000 The Archers Omnibus 01/05/16 83,000 Ken Bruce 12/05/2016 77,000 News Quiz Extra Series 17 Episode 4 75,000 Stiff Upper Lip, Jeeves Ep1 74,000 Jeremy Vine 11/05/16 64,000 Heresy Series 10 Episode 1 64,000 Annie Mac's Friday Night 06/05/2016 62,000
BBC iPlayer Top 20 Radio episodes – All
Total requests per ep. BBC iPlayer Top 20 Radio episodes – most requested episode per series
Total requests per ep.
Desert Island Discs from 8th May (featuring guest Tom Hanks) was the most popular episode on BBC iPlayer Radio, delivering 241k requests. The Unbelievable Truth, Annie Mac and The News Quiz round out the top episodes for May.
Please refer to slide 12 for guide notes
BBC iPlayer - top 20 TV episodes, April 2016 (excluding Virgin Media cable and Sky)
Slide 17
Undercover Episode 1 1,374,000 Murdered by My Father 1,140,000 Line of Duty Series 3 Episode 2 1,134,000 Line of Duty Series 3 Episode 3 1,043,000 EastEnders 01/04/16 1,040,000 EastEnders 12/04/16 1,028,000 EastEnders 15/04/16 1,006,000 EastEnders 08/04/16 989,000 EastEnders 22/04/16 982,000 EastEnders 19/04/16 982,000 EastEnders 05/04/16 978,000 Undercover Episode 2 977,000 EastEnders 11/04/2016 972,000 EastEnders 14/04/16 966,000 EastEnders 07/04/16 962,000 Line of Duty Series 3 Episode 4 961,000 EastEnders 27/04/16 943,000 EastEnders 21/04/16 928,000 EastEnders 18/04/16 919,000 The A Word Episode 3 896,000
Undercover Episode 1 1,374,000 Murdered by My Father 1,140,000 Line of Duty Series 3 Episode 2 1,134,000 EastEnders 01/04/16 1,040,000 The A Word Episode 3 896,000 Louis Theroux Drinking to Oblivion 24/04/2016 815,000 Peter Kay's Comedy Shuffle Episode 1 768,000 The Voice UK Series 5 Live Semi-Final Episode 13 671,000 Drugs Map of Britain - Wolverhampton 671,000 Thirteen Episode 5 655,000 Have I Got News for You Series 51 Episode 2 654,000 Elizabeth at 90 - A Family Tribute 21/04/16 653,000 Five Star Babies: Inside the Portland Hospital Episode 1 634,000 How To Stay Young Episode 1 621,000 The People v OJ Simpson Episode 8 598,000 Michael McIntyre's Big Show Episode 1 585,000 Bake Off Creme de la Creme Episode 2 542,000 The Graham Norton Show Series 19 Episode 3 542,000 MasterChef Series 12 Episode 9 536,000 I Want My Wife Back Episode 1 511,000
BBC iPlayer Top 20 TV episodes – All
Total requests per ep. BBC iPlayer Top 20 TV episodes – most requested episode per series
Total requests per ep.
Please refer to slide 12 for guide notes
Episode 1 of new series Undercover topped the charts in April, delivering just under 1.4 million requests. Dramas overall performed strongly, including BBC Three’s Murdered by My Father (almost 1.2m requests) and Series 3 of Line of Duty which continued to gain requests in April. BBC Three’s documentary Drugs Map of Britain - Wolverhampton, which was only available online, earned 671k requests and earned a place in the most requested episode per series list.
BBC iPlayer Radio - top 20 radio episodes, April 2016
Slide 18
The Archers 03/04/16 375,000 The Archers 04/04/16 262,000 The Archers 05/04/16 242,000 The Archers 06/04/16 222,000 The Archers 07/04/16 196,000 The Archers 11/04/16 185,000 The News Quiz Series 90 Episode 1 183,000 The Archers 08/04/16 182,000 The Archers 12/04/16 178,000 The Archers 10/04/16 178,000 The Unbelievable Truth Series 16 Episode 2 174,000 The Unbelievable Truth Series 16 Episode 3 171,000 The Archers 01/04/16 171,000 The Archers 13/04/16 169,000 The Unbelievable Truth Series 16 Episode 1 168,000 The Archers 14/04/16 162,000 The Archers 20/04/16 153,000 The Archers 19/04/16 153,000 The Now Show Series 48 Episode 6 152,000 The Unbelievable Truth Series 16 Episode 4 151,000
The Archers 03/04/16 375,000 The News Quiz Series 90 Episode 1 183,000 The Unbelievable Truth Series 16 Episode 2 174,000 The Now Show Series 48 Episode 6 152,000 Annie Mac 25/04/2016 139,000 The Archers Omnibus 03/04/16 115,000 World Twenty20 Cricket England v West Indies 03/04/2016 106,000 The Chris Evans Breakfast Show 22/04/2016 105,000 Scott Mills sits in for Grimmy 29/04/2016 105,000 The Radio 1 Breakfast Show 14/04/2016 93,000 Sir Arthur Conan Doyle - The Lost Special 18/02/12 87,000 Charles Paris Mystery: A Decent Interval Episode 4 80,000 Ken Bruce 22/04/2016 79,000 Monsieur Pamplemousse Investigates Episode 1 76,000 Just a Minute Series 74 Episode 6 76,000 DI Cromwell - Jagged Prayer Episode 1 75,000 Winston Graham - The Little Walls 09/04/16 73,000 News Quiz Extra Series 17 Episode 1 72,000 Jeremy Vine 05/04/16 70,000 The Forsyte Saga Episode 1 69,000
BBC iPlayer Top 20 Radio episodes – All
Total requests per ep. BBC iPlayer Top 20 Radio episodes – most requested episode per series
Total requests per ep.
The Archers delivered high numbers of requests in April. The episode from 3rd April, in which the domestic abuse storyline reached its crescendo, received 375k requests, whilst the next few episodes from the same week made up the remainder of the top 5 titles.
Please refer to slide 12 for guide notes
BBC iPlayer – use for TV online by time of day, June 2016
Slide 19
The scale for each line on this graph is different – traditional TV viewing is far higher than BBC iPlayer use. However it shows the relative usage pattern by time of day – with BBC iPlayer use (for TV) being closer to the pattern of TV viewing, than of internet use, with proportionally more viewing in daytime and late peak
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TV viewers
BBC iPlayer TV requests
Internet users (any website)
TV peak – 24.0 million
BBC iPlayer peak –604,000
Internet peak – 28.4 million
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Sources – TV from BARB June 2016, internet from Nielsen March 2012, BBC iPlayer from BBC iStats June 2016- see footnotes on final page for more detail
Please refer to slide 12 for guide notes
BBC iPlayer Radio – use for radio online by time of day, June 2016
Slide 20 Please refer to slide 12 for guide notes
The scale for each line on this graph is different – traditional radio listening is far higher than BBC iPlayer Radio use. However it shows the relative usage pattern by time of day – with BBC iPlayer Radio being in-between the pattern of radio listening and internet use, with proportionally more listening in daytime and evening compared with the traditional linear breakfast peak.
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Radio listeners
BBC iPlayer Radio requests
Internet users (any website)
Sources – radio from RAJAR Q1 2016, internet from Nielsen March 2012, BBC iPlayer from BBC iStats June 2016 - see footnotes on final page for more detail
Radio peak – 13.3 million
BBC iPlayer Radio peak – 136,000
Internet peak – 28.4 million
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Slide 21
BBC iPlayer usage is equally balanced between men and women across the last 4 quarters, with the largest share of audience aged 16-34.
TV & iPlayer Product: demographics of BBC iPlayer users 57
%
52%
52%
51%
52%
50%
48%
44%
48%
49%
49%
48%
50%
52%
0%
20%
40%
60%
80%
100%
2010 2011 2012 2013 2014 2015 2016
Women
Men
43%
40%
39%
37%
46%
45%
42%
39%
40%
39%
39%
35%
37%
38%
19%
21%
22%
23%
19%
18%
20%
0%
20%
40%
60%
80%
100%
2010 2011 2012 2013 2014 2015 2016
55+
35-54
16-34
51% 49% 48% 49%
49% 51% 52% 51%
0%
20%
40%
60%
80%
100%
Users of BBC iPlayer
Home broadband
users
All TV viewers All Radio Listeners
Women
Men
44% 33% 30% 30%
38%
36% 34% 34%
18% 32% 36% 36%
0%
20%
40%
60%
80%
100%
Users of BBC iPlayer
Home broadband
users
All TV viewers All Radio Listeners
55+
35-54
16-34
Gender (latest 4 quarters) Age (latest 4 quarters)
Sources: ART (1000 UK adults each month) or CMI from Q1 14 onwards / BARB. Data up to Q1 2016, RAJAR Q1 16
METHOD CHANGE IN 2014
Glossary
Slide 22
• Stream – click to play instantly
• Download – save to your device to play later. We cannot report on playback of downloads due to technical and data privacy restrictions
• Users – a count of browsers accessing the online BBC iPlayer service. So, please note: if someone has a different device at work and at home, they are counted twice. If a family watches on one device together, only one browser is counted. This is the industry-standard way of counting “users” or “visitors” to websites
• Requests – the number of successful requests to stream or download a programme. We only count successful requests, where a stream or a download actually starts, rather than “clicks” which can be repeated if the user does not see an immediate reaction on the website
• Catch-up / on-demand – programmes requested after they have gone out on traditional TV/radio stations and are available on BBC iPlayer
• Live / simulcast – streaming of live TV channels / radio stations on the website, at exactly the same time as broadcast on traditional TV / radio stations
• Unique browsers – A browser is a unique and valid identifier to measure the number of device profiles requesting digital content. Device profiles may include individual browser versions on a PC, mobile phone or internet enabled device. Any single device can use multiple browsers.
Extra footnotes for slides 17-18 showing data for time of day • TV data – BARB average audience, live overnights, by hour, all individuals aged 4+, Total TV
• Radio data - RAJAR average audience, by hour, all adults 16+, all radio stations
• BBC iPlayer - average requests, by hour, all programmes, stream & downloading, live and on-demand, UK only
• Nielsen – user numbers, aged 2+ based on internet population estimate of 38 million individuals