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mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum www.mobilism.net Erik Adigard/M-A-D_2006

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Page 1: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

mobilism* = mobile media + cultural globalism

*mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net Erik Adigard/M-A-D_2006

Page 2: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 3: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 4: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 5: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 6: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 7: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 8: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 9: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 10: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 11: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 12: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 13: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 14: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 15: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 16: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 17: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

The4thScreen: a global fest of art & innovation for mobile phones•• mobile content should be EXPRESSIVE

Page 18: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

The4thScreen: a global fest of art & innovation for mobile phones•• mobile content should be PERVASIVE

Page 19: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

D7TV•• mobile content should be FOCUSED

Page 20: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

D7TV•• mobile content should be FAST

Page 21: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

www.mobilism.net

Page 22: Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum

mobilism is an open ended network of interferences••

to be a part of it, marketing needs to engage cultural dynamics

(both at the micro and macro levels)

www.mobilism.net Erik Adigard/M-A-D_2006


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