mobile society 2020 discussion document 2011 02 v1
DESCRIPTION
This is our position paper around the Mobile Society 2020 initiative. Please also consider viewing our Program Design and Oversight service offering document, a critical approach to framing any mobility initiative.TRANSCRIPT
This document is confidential and is intended solely for the use and information of the client to whom it is addressed.
The Mobile SocietyEnabling People and Organizations for 2020
Auburn Hills, MIFebruary, 2011
FOR DISCUSSION
Mobile Society 2020 1
1. About Our Firm
2. Mobility 2020
3. Program Design for Mobility
4. Summary and Next Steps
Agenda
Mobile Society 2020 2
About Our Firm
Newport Consulting Group is an independent consulting firm founded in 2005 and managed by several leading directors from DMR Consulting Group and strategy firm Booz & Company
Our clients enjoy working with our experienced professionals who deliver large firm capabilitiesin the context of a boutique firm culture
We function as top-end, high-touch advisorsto our clients, unencumbered by large overhead cost models or downstream deployment agendas
Mobile Society 2020 3
Our ClientsNewport Consulting has worked over the years with many leading and progressive commercial, public sector, and not for profit and charity organizations, in partnership and direct engagement formats.
Commercial Public Sector Not for Profit and Charity
Services and Software
Mobile Society 2020 4
Our Practice Areas
Strategy
Operations
Risk &Program Management
Technology
Our “SORT” practice model allows our clients to benefit from a broad, holistic perspective on key business challenges, while focusing deep experience in one or more critical areas.
What KPIs govern my initiatives, how do I know when they are “out of bounds”? What governance model do I need?
How do I create a culture of sustainability? How do I leverage disruptive innovations for marketplace
gains, creating an investment portfolio of new ideas?
How do I fit my organization to improve existing or introduce new operating models?
How do I structure the functions, people, and resources in my organization to drive strategic initiatives?
How do I enable change in the organization?
What approaches do I use to structure and prioritize initiatives inside my organization?
How do I manage and mitigate risk across my business operations?
How do I drive maximum value from my portfolio of initiatives?
Based on my operations and existing technology investments to date, how do I select and implement the best technology solutions to support my business?
How do I manage that process from planning to go live?
Mobile Society 2020 5
Our ServicesWe maintain expertise in strategy formulation and execution with several key focused service areas where our experience can be leveraged to create high-value, low impact outcomes in the organization
Strategy Formulation and Execution
CorporateSustainability
EnterprisePerformanceManagement
PathwayInnovation
GovernanceRisk and
Compliance
ProgramDesign andOversight
Mobile Society 2020 6
1. About Our Firm
2. Mobility 2020
3. Program Design for Mobility
4. Summary and Next Steps
Agenda
Mobile Society 2020 7
Move to the CloudStudies suggest that by 2020 the mobile platform - smart phones, cell phones, cloud computing - will replace traditional computing methods to conduct business and communicate socially.
1) SAP, web research, AMR (Gartner), Newport Consulting Group analysis.
Traditional Computing“The Cube Environment”
Mobile Society 2020 8
Needs Change but the Cloud RemainsDeveloping and mature regions of the world will look to mobility and the cloud for different reasons, developing countries lacking infrastructure today will “leap frog” a generation of technology.
Developing regions -No or little current infrastructure, initial need will be for basic
services such as financialmanagement, banking,
B2C and B2B commerce.They will only know life
“in the cloud.”
2
Mature markets - particularlyintroduction of 4G into US / NAmarkets - will allow for greateruse of corporate functions and
consumer experience.
1
As growth matures in saturated 4Gmarkets such as Asia (Japan) and EU,
US / NA market resembles more a“developing” market.
Source: T-Mobile Investor Day brieging (Jan, 2011), SAP, Newport Consulting Group analysis
Mobile Society 2020 9
Applications Vary by Audience, ComplexityInitially administrative functions will become mobile-friendly, downstream more complex interactions with customers to create demand forecasting, spending, and augmented realities will persist.
AdministrativeBanking, travel and expenses, basiccommodity purchases, tracking and
monitoring of purchases and deliveries, basic workflows
Predictive
Enhanced
Lower complexity
Greater complexity
Business analytics, performancemanagement, sensitivity analysis,
logistics, transport management, mobilesurgery (viewing / commenting)
Example applications
Augmented reality, interactive learning, on demand mobile execution (m2m), mobile surgery, prescription fulfillment
(execution)
Source: InfoStretch, SAP, Newport Consulting Group analysis
Mobile Society 2020 10
1. About Our Firm
2. Mobililty 2020
3. Program Design for Mobility
4. Summary and Next Steps
Agenda
Mobile Society 2020 11
Mobile Application Program Lifecycle
Differentiators
Typical application development activities in the mobile world resemble the wild westwhere little rigor on conventional processes and release management exist until just before deployment.
We place a program office approach backed by years of project managementexpertise around development teams, whether in an oversight role or directly managing development partners.
This ensures consistent requirements, planning, and applicability of various mobile application deployments.
We work with development partners who can approach all phases of the program lifecycle including adherence to standards and testing practices across major carrier platforms.
The mobile application development approach is not unlike traditional application rigor. The difference is the need to ensure testing of the application across a myriad of device and carrier combinations.
Our Approach
The nature of the app
Intended use
Intended target audience
Complexity
How to structure
Who will use
How will use
How will transmit
What carriers
What devices
Interaction Potential
unplanned use
Build the application
Develop transport strategy
Ensure data and content manage-ment
Across multiple platforms
Across multiple devices
Integrate
&Test
Develop
Identify
Analysis
Study
Source: InfoStretch, SAP, Newport Consulting Group analysis
Mobile Society 2020 12
Integrating Approaches via Change Leadership
Ways of Working with Clients
We develop partnerships with our
clients and work in integrated teams
We work with clients to develop the
change program architecture
We aim to initiate change leadership
activities early in the program
We work best as an integrated part of a
cross-functional program
Our facilitative and open style of
working enables skills and knowledge
sharing to build change capability in the
client team
Tools and SkillsLevel of Engagement
Organization
Team
Individual
Stakeholder Management
Surveys & Focus Groups
Workshops & Facilitation
Coaching
Team Building
Skills & Knowledge Transfer
Communications
Influencing Skills
We leverage a solid background of change leadership techniques, tools and skills across multiple client and development partner environments to ensure proper startup of new capabilities
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One Example - Mobile SustainabilityWe are facilitating conversations inside of SAP’s Sustainability Executive Advisory Committee ISEAS) to understand how to bring together mobility offered via Sybase for procurement, tracking, reporting
Example Technology Coverage
Client/Server side Core Java development – Middleware – Java, J2EE – LAMP – Linux Apache MySQL PHP/Perl – Frontend – HTML, XHTML, JSP, CSS, XML-XSLT, Ajax,
JavaScript, JSP
Backend – EJB, JBOSS
Databases – MySQL, Postgres – ORM Tools –Hibernate
Web development Frameworks – Velocity, Turbine, Struts XML Frameworks
Web Server – Apache HTTPD
OS – Linux, Windows 2000, XP
Development Environment – Eclipse, Netbeans
Application Servers - Tomcat, JBoss, Websphere
Updated partner performance
ILLUSTRATIVE
Downstream partner metrics
Source: InfoStretch, SAP, Newport Consulting Group analysis
Mobile Society 2020 14
1. About Our Firm
2. Mobililty 2020
3. Program Design for Mobility
4. Summary and Next Steps
Agenda
Mobile Society 2020 15
Summary and Next Steps
Address any follow-up questions from executive stakeholders by e-mail or phone
Obtain stakeholder acceptance of Newport as your chosen partner for sustainability planning
Work with your internal contracting organizationto develop and establish a master servicesagreement and / or Statement of Work
Confirm Newport Consulting engagement staffing
Commence pre-engagement planning activities
Mobile Society 2020 16
Author, professional speaker, writer and consultant - William (“Bill”) Newman serves as Managing Principal of Newport Consulting Group, an independent management consulting firm focused on strategy, operations, risk management, and technology. Mr. Newman has 25 years experience in a wide range of operations including manufacturing, R&D, sales, marketing, planning, human capital, and finance. His expertise spans service, manufacturing (automotive,
aerospace, life sciences, high tech, furniture, CPG), government, utilities, transportation, and healthcare industries.
Mr. Newman’s service area focus is innovation, strategy, program design and oversight, and corporate sustainability. He is a former executive of Volkswagen’s technology division, and a member of the SAP Sustainability Executive Advisory Committee (EAC). He is a member of the adjunct faculty at Northwood University and participant of the University of Oregon Sustainability Leadership Program.
Bill was granted the Certified Management Consultant designation by the Institute of Management Consultants in 1995. Mr. Newman is a qualified Trainer / Coach granted by the American Society for Quality (ASQ) since 2000, and a qualified consultant in SA 8000 for social accountability since 1998. Mr. Newman is a professional member of the American Marketing Association and a registered expert witness with the Technical Advisory Services for Attorneys.
Bill holds a Bachelor’s Degree in Aerospace Engineering with a minor in Economics from the Henry Samueli School of Engineering at UCLA, and an MBA in Management and minor in International Business from the Conrad Hilton School of Business at Loyola Marymount University (Los Angeles). Bill and his wife Teresa makes their home in southeast Michigan.
Select Project
Highlights:Strategy and program design
for commercial, public sector,
and not for profit organizations.
Global trade adoption and
integration with SAP O2C
Strategic KPI alignment for
multinational management
association
Marketing strategy and plan
for $30M mental health
service provider
Business integration and
technical alignment for
aerospace joint venture
Statewide enterprise content
management strategy
Sustainability advisory for
major software manufacturer
William Newman
Mobile Society 2020 17
Jesse Jacoby, a management consultant with extensive experience executing strategic initiatives and achieving business transformation goals. He provides thought leadership and expertise in the areas of organizational change, strategic communications, and stakeholder engagement. Jesse has helped dozens of clients, including Fortune 500 companies, deliver successful people and change strategies across a range of initiatives such as technology deployments, merger-
acquisitions, corporate restructuring, and outsourcing.
Jesse spent more than a decade leading consulting engagements for Booz & Company, Accenture, and Right Management. He has worked across multiple industries, including transportation, automotive, energy, retail, and financial services. Jesse is adept at all organizational levels, and frequently engages with c-suite executives, vice presidents, and directors, as well as middle managers and frontline employees.
Prior to his consulting career, Jesse served as the Director of Marketing for start-up technology company COS, Inc., which provides information services to the scientific research community. His online product marketing strategies supported the company's growth through two rounds of venture funding, a five-fold organizational expansion, and positioning of the company for its eventual acquisition.
Jesse holds an MBA from The Johns Hopkins University, as well as a Masters in Communications. He retains close ties with Johns Hopkins where he serves as Treasurer for the University's Alumni Council and sits on the Steering Committee of the Carey Business School Dean's Alumni Advisory Board. Originally from the East coast, Jesse and his wife Allyson now call the city of Denver home.
Select Project
Highlights:Led organizational change and
transformation efforts for:
Largest ever deployment of
PeopleSoft to the DoD
Top airline’s passenger
system deployment
Fortune 10 retailer’s
acquisition strategy
Largest single-country
outsourcing initiative
Fortune 10 manufacturer’s
CRM rollout
Big 3 auto’s IT outsourcing
/ shared services transition
Fortune 100 talent
acquisition strategy
Jesse Jacoby
Mobile Society 2020 18
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