mobile proximity paymentmobile proximity payment - lessons ... · 23/02/2010 · mobile proximity...
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Innovation is Our PassionInnovation is Our Passion
Mobile Proximity PaymentMobile Proximity Payment - Lessons Learnt in Asia
1
Lessons Learnt in Asia
Dr. Jack C. PanWatchdata Technologies
Innovation is Our Passion
About Watchdata Established in 1994
About Watchdata
Top 5 smart card vendor worldwide
TimeCOS® - First COS developed TimeCOS First COS developed in China
Headquarter in Beijing, China International headquarter in
Singapore Over 1,000 employees, p y Customers in over 40 countries
2© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
O Gl b l GGl M k tIncreased Global PresenceOur Global GGloooMarket Presence
Increased Global Presence
Presence
B il
Watchdata office
Home Market
Brazil
3
International Market
© 2010 WATCHDATA TECHNOLOGIES PTE LTD 3
Innovation is Our Passion
Product PortfoliosProduct PortfoliosTelecom
SIM, USIM, UIM
1 Financial and Retail EMV - Visa payWave
2, ,
SIMpass™OTA Platform
SIManagement™
& MasterCard PayPass
Internet banking token
Reader
4
g Reader
Government and ID
Social Security
Driver’s License
4Utilities
Water Metering
Electricity
3
Driver s License
Personal ID
E-Government
Taxation
Electricity Metering
Gas Metering
Transportation5SCOSTA
Access Control
Public Transportation: CEPAS, CALYPSO
Multi-app cards
Expressway Toll Collection
4© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
NFC Market Outlook
Mobile payment market: Year 2009
NFC Market Outlook
Mobile payment market: NFC-SWP supported
handsets to start from 2009 Optimistic forecast:
Year 2009
SIMpassNFC-SWPp
30% handsets will support NFC-SWP by 2012
Around 80% of handsets t d b t d b
NFC SWPnon-NFC
Year 2012today can be supported by SIMpass™
SIMpass™ will continue to remain relevant for majority
SIMpassNFC-SWPnon-NFC
remain relevant for majority of phones
55© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
SIMpass™ IntroductionSIMpass Introduction
Dual-interface (U)SIM card
Contact Interface(U)SIM: Telecom Application
1
2
5
6
7
6(U)SIM: Telecom Application
RF InterfaceContactless: Non-Telecom Applications
2
3
7
4
8
Extends (U)SIM/UIM card with f nctions of contactless pa mentfunctions of contactless payment card
6© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
System ArchitectureSystem Architecture Future proof SWP solution N t f NFC l ti f i ti k t Near-term proof NFC solution for existing markets
APD
U
APD
U
APD
U
7© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
Two Forms of SIMpass™1. SIMpass™ with antenna
t
Two Forms of SIMpass
supports Majority of non-NFC phones
(excl. metal cover) in the k t
Front Side
market Flexibility in choosing
favorite phones
2. SIMpass™ without antenna supports NFC phones from leading
phone manufacturers Custom-made phones with
8
built-in antenna (mostly in Korea & China)
8© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
Near-term & Future Proof
One SIMpass™ solution for two worlds: Non-NFC & NFC-SWP
Near term & Future Proof
SIMpass™ for over 80% of handsets today SIMpass™ and NFC-SWP coexist Compensate and inspire each other Compensate and inspire each other
99© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
SIMpass™ for China Mobile & China UnicomSIMpass for China Mobile & China Unicom China Mobile with Guang Zhou Subway operator & China
Unicom with Chongqing Bus operatorUnicom with Chongqing Bus operator Plus taxi, ticketing & entertainment Up to 50K issued ™ p
10© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
SIMpass™ for True Move ThailandSIMpass for True Move, Thailand
Commercially launched in Bangkok since 2008 Group operators with its own e-purse OTA top-up thru e-wallet, bank account or credit card Over 100K units issued thus far
11© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
SIMpass™ in SingaporeTransportation in Singapore (CEPAS): Watchdata the first certified card supplier
SIMpass in Singapore
Watchdata the first certified card supplier More than 10 Millions cards issued Critical 150ms transaction time T t ti & t il t Transportation & retail payment
12© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
SIMpass™ in Singapore (Cont )First “3-in-1, Super-combi” Card in Singapore: Launched with DBS & Visa in August 2009
SIMpass in Singapore (Cont.)
Launched with DBS & Visa in August 2009 Featuring CEPAS, VSDC & Visa payWave SIMpass launches planned with both CEPAS & payment brand’s
t tl f ticontactless functions
13© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
Latest Progress in AsiaLatest Progress in Asia
One of the top industry players in China planned with SIMpass™ using custom made phonesSIMpass™ using custom-made phones
Hundreds of thousand of cards / phones planned for 2010 OTA top-up for e-purse and other phone featuresp p p p Similar programs under consideration for Korea
14© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
Lessons Learnt in Asia Pacific
NFC “bridging solutions” being considered while
Lessons Learnt in Asia Pacific
waiting for ubiquity of NFC phones Mobile operators leading the charge with own e-
Purse payment featuresPurse payment features Transport function deemed “killer app” to enable
broader mobile payment adoption Custom-made handsets showing promise for
markets where large MNOs have muscles to dictate E i i f illi t b k Emerging signs of willingness amongst banks,
transport operators and mobile operators to collaborate
1515© 2010 WATCHDATA TECHNOLOGIES PTE LTD
Innovation is Our Passion
© 2010 WATCHDATA TECHNOLOGIES PTE LTD 16
Innovation is Our Passion
Thank You
17© 2010 WATCHDATA TECHNOLOGIES PTE LTD