mobile phones and social networking
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Mobile phones & Social
NetworkingBy Mydah Raza
Mobile Phone An electronic telecommunications device,
often referred to as a cellular phone or cellphone. Mobile phones connect to a wireless communications network through radio wave or satellite transmissions. Most mobile phones provide voice communications, Short Message Service (SMS), Multimedia Message Service (MMS), and newer phones may also provide Internet services such as Web browsing and e-mail.
Total population Cellphone users
United States Cellphone Statistics (2012)
94% of adults (18-44) own a mobile device
72,400,000 American’s have a mobile phone that allows them to browse the internet
52% mobile users actively browse the internet on their mobile device
0
50
100
150
200
USA; Smart phoneusers
63 93.1 115.8 137.5 157.7 176.3 192.4
2010 2011 2012 2014* 2014* 2015* 2016*
Number of smartphone users in the U.S (in millions)
Smart phone users (2012)
60
5464
57Access socialnetworking sitesGet info related tojobGet consumer info
Get political news
US Mobile Internet users & penetration
0
20
40
60
80
100
120
140
160
2008 2009 2010 2011 2012 2013 2014
Mobile InternetUsers% of mobile phoneusers% of population
Market share held by the leading mobile internet
browsers in the U.S
05
101520253035404550
2009 2010 2011 2012 2013
IphoneAndroidIpod TouchBlackberry
Mobile Social Networking
US Mobile Social Network UsersMillions & % change
020406080
100120140160180200
2009 2010 2011 2012 2013 2014 2015
Users (Millions)% change
Time spent on social media (total minutes, in billions)
July 2011 vs July 2012
0
10
20
30
40
50
60
70
80
Mobile webMobile appMobile web+ app
PC
Jul-11Jul-12
Share of mobile time by activity (Jan 2013)
14.1
10.25.5
5.3
4.4
3.3
2.8 0.9
TextSocial NetworksDialerEmail/IMMusicBrowserMaps/location appsCamera
US Mobile Social Network Users
0
20
40
60
80
100
120
140
2010 2011 2012 2013 2014
Users (Millions)
% of mobile phoneusers% of population
Mobile phone users of any age who use a social network via mobile phone at least once per month.
The increasing number of mobile phone users has led to the increasing number of people using mobile internet.
This has further led to an increase in mobile social networking.
55% of social networking consumption occurs on a mobile device.
Bibliography 1. http://www.webopedia.com/TERM/M/mobile_phone.html2. http://www.steadyrain.com/digital-clarity/infographics/mobil
e-america.aspx3. http://www.pewglobal.org/2012/12/12/social-networking-pop
ular-across-globe/4. http://www.emarketer.com/Article/Half-of-Mobile-Users-Web-
Enabled-by-2013/10078585. http://www.statista.com/statistics/184300/market-shares-of-
mobile-browsers-in-the-us-since-2009/6. http://therealtimereport.com/tag/social-network/page/2/7. http://www.marketingcharts.com/wp/interactive/mobile-is-driving-
growth-in-social-media-consumption-25185/8. http://www.marketingcharts.com/wp/interactive/10-of-mobile-time-
devoted-to-social-networking-20-to-messaging-26022/attachment/nielsen-share-of-mobile-time-by-activity-january2013/
9. http://therealtimereport.com/2012/08/09/nearly-half-of-us-mobile-owners-will-use-mobile-social-networking-by-2014/
10. http://www.marketingcharts.com/wp/interactive/55-of-social-networking-consumption-occurs-on-a-mobile-device-27327/