mobile marketing 101: how to set-up and run a mobile marketing campaign

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Jamie Turner Author, Speaker and Founder of BKV’s 60 Second Marketer Follow Jamie on Twitter @60SecondTweets Download these slides at 60SecondMarketer.com/KeynoteSpeaker Everything You Ever Wanted to Know About Mobile* *But Were Afraid to Ask

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Want to learn how to use SMS, Mobile Apps, Mobile Websites and other mobile tools to grow your sales and revenue? Then check out this presentation from Jamie Turner and Jeanne Hopkins, co-authors of Go Mobile.

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Page 1: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Jamie TurnerAuthor, Speaker and Founder of BKV’s 60 Second Marketer

Follow Jamie on Twitter @60SecondTweets

Download these slides at 60SecondMarketer.com/KeynoteSpeaker

Everything You Ever Wanted to Know About Mobile*

*But Were Afraid to Ask

Page 2: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Let’s Kick Things Off

Page 3: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Introductions

• Director of Marketing at HubSpot

• Responsible for Top of the Funnel inbound marketing programs at HubSpot

• Named one of the Top 20 Women to Watch in Sales Lead Management

• Co-authoring Go Mobile with Jamie Turner

• All-around decent human being

Page 4: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Introductions

• Author of How to Make Money with Social Media and Go Mobile (to be released in 2012)

• Profiled in the world’s best-selling advertising and promotions textbook

• Speaks around the globe on the topics of social media, mobile marketing and branding

• Download these slides at 60SecondMarketer.com/KeynoteSpeaker

Page 5: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Join Us Live at the Go Mobile Conference

www.GoMobile.EventBrite.com

• What: The Go Mobile Conference and Workshop

• When: Thursday, October 6th

• Where: Atlanta, GA• Tickets: On sale now

Page 6: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

All-Star Mobile Marketing Panel

www.GoMobile.EventBrite.com

Page 7: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Agenda

• Mobile Media Facts and Figures (10 minutes)

• How Brands Connect with Consumers (10 minutes)

• Mobile Marketing Tactics (30 minutes)

• Applause, Encore and Standing Ovation (57 minutes)

Download these slides at 60SecondMarketer.com/KeynoteSpeaker

Page 8: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Media Facts and Figures

Page 9: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Media Facts and Figures

• There are 6.8 billion people on the planet. 4.5 billion own a mobile phone. Only 4.2 billion own a toothbrush

• The growth rate of the iPhone was 10 times faster than the growth rate of AOL

• Gartner Group predicts that by 2013 the number one way people will access the internet will be through their mobile devices

Page 10: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Media Facts and Figures

• Mobile coupons generate 10 times the redemption rate of traditional coupons

• 70% of all mobile searches are acted upon within an hour vs. 30% of all traditional searches

• Research indicates that if someone leaves home without their wallet, they keep going. If they leave without the mobile device, they turn around

Page 11: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

5 Mobile Marketing Myths

Page 12: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Top 5 Mobile Marketing Myths

• Myth #1: Everyone Has an iPhone

• Only about 35% of the population owns any kind of smartphone

• Android has grabbed 41% share of smartphone users who have purchased a phone in the past 6 months, compared with 27% for Apple and 19% for Blackberry

Page 13: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Top 5 Mobile Marketing Myths

• Myth #2: You Need an App for That...

• With the rise of HTML5, the functionality and feel of mobile websites is nearing that of Apps

• You will need an App if you want to take advantage of GPS, augmented reality and other features

• But if you just want to provide consumers with a way to connect with you via mobile, a mobile website is fine

Page 14: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Let’s Drink!

Page 15: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Top 5 Mobile Marketing Myths

• Myth #3: Mobile is the Internet, Just Smaller

• People use mobile differently from how they use the internet

• They use mobile to find information quickly, compare prices and make decisions

• People on PCs are more likely to surf social networking sites and play games

• Search is twice as prevalent on mobile web than on a PC

• 1/3 of all searches on mobile are local and 70% of searches lead to action within one hour

Page 16: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Top 5 Mobile Marketing Myths

• Myth #4: Mobile is Only for Big Companies

• 75% of al marketers are planning to add mobile to their marketing mix this year

• 3 simple ways to ways to get into mobile:

• Get involved with location based services such as Foursquare and Gowalla

• Optimize your website for mobile

• Make sure your company contact information is up-to-date and claim your business listing on Google

Page 17: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Top 5 Mobile Marketing Myths

• Myth #5: Mobile is Just for Teenagers

• The average age of a person who sends text messages is 35

• The number of baby boomers texting and shopping using their mobile phone nearly doubled between 2007 and 2009

• 35- to 44-year-olds are the most likely to have downloaded an App in the last 30 days

Page 18: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Additional Resources

Page 19: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

How Brands Connect with Consumers

Page 20: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

How Brands Connect with Consumers

Brochures Websites

YouTube

Direct Mail

Email

Blogs

Newspapers

Magazines

Catalogs

Point-of-Purchase

Mobile Marketing

Facebook

Page 21: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

How Brands Connect with Consumers

Google 39%

RIM 20%

Apple 28%

Microsoft 9%

Source: GS Statcounter

Page 22: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

How People Use Smartphones

Source: The Mobile Movement Study

0 25 50 75 100

Check and send email (82%)Read news articles (56%)Look up directions (69%)Listen to music/radio (45%)Watch online videos (41%)Play online games (39%)Manage finances and bills (34%)Look up sports information (38%)Use a social networking website (63%)

Page 23: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

How Brands Use Mobile to Engage with Prospects and Customers

• Mobile Web Sites • Short Message Service (SMS)• Multimedia Message Service

(MMS)• Mobile Display Ads• Mobile Paid Search• Proximity Marketing: LBS,

NFC, Bluetooth and LBA• Apps• 2D Codes• Mobile Email• Tablet Computing

Page 24: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Websites

Page 25: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Website

Standard Mobile

Page 26: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

SMS and MMS

Page 27: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Short Message Service

• The most common phone-based activity among U.S. cell phone users of all ages

• Used by American Idol, the American Red Cross and others

• Used by CNN, Mashable and ABC News for push notifications

• Used by doctors to remind patients of appointments

• Used by airlines to update people on flights

Page 28: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Multimedia Message Service

• What can you send via MMS?‣ Images‣ Text‣ Audio‣ Animations‣ Video

Page 29: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Display Ads

Page 30: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display Ads

• Sold on a Cost Per Click (CPC), Cost Per Acquisition (CPA) or Cost Per Thousand (CPM) basis

• Popular platforms include iAd (Apple), Millennial Media (Independent), Ad Mob (Google) and others

Page 31: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display Ads

• Campbell’s ran a mobile ad using the iAd platform

• Results: 53 million impressions, 1% click-through rate

• Spent an average of one minute investigating ad

• Intent to purchase was 4 times greater than with TV

• Remembered "Campbell's" five times more often than TV ad respondents

Source: Nielsen

Page 32: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display: Targeting Options

• Custom audiences -- TV fans, telecom switchers, business travelers, etc.

• Location-Based Advertising• Nielsen Top 100 Sites• WiFi context targeting -- cable

provider, hotels, airports, etc.• Geographic targeting -- Country,

DMA, etc.• Demographic targeting• Time of day targeting• Advertiser retargeting through pixels

or clicker tracking• Carrier/handset targeting• Age of device/profile

Page 33: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• User clicks ad, which then uses GPS technology to identify

location and direct them to nearest store

Source: MobClix

Page 34: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• User interacts with brand by uploading picture from their photo

file into the branded ad

Source: MobClix

Page 35: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• User clicks an ad to send a coupon code via SMS to any

recipient

Source: MobClix

Page 36: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• User is encouraged to add company contact information into

their contact list

Source: MobClix

Page 37: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• Users are encouraged to email promotional offers to

themselves and to friends

Source: MobClix

Page 38: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• User is encouraged to add an event or activity to their calendar

Source: MobClix

Page 39: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Display• User is encouraged to take a photo of themselves which is

subsequently added into the branded ad

Source: MobClix

Page 40: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Paid Search

Page 41: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Join Us Live at the Go Mobile Conference

www.GoMobile.EventBrite.com

• What: The Go Mobile Conference and Workshop

• When: Thursday, October 6th

• Where: Atlanta, GA• Tickets: On sale now

Page 42: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

All-Star Mobile Marketing Panel

www.GoMobile.EventBrite.com

Page 43: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Mobile Paid Search

• Less competition than with traditional search

• Local queries are the norm -- movies, restaurants, bars, coffee shops, etc.

• Click-to-call and click-to-map are important

• Voice search is now available for all major search engines

Page 44: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Activities Conducted on Mobile Devices

0

5.0

10.0

15.0

20.0

Searched for local products/services (18%)Searched for info on movies/ent. (16%)Searched for info on restaurants/bars (13%)Searched for stuff outside local area (11%)Purchased physical item that shipped (4%)Used coupon from mobile phone (4%)

Source: Kelsey Mobile Market View

Page 45: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Proximity Marketing: Location Based Services, Near Field Communications, Bluetooth Marketing and Location Based Advertising

Page 46: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Location-Based Services

Page 47: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Tips on Using Location-Based Services

• First of all, claim your business• Reward first-time visitors• Change deals often• Promote group check-ins. The

more in a group, the better the deal

• Interact with customers. Make them accomplish a small task (Origami napkin) to redeem

• Promote to those checking-in nearby

Page 48: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Near Field Communications

• Uses near field technology to deliver digital communications between devices

Page 49: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Bluetooth Marketing

Page 50: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Location-Based Advertising

• Uses Geo-Fencing to figure out where you are

• SMS, display ads and paid search ads can be targeted by location

Page 51: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Apps

Page 52: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Mobile Apps

Page 53: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

How Apps Are Used

0

25.0

50.0

75.0

Games (64%) Weather (60%)Social Networking (56%) Maps (51%)Music (44%) News (39%)Entertainment (34%) Banking (32%)

Source: Nielsen

Page 54: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Is an App Right for Your Business?

• You’re a large brand looking for ways to deepen your relationship with customers (e.g., Coca-Cola, Campbell’s)

• You’re a content provider looking for new distribution channels (e.g., AutoWeek, CNN)

• You have a game concept that has the potential to go viral (e.g., Angry Birds, ABC Go)

• You have a utility that helps people execute tasks from their mobile devices (e.g., Charles Schwab, Dragon Dictation)

• You’re a celebrity interested in leveraging your brand (e.g., Jamie Oliver, Martha Stewart)

• You’re a B2B company looking for new ways to connect with customers (UPS, FedEx)

• You’re a B2C company looking for new revenue streams (Netflix, New York Times)

Page 55: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Augmented Reality Apps

Page 56: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

PURLS

Page 57: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

PURLS

Page 58: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

2D Codes

Page 59: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Join Us Live at the Go Mobile Conference

www.GoMobile.EventBrite.com

• What: The Go Mobile Conference and Workshop

• When: Thursday, October 6th

• Where: Atlanta, GA• Tickets: On sale now

Page 60: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

All-Star Mobile Marketing Panel

www.GoMobile.EventBrite.com

Page 61: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

• 2D codes can be used to deepen relationship with audience

• Come in many formats: QR Codes, Datamatrix, EZ Code, Microsoft Tag, SPARQCode and ScanLife

• 2D code reader can be downloaded from SPARQ.it

Page 62: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

1. Marketer generates 2D code

2. Marketer deploys 2D code

3. User scans 2D code 4. User driven to promotion

5. Marketer collects data

Page 63: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

• Q: Where have you scanned a QR/Bar code with your mobile phone?

0

12.5

25

37.5

50

Printed magazine or newspaper (49%)Product packaging (35%)Website (27%)Poster or flyer or kiosk (24%)Business card or brochure (13%)Storefront (13%)TV (12%)

Source: comScore MobiLens June 2011

Page 64: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

• 2D codes can drive people to websites, to phone numbers, to contact information and even to text messages

• The first person to scan this code and send me a text message from it wins a prize

Page 65: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

How to Download a 2D Code Reader

Page 66: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Let’s Generate a QR Code

Click here.

Page 67: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 68: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 69: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 70: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 71: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 72: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 73: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 74: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 75: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 76: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 77: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 78: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 79: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

2D Codes

Page 80: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Download at www.60SecondMarketer.com/KeynoteSpeaker

Jamie’s Neanderthal Exhibit Photo

Jamie’s High School Yearbook Photo

2D Codes

Page 81: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Mobile Email

Page 82: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Mobile Postcards

Page 83: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

How to Get Started in Mobile Today

Page 84: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Mobile Media Action Plan

• Step #1: Mobilize your website

• Step #2: Watch how your competitors are using mobile media

• Step #3: Start using mobile media yourself

• Step #4: Read everything you can about mobile media (start with MobileCommerceDaily.com)

• Step #5: Claim your business on location-based applications

• Step #6: Run a mobile ad campaign

Page 85: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Join us live a www.GoMobile.EventBrite.com

Mobile Media Action Plan

• Step #7: Create a 2D or QR code promotion

• Step #8: Design an iPhone or a Smart Phone app

• Step #9: Encourage interactivity (e.g., CNN and Virgin Air)

• Step #10: Integrate

• Step #11: Track your results

• Step #12: Test your way into success

Page 86: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Top Mobile Apps That You Should Have

Page 87: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Let’s Connect

To Download:60SecondMarketer.com/KeynoteSpeaker

Google Searches:Jamie Turner, 60 Second MarketerJeanne Hopkins, HubSpot

Follow Us:@60SecondTweets@JeanneHopkins

Learn More:www.GoMobile.EventBrite.com

www.GoMobile.EventBrite.com

Page 88: Mobile Marketing 101: How to Set-Up and Run a Mobile Marketing Campaign

Contact MeTo Download:60SecondMarketer.com/KeynoteSpeaker

Google Searches:Jamie TurnerSocial Media ROI 60 Second Marketer

Follow me here:60SecondMarketer.com/blog@60SecondTweets

Contact me:[email protected]