mobile interaction design & strategy
DESCRIPTION
Long-term mobile strategy for staying ahead of the curveMobile is quickly becoming the go-to platform, as users lean on the convenience of mobile devices before cracking open a laptop. This is causing a cataclysmic change in how we think about user behavior. Context goes hand-in-hand with creating good mobile user experiences. Gestures and more complex interactions are beginning to take shape. Cross-platform, cross-media, cross-channel are quickly becoming critical in the success or failure of products and services online.Now's the time to ask the tough questions: What are the best techniques and methodologies for doing mobile interaction design? How does context play a role in the mobile user experience? What are the up-and-coming mobile techniques? What is your long-term mobile strategy for staying ahead of the curve?In this presentation, we'll explore mobile interaction design (IXD) at great depth, looking at where technology and innovation are taking the mobile industry, and what milestones we'll pass along the way, and we'll walk through some example mobile projects end-to-end.What will I get out of this session?- Knowledge of techniques and methodologies for mobile IXD- Knowledge of how context impacts the mobile user experience- An understanding of how new technologies are changing mobile- A sense of where mobile is headedWho should attend?- User experience professionals- Interaction designers- Product managers- Marketing managers- Others who want to learn about mobile IXDTRANSCRIPT
Who is using your system? We know them.Evidence Driven Design
Mobile Interaction DesignPresented by Nick Finck
About Me
Photo by Jeff Croft - http://bit.ly/g0hPil
User Experience EvangelistBlink Interactive
Personal SiteNickFinck.com
Twitter@nickf
NominatedSeattle’s sexiest geek
Twitter hashtag: #MobileIXD
Overview
1) Tools2) Methodology3) What’s next4) Strategy5) Q&A
You’re just a tool
“Sketching is a low fidelity way to quickly iterate on design.”
Sketching
Brandon Ewoldt sketches
Michael Angeles sketches Anthony Armendariz sketches
KC Oh sketches
Sketching Stencils
Design Commission iPhone Stencil
Design Commission iPad Stencil Design Commission Website Stencil
Design Commission Android Stencil
Sketching Pads
Design Commission iPhone Sketch Pad Design Commission iPad Sketch Pad
“Wireframes are simply a tool for communicating design decisions.”
Wireframes
Paul Trow wireframes
James Yoon wireframes Annie Fang wireframes
Nick Finck wireframes
Wireframe Software
Axure RP ProtoShare
OmniGroup OmniGraffle Microsoft Visio
Wireframe Stencils
Konigi Wireframe Stencil
Theresa Neil iPhone Wireframe Stencil Cvilly Touch Gesture Reference
MarlinMobile Android Wireframe Stencil
“Prototypes are a quick and easy way to show intended design behavior.”
Prototyping
Rodolphe Courtier Paper Prototype
Braman, Lau, & Nomikos Paper Prototype Notepod Paper Prototype
NPR Paper Prototype
“So get yourself some paper & duct tape, and go build something freak’n cool.”
A word about methodology
We worry about browsers, code, OSs,…
…and what is a mobile platform.
Who cares!
Besides, Tablets are really just PADDs.
…No, really!
Observe how people use it!
“Testing with users takes the guesswork out of projects.”
People don’t care about the tech!
“The best thing a mobile interaction designer can do is observe human behavior.”
A little story about touch-screens
What’s going to broadside us?
Gestural Interface
Oblong’s G-Speak gestural interface
Wearable
MIT Media Lab’s Sixth Sense wearable gestural interface
Foldable
Kyocera’s concept foldable phone
Flexible
Skiff Reader "Metal Foil" touchscreen display
Paper-Thin
Human Media Lab at Queen’s University’s prototype electronic paper phone
Let’s talk strategy
“We can't solve problems by using the same kind of thinking we used when we created them.” - Albert Einstein
Throw away the mobile strategy.
“In the end it’s not your mobile web strategy or app-store strategy. It’s just plain strategy.” - Josh Clark, UX-Lx, May 2011
Not everyone’s boss is David Brent
…They are more like Neil Godwin.
Show them the evidence.
Thank You
Questions
Follow-up questions
• Consulting: BlinkInteractive.com• Personal: NickFinck.com• Email: [email protected]• Twitter: @nickf