mobile apps - state of play - appalliance

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Information and Communication Technology 10/10 rencontre cluster TWIST Agoria.be/appalliance Tanguy De Lestré @appalliancebe

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Presentation of the current status of mobile apps, appification, ... and the initiative Agoria APP Alliance

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Page 1: Mobile apps - state of Play  - Appalliance

Information and Communication Technology

10/10 rencontre cluster TWIST

Agoria.be/appalliance

Tanguy De Lestré@appalliancebe

Page 2: Mobile apps - state of Play  - Appalliance

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APPS?

Page 3: Mobile apps - state of Play  - Appalliance

Re-imagination of computing devices

THEN NOW(desktops/notebooks) (tablets/smartphones)

Page 4: Mobile apps - state of Play  - Appalliance

Appification

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Page 5: Mobile apps - state of Play  - Appalliance

Mobile devices are selling big time

Source : Enders analysis

Page 6: Mobile apps - state of Play  - Appalliance
Page 7: Mobile apps - state of Play  - Appalliance

Users love apps

Page 8: Mobile apps - state of Play  - Appalliance

Emerging devices

Page 9: Mobile apps - state of Play  - Appalliance

Smartwatch growing 0,3 millionto 5 million in 2014 (Canalys)

vorig jaar naar ruim 5 miljoen exemplaren in 2014.

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Page 10: Mobile apps - state of Play  - Appalliance

400 million people predicted to have Smart TVs by 2016 (his screen digest)

vorig jaar naar ruim 5 miljoen exemplaren in 2014.

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Page 11: Mobile apps - state of Play  - Appalliance

10 million media playerspowering 22 million digital signage screens by 2015 (Intel)vorig jaar naar ruim 5 miljoen

exemplaren in 2014.

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Page 12: Mobile apps - state of Play  - Appalliance

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App Alliance?

Page 13: Mobile apps - state of Play  - Appalliance

Launch

• Launch at Belgian booth Mobile World Congress (February 2013)

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Mission• The Agoria App has Alliance been set

up to support the relatively new sector of (mobile) applications and to provide a bridge between companies that want to develop an application and these new app companies.

• The Agoria App Alliance aims to create an exchange platform between ICT companies and App development companies. (as part of Agoria ICT)

Page 15: Mobile apps - state of Play  - Appalliance

Target• App Developer companies• Companies interested in Apps• Companies interested in servicing App developers

Page 16: Mobile apps - state of Play  - Appalliance

Needs identified• App Developer companies:

– I want business and be considered as a serious company

• Companies interested in Apps: – Can you give me a list of companies? How can I develop

an app?

• Companies interested in servicing Appdevelopers

– I want to present and interact with app devs

Page 17: Mobile apps - state of Play  - Appalliance

Start to APP infosession/training

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• Starting mid-September a series of trainings and work sessions will be organized around Mobile apps directed to companies that are searching how to have a mobile presence. This presentation will focus on the different steps to take into account when starting an APP project: stats, what is an APP, Mobile APP project elements, the app development team, lean app development cycle, app alliance

Page 18: Mobile apps - state of Play  - Appalliance

Agenda

• 10/10 Business Development Cluster TWIST• 16/10 APP Alliance WG meeting • 22/10 BD session “Apps in the industry”• 22/10 Starttoapp Focus healthcare• 04/11 Mobile policy • 05/11 Mobileconvention Brussels• 13/11 Starttoapp in Brussels• 20/11 APP Alliance WG meeting on testing• 27/11 BD session “APPS in m-health

Page 19: Mobile apps - state of Play  - Appalliance

Communication channel 1

• Agoria.be/appalliance

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Communication channel 2

• Mobile app : App Alliance• Includes detailled who’s who

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Communication channel 3

• Twitter @appalliancebe

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Contact

• Tanguy De Lestré• Business Development Manager• Information and Communication Technology•• AGORIA• Diamant Building• A. Reyers Ln 80• B-1030 Brussel• T: +32 2 706 7992, M: +32 486 38 46 18• [email protected] - www.agoria.be @tdelestre