Project 4: Mobile/Tablet

Design Presentation

Nina Garcia

Growth of Mobile Web•In 2011 27% of Internet Users

browsed the web mostly on their mobile phones.

•In 2012 that number jumped to 31%

•In one year, the percentage rose 4%

Estimated Future Usage

•The growth of mobile web browsing will slow.

•Mobile Apps with Internet access will take over with even more impressive numbers.

Mobile/Tablet Impact on Web Design

•Simplicity is key

•White Space, White Space, and more White Space

•Images? Less is more

How does the web work on all devices?

•Up-to-date web standards (HTML 5)

•Auto-detect mobile device.

•Built with the Internet in mind.

Bad Mobile Web Design Example

•Reddit

•No Auto-Mobile Design

•Tiny font

•Hard to navigate

Bad Mobile Web Design Example #2

•StatCounter

•No mobile design

•Difficult to read & navigate

Great Mobile Web Design Example•Creative Girl Media

•Welcoming Colors

•Clean design

•Tons of White Space

Great Mobile Web Design Example #2•Amazon

•Organized

•Easy to browse

•White Space

How can businesses take advantage of

mobile web?•Pay attention to competitors

•Take advantage of services like GoMo

•Expand into mobile app territory

Business and Mobile Web Continued

•Mobile Shopping

•Local benefits

•Better customer experience

References• http://www.medialifemagazine.com/behind-the-growth-in-mobile-browsing/

• http://gigaom.com/2012/01/09/mobile-app-use-soars-while-mobile-browsing-wanes/

• http://www.psdgraphics.com/graphics/growth-chart/

• https://www.dotcomweavers.com/blog/2011/01/27/the-impact-of-mobile-devices-on-web-design/

• http://www.w3.org/html/logo/

• http://reddit.com

• http://statcounter.com

• http://creativegirlmedia.com

• http://amazon.com

• http://mashable.com/2011/12/16/mobile-website-tips/

• http://www.howtogomo.com/en/#homepage

• http://www.networksolutions.com/education/five-reasons-why-your-business-needs-a-mobile-website/

• http://www.gomonews.com/give-us-mobile-shopping-consumers-want-mobile-commerce/