mobile and tablet small business intelligence

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Post on 10-Sep-2014

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importance of mobile for small business owners. If you are not on mobile you are not in business. Mobile websites, mobile apps, tablet apps. If you are a small business you need to take advantage of these if you want to compete in this economy.

TRANSCRIPT

  • W E L C O M E T O M O B I L E T H E F U T U R E I S H E R E . .
  • T O D A Y S P R I M E T I M E D E V I C E S A R E S M A R T P H O N E S A N D T A B L E T S , N O T T V ' S M O B I L E P H O N E F U T U R E
  • W H A T I S A S M A R T P H O N E ? A mobile pocket size computer that provides me communications, information, entertainment, and much more in real time My pocket personal assistant
  • M O B I L E I S J U S T W A R M I N G U P ! Its not hard to imagine that most cell phones will inevitably make way for smartphones. That is at least 6-7 times the growth weve already seen.
  • M O R E S M A R T P H O N E S B O R N T H A N B A B I E S W O R L D W I D E Good chance todays babies grow up with their own personal assistant at their disposal, the smartphone or smart tablet. 0 450000 900000 1350000 1800000 2250000 SmartPhones Babies
  • E M E R G I N G E C O N O M I E S L E A D I N G T H E W A Y W I T H M O B I L E U S A G E Indias mobile internet usage surpasses desktop Most economies are set to follow suit
  • C O N S U M E R S G L U E D T O T H E I R S M A R T P H O N E S Smartphone owners are simply in love with their phones
  • T H E W A Y O F D O I N G B U S I N E S S Consumers are not the only ones who personalize their smartphone to fit their lifestyles, careers, goals etc. Business owners find that doing business becomes much easier with the help of smartphones
  • S M A R T P H O N E S A N D T A B L E T S I M P A C T O N W E B D E S I G N Technology 2.0 plain and simple They changed technology from stationary to mobile capabilities Time for web design to follow suit Website have to now be responsive and tailor-suited for an audience on the go
  • W E B D E S I G N S H I F T Websites used to be built mostly for information purposes Too much reading on the go isnt the purpose Today websites are built based on what the visitor will experience Mobile sites now are being built first, then the experience dictates how a bigger screen (call it tablet or desktop) will enhance the original mobile experience
  • H T M L 5 A language that can easily talk to all devices. Websites and applications are created through computer languages HTML5 is the language that is the most successfully implemented one on all devices.
  • S O M E E X A M P L E S O F W E B S I T E S T H A T D E S P E R A T E L Y N E E D T O B E B U I L T F O R M O B I L E W I T H T H E C U S T O M E R S E X P E R I E N C E I N M I N D
  • M A G N O L I A F A C I L I T I E S . C O M A very simple website that could have a simple legible mobile version.
  • E T H I C A L A Z . C O M This a great example of a website that could be great on mobile. Its not legible, certainly not mobile focused consumers on the go need simple
  • E X A M P L E S O F M O B I L E W E B S I T E S T H A T W E R E B U I L T F O R M O B I L E W I T H T H E C U S T O M E R S E X P E R I E N C E I N M I N D
  • O X F O R D D I C T I O N A R I E S . C O M A dictionary on the go Even has pronunciation
  • V I S I T L O N D O N . C O M Probably the best mobile website Ive ever seen.
  • F U T U R E O F O U R E C O N O M Y No question our children grow up really fast No question they will be consumers before we know it No question mobile will be the central part of their lives No question a business must be mobile on smartphones and tablets if it seeks to reach the next generation
  • A D D I T I O N A L R E F E R E N C E S I N N O T E S