mlibraries keynote hong kong the post mobile library mlib14
DESCRIPTION
Keynote in Hong Kong for the mLibraries (mobile libraries) 2014 conference by Joe MurphyTRANSCRIPT
The Post-Mobile Library
mLibraries Conference Hong Kong
Joe Murphy Director Library Futures
Innovative Interfaces@libraryfuture
The library in a post-mobile world is a technology test kitchen
@libraryfuture
Sally video
http://youtu.be/liWnmOruncc Sally Pewhairangi @sallyheroes @libraryfuture
http://bit.ly/mlib14keynote
From Google’s Advanced Technology and Projects group -
Project Tango – 3D Indoor Mapping Not for the mobile but with the mobile
http://youtu.be/Qe10ExwzCqk?t=20s
Kids react to Walkmans
http://youtu.be/Uk_vV-JRZ6E By Benny and Rafi Fine April 23, 2014
Let’s start basic
Modular smartphones = Smartphone + Legos
Part of the Maker revolution – taps into higher order satisfaction
Smartphone as expression canvas?
http://www.3dsystems.com/blog/2014/04/new-details-project-ara-and-future-modular-phones
Where is this leading us?
Smart contact lens
http://googleblog.blogspot.hk/2014/01/introducing-our-smart-contact-lens.html
Can see where we are going
We’ve become used to having sensors on or near our bodies. The door has been opened …
https://www.indiegogo.com/projects/muse-the-brain-sensing-headband
http://youtu.be/iprrSgGVkoA
“the library is a virtual, a social, and a physical space where we make sense of an accelerated world”
- Andrew Cowie of the National Library of New Zealand’s Learning Futures team
Connectivity as capital
Television premier on Tumblr
http://amctv.tumblr.com/
creator/curator/consumer
The post mobile library is not passive – it is participatory
Mesh networks & custom connections
https://pinocc.io/ After smart buildings – mobile as different and
as platform
Getting closer/clearer
The Internet of ThingsSmart buildings A strong role for libraries
Close but still blurry
Mobile extended the screen & input point beyond the desk, new tools continue extending beyond the device
http://youtu.be/t1HmYNqp8NM
Pop up libraries reflect a similar philosophy to how mobile libraries should be conceived
Amazon Dash & extra-phone mobile
https://fresh.amazon.com/dash/
Custom printing on demand
#amazoncart & social / ecommerce
confluence
Tweets for action
The library as development platform
http://instagram.com/p/oDw5k6LiRz/
the product as the platform for connecting social expression to real objects
Print a favorite Instagram pic on your sneakers
If only we could extend the power of images in conversation to images as action …
Pay for a box of cereal in Sweden by Instagramming the product and adding the tag #nyaspecialk (Swedish for new Special K) - Image as currency
Image as ecommerce
Instagram being used by independent ecommerce sellers in Kuwait
http://instagram.com/sheeps_sell
http://youtu.be/dEx6AotyzAM
Don’t be afraid of new tech. Try it out and ramp it up
Loyalty, gaming, perks, … premium
http://www.snapmyad.com/
Questions of Premium
https://keysduplicated.com/
Mashup of ecommerce delivery, home shopping, maker essence, mobile as action piece, and photo for action
Just new mashups or combining strengths?
https://itunes.apple.com/app/id720377541
Bitcoin – Digital
currencies & digital
lifeflows
Impact of Uber is how it is disrupting.
https://www.uber.com/cities/hong-kong
A model for reactions to its disruptions.
Are competitors wrong to focus on the mobile aspect of Uber for its success?
Finding what we expect
It seems that a digital representation is not necessary
http://www.gosphero.com/sphero-2-0/
Automatic Content Recognition comes (directly) to social
mobile
reveals our content related behaviors
Combines mobile gadget, your experience context, content, social – content as point for interaction.
We cannot isolate ourselves from these “un-library” directions
Emerging into familiarity
http://instagram.com/p/mlHbSYpAiy/
Scribd
When partnerships make a purchase attractive
Brand recognition
Mobile Messaging
Bringing communication back to phones
If mobile is now is “mobile tech” redundant?
Director, Library Futures
Joe MurphyTwitter @libraryfuture
www.linkedin.com/in/joemurphylibraryfuture
http://libraryfuture.com