m.i.v.c pop art

36
RT POP ART OP ART PO RT POP ART OP ART PO RT POP ART OP ART PO RT POP AR OP ART PO RT POP AR OP ART PO RT POP AR OP ART PO ART POP ART T POP ART POP ART POP ART T POP ART POP ART POP ART T POP ART POP ART POP ART T POP ART POP POP ART PO RT POP AR POP ART PO RT POP AR POP ART PO RT POP AR POP ART PO Manual de Identidad Visual Corporativa

Upload: pop-art

Post on 25-Jun-2015

287 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Manual de Identidad Visual

Corporativa

Page 2: M.I.V.C Pop Art

1INTRODUCCION

1

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Page 3: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

¿ Que es el m.i.v.c?

Page 4: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Introduccion

Introduccion

GLOSARIOPANTONE

RG

BCMYK

Marca

Es un Sistema de Color dentro de la industria

gráfica, para la igualación de color en

impresos.

Es un modelo de color sustractivo que se utiliza en la impresión en colores.

C: Cian.

Y: Amarillo.K: Negro.

M: Magenta.

Este un modelo de color basado en lo que se conoce como síntesis aditiva, con lo que es posible representar a un color por la mezcla por adición de lostres colores luz primarios.

Es el elemento "clave" que les permite diferenciarse de la competencia y les ayuda a

establecer una determinadaposición en la mente de sus

clientes.

Page 5: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Introduccion

IntroduccionGLOSARIO

isotipo

Tipografía

SeñaleticaLogotipo

Es la forma de gráfica de expresar el lenguaje.Se puede ver como el arte y técnica del manejo y selección de tipos, originalmente de plomo, para crear trabajos de impresión.

sistema de comunicación visual sintetizado en un conjunto de señales o símbolos que cumplen la función de guiar.

Es un elemento gráfico que identifica a una entidad ya sea pública o privada y lo que distingue a una marca.

Se refiere a la parte, más reconocible, de la disposición espacial en diseño de una marca.

Page 6: M.I.V.C Pop Art

24

Elementos basicosEle

mento

s basi

cos

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Page 7: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Elementos Basicos

Elementos Basicos

En esta sección se exponen los distintos elementos que componen la identidad visual corporativa de la empresa, logotipo, entre otros.

His

to

ria

de

la

em

pr

es

aEl en mes de marzo de 2013 se incorpora un nuevo socio a la empresa llamado David Alejandro Fonseca Bello hoy gerente de producción y ventas.

Pop Art se fundó el 20 de agosto del año 2012 fue fundada por Angie Tatyanna Rodríguez Cuervo hoy gerente general y de finanzas.Para la elección de la idea de negocio se tuvieron en cuenta 20 ideas de negocio de la cuales en un filtro de ideas se llegó a la conclusión que 5 eran las más apropiadas para los socios.

Para la elección del nombre y eslogan se tuvieron en cuenta veinte ideas de nombre y veinte ideas de eslogan que con ayuda del licenciado Wilder Banoy Suarez se llegó a la conclusión de llamarla PopArt y también llegando a la conclusión de que su eslogan “ Estilo creativo”.

Se han tenido que afrontar muchos obstáculos pues como es de saber toda empresa pasa por momentos difíciles los cuales se han afrontado de todas la maneras posibles.

Page 8: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Elementos Basicos

Elementos Basicos

No

mb

re

de

la

em

pr

es

a

lo

go

tip

o d

e l

a

em

pr

es

a

El nombre de la empresa provienede una corriente artística del siglo XX.Que se caracteriza por emplear objetos de alto impacto por sus colores empleados.También esta corriente se basa en la comunicación de una forma libre esto es lo que busca la empresa PopArt expresar los sentimientosde sus clientes por medio de sus proyectos creativos.

Se eligió una tipografía delicada pero fuerte como se denota en la “P” ,“A” ,“T” ,“E” y “C”. los colores de la marca demarcan los colores principales de la cultura pop.

La demarcación de la “P” y la “A” demarcan la separación y dinamismo en la marca

Page 9: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Elementos Basicos

Elementos Basicos

Es el color de la inteligencia y la creatividad. simboliza el lujo e ideas innovadoras.

Este color simboliza el

.poder, tambien confianza en si mismo.

Este color se asocia a la estabilidad y grandes dotes organizativos.

Este color se asocia a tener claridad de ideas y a ser creativos.

Este color nos conectan tambien con los impulsos musicales y artisticos.

Este color transmite nobleza y elegancia.

El color blanco simbolisa lo absoluto, Imaginacion creativa.

Este color se refiere a una personalidad sociable, sensible.

R: 168G: 38B: 130

0:K0:Y

100:M40:C

G:204B:255

0 :K1 :Y0 :M

66 :C

R:0

R: 153G: 153B: 153

15 :K15 :Y31 :M40 :C

R: 225G: 225B: 0

0 :K93 :Y

0 :M3 :C

R: 255G: 0B: 0

0:K100:Y

89:M0:C

R: 0 G: 255B: 0

0:K100:Y

0:M65:C

R: 0G: 0B: 0

R: 225G: 225B: 225

K: 100Y: 100

M: 100C: 100

K: 0Y: 0

M: 0C: 0

Page 10: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Elementos Basicos

Elementos Basicos

Altamonte NF

ABCDEFGHIJKLMNÑOPQRSTUVWXYZ

abcdefghijklmnñopqrstuvwxyz

1234567890

Bolide ABCDEFGHIJKLMNÑOPQRSTUVWXYZ

abcdefghijklmnñopqrstuvwxyz1234567890

Tipografía

Corporativa

IMPACT ABCDEFGHIJKLMNÑOPQRSTUVWXYZ

abcdefghijklmnñopqrstuvwxyz1234567890

Page 11: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Elementos Basicos

Elementos Basicos

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ARTRage Italic

ABCDEFJHIJKLMNÑOPQRSTUVWXYZ

abcdefghijklmnñopqrstuvwxyz

1234567890

Bradley Hand ITCABCDEFGHIJKLMNÑOPQRSTUVWXYZ

abcdefghijklmnñopqrstuvwxyz1234567890

Tipografía

Corporativa

Anarchistic

abcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWXYZ

1234567890

Page 12: M.I.V.C Pop Art

310

Normas

y mar

acaNormas y maraca

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Page 13: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Normas de

aplicación de la marca.

Estas normas exponen los limites y

parámetro.

Delimitando que se puede hacer y que no se puede

hacer con la marca.

Verciones correctas de

la marca

Ubicación Color

Normas y marca

Normas y marca

Page 14: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Relaciones

Proporcionales

Se fijan las relaciones proporcionales

de la marca, relacionados con tamaño

y distancia.

Espacio de

respeto :

Zona de la marca la cual deberá permanecer vacía.

x

x

x

x

x

Tamaño

minimo:

x

10mm25mm

Tamaño mínimo al que debe someterse la marca.

5 . 6 x4 . 5 x

x

2 . 7 x

0 . 3 x

0 . 3 x

2 . 7 x

0 . 7 x5 . 1 x4 . 4 x

Normas y marca

Normas y marca

Page 15: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Es el color de la inteligencia y la creatividad. simboliza el lujo e ideas innovadoras.

R: 225G: 225B: 0 0 :K

93 :Y0 :M3 :C

Este color se refiere a una personalidad sociable, sensible.

R: 0 G: 255B: 0 0:K

100:Y0:M

65:C

Este color transmite nobleza y elegancia.R: 0G: 0B: 0 K: 100

Y: 100M: 100C: 100

El color blanco simbolisa lo absoluto, Imaginacion creativa.

R: 225G: 225B: 225

K: 0Y: 0M: 0C: 0

Este color se asocia a la estabilidad y grandes dotes organizativos.

R: 153G: 153B: 153 15 :K

15 :Y31 :M40 :C

Este color se asocia a tener claridad de ideas y a ser creativos.

G:204B:255

R:0

0 :K1 :Y0 :M

66 :C

Este color nos conectan tambien con los impulsos musicales y artisticos.

0:K0:Y

100:M40:CR: 168

G: 38B: 130

R: 255G: 0B: 0 0:K

100:Y89:M0:C

Este color simboliza el

.poder, tambien confianza en si mismo.

50% NegroPantone: Pantone:Pantone:

Pantone:

Pantone:

Pantone:

Pantone:Pantone:

Amarillo

Azul Celeste

Verde

Morado azul

Blanco

Rojo

K100C100 M100 Y100

Normas y marca

Normas y marca

Page 16: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Versiones

monocromáticas

Se recogen las versiones de la marca a un

solo color que se producen utilizando una

sola tinta (positivo, negativo).

Normas y marca

Normas y marca

Page 17: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Fondos

correctos

Aqui se indica al usuario como actuar al

ubicar la marca sobre determinados fondos,

para que la marca sea legible.

Si el fondo es una fotografía la marca ira en negativo y

en las zonas oscuras.

Si el fondo es negro u oscuro se usara la marca

original.

Si el fondo es Blanco y claro se usara la marca original

fondo blanco.Si el fondo degradado en un

color corporativo la marca ira en negativo.

Para fondo de dos colores la marca sera puesta en cualquier fondo

sea claro u oscuro siguiendo las recomendaciones

anteriores.

Para fondo con escala de grises se utilizara la marca original. tratando que queda la marca

en el lugar mas oscuro.

Normas y marca

Normas y marca

Page 18: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Fondos

incorrectos

Aqui se indica al usuario como actuar al

ubicar la marca sobre determinados fondos,

para que la marca sea legible.

Si el fondo es una fotografía no deberá usarse la marca

original.

Si el fondo es negro u oscuro no se utilizara la

marca con eslogan negro.

Si el fondo es Blanco y claro no usara la marca en

negativo. Si el fondo degradado en un

color corporativo no deberá ir la marca original.

Para fondo de dos colores es incorrectoque el eslogan no contraste

con el fondo.

Para fondo con escala de grises no es correcto usar el eslogan en color

negro.

Normas y marca

Normas y marca

Page 19: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Elementos

decorativos.

Normas de carácter decorativo o referidas

al diseño de los elementos que acompañan la

marca en distintas aplicaciones.

Tipografías

auxiliares:

ArialABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz1234567890

Arial Black

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

Comic Sans MS

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890

Tipografias que se utilizan en textos de caracter complemenmtario.

Normas y marca

Normas y marca

Page 20: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Usos

incorrectos de la

marca.

Aquí se presentan algunos usos

incorrectos de los signos de identificación

de la empresa.

Es incorrecto ya que la marca no se encuentra en su largo

adecuado por lo tanto la marca se deforma.

Es incorrecto ya que la marca no se encuentra en su ancho

adecuado por lo tanto la marca se deforma.

Es incorrecto ya que se pierde la esencia de el arte pop

que es el que merca el diseño de la empresa.

Normas y marca

Normas y marca

Page 21: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

textura

decorativa.

Trama decorativa diseñada a partir de

la repeticion de indicadores corporativos.

El cual es muy útil para rellenar espacios

vacios.

Normas y marca

Normas y marca

Page 22: M.I.V.C Pop Art

418

Aplic

acion

Aplicacion

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Page 23: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion Se muestra como se aplica la marca

sobre diversos soportes concretos

utilizados en la actividad diaria de la

empresa.

[email protected]

PendonDimensiones: 150 x 100 cm

PendonDimensiones: 150 x 100 cm

AficheDimensiones: formato DIN A3

FliyerDimensiones: Formato DIN A2

Page 24: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion

Tarjeta de presentacionDimensiones: 9 x 5 . 5 cm

Cel: 3133003128

Tel: 8513720

Carrera 17 No 14 A 35Pasacalle

Dimensiones: 4,7 x 0 . 8 cm

A lasre 8 :b 0 em 0i pv m o n e e n d e 5 l a p i a d r l q e u e s o L am a E r s e p p es re a e n T z a El arte es la expresion de

alma que desea ser escuchada.

Nos complace invitarlo a la XVII Feria empresarial I.E.M.C

Zipaquirá. Tarjeta de invitacionDimensiones: 18 . 6 x 37 . 3 cm

Escarapela Dimensiones: 12 . 08 x 12 . 08 cm

Page 25: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion

Hoja Membreteada Dimensiones: hoja carta

Cel: 3133003128Tel: 8513720

Cel: 3133003128

Tel: 8513720

Sobre carta Dimensiones: hoja carta

CD Dimensiones: 7 x 7 cm

I.E.M.CundinamarcaZipaquirá

Prom 201311-01

Page 26: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion Objetos

Promocionales.

Cubo de rubik

Llavero

Collar

- -Manilla

Agenda 2013

Cel: 3133003128

[email protected]

Tel: 8513720 Gorro

Page 27: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion Productos.

Aquí se mostrara los tres productos

mas vendidos en la empresa con sus

respectivas dimensiones y descripción.

3cm

5cm

8,8cm

3,2cm

4cm 4cm

1,5cm

1cm 2cm

1cm 1,5cm

Son ideales como recuerdos para fiestas infantiles, baby shower, bautizos, primeras comuniones, cumpleaños, o

recuerdos para ferias escolares.

Miden un aproximado de 20cm de alto y contiene en

su parte interna un bolígrafo.

Page 28: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion 4,8cm

21cm

4,8cm

21cm

11 cm

16 cm

25,5cm

42.2cm

4,4cm

13cm

43,5cm

Las agendas en fomy son productosque permiten tomar nota anotar horarios yque ademas vienen con portadas llamativas en 3d

Estos nombres tienen una tamaño aproximado de

80 cm.

Estos nombres son muy prácticos a la hora de hacer decoraciones en las alcobas

de los niños pequeños.

Page 29: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion

Señale

tic

a

Baños eventosSala de Recepción

Atención al cliente

Guarderia

EmergenciaSalida de Gerencia

Cafeteria

Page 30: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

AdministrativaÁrea Piso

humedo

Extintor Conserve su

Derecha Área Financiera

RiesgoElectrico

Área de producción

Page 31: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion Parque

movilImagen que emplea la empresa PopArt

para el evio de mercancia, transporte de

materia prima y promoción

Promocion y publicidad

Este vehiculo a sido empleado desde inicios de la creación

de la empresa como medio de transporte para los empleados y promoción de la empresa

Convertible Chevrolet

Page 32: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Aplicacion Parque

movil

Es el vehiculo utilizado por la empresa PopArt ya que su tamaño en la parte

trasera es el preciso para los productos de gran tamaño.

Furgon Transit

Page 33: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Uniformes

Nuest

ras E

jecuti

vas

Nuestros Ejecutivos

Bata

trab

ajado

res

Comodidad y estilo

Para un buen trabajo, la mejor comodidad y el

estilo perfecto.

Page 34: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Usos web

Nuestro sitio principalhttp://popartcreativ2.wix.com/popart (wix)

[email protected]

@popart26

Pop Art

Pop Art

Pop Art

Page 35: M.I.V.C Pop Art

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Aplicacion

Unidad

graficaAqui se explica cuales son los elementos que

hacen parte de la unidad grafica del manual de

identidad visual corporativa PopArt.

1INTRODUCCION

1

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Numeración de la pagina en un splash de pintura.

Nombre del capitulo

Collage de nombre de la empresa con

colores corporativos

Color blanco en contraste con el color negro dando figuras rectangulares a ambos colores.

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

POP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ARTPOP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART POP ART

Normas y marca

Normas y marca Collage de nombre de la empresa con colores corporativos a cada esquina.

Se dividirá el nombre del capitulo del contenido de la pagina con una linea divisoria.

Nombre del capitulo

Page 36: M.I.V.C Pop Art