mister lavaggio short pitch

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CAR WASH REVOLUTION

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Page 1: Mister Lavaggio short pitch

CAR WASH REVOLUTION

Page 2: Mister Lavaggio short pitch

THE IDEA

A mobile application that allows you

to book a car wash anywhere

and obtain a high quality result,

without having to move the car from where it is.

“We simplify the people’s lives and give them more time to spend in their activities.”

Waterless and eco-friendly

Safe for the car body

High qualityservice

Tested on luxury cars and aircraft

Page 3: Mister Lavaggio short pitch

MISTER LAVAGGIO INNOVATION

mobile-based: it responds to the today’s demands of comfortable, fast and simple services that you

can book in mobility.

time-saving: it offers the possibility to save time and wash your car during the daily tasks

eco-friendly: it preserves the environment, doesn’t waste water, doesn’t produce leavings and uses

only eco-friendly products.

top quality: the wash quality is higher than a traditional car wash made with water. All products are

innovative and tested in detail. The wash operators are high qualified.

new economy: we have created new job opportunities that don’t require specific skills and allow

anyone to get reasonable earnings.

Page 4: Mister Lavaggio short pitch

HOW IT WORKSYou can book the car wash easily using a mobile application developed for both iOS and Android or a dedicated

call center.

Through the application you can choose the location and the date of the wash.

A qualified car wash operator comes on the place where the car is (in the street, in the park, in hotel, inside

buildings… ), and he executes the car wash without move the car and without produce discharges and waste

The car wash is made without water, using an environment friendly product, sustainable, biodegradable and not

harmful to the health of the car wash operator.

The same product is used for the cleaning of luxury cars and aircraft.

The wash quality is higher than a traditional car wash made with water. The washing protocol was developed after

months of experience in the industry and today we continue to invest in research and development to provide

users with a high quality service.

Car wash operators are high qualified and attend training courses to learn the washing techniques.

Page 5: Mister Lavaggio short pitch

THE MOBILE APPLICATION

The wash booking is simple. You have to:

▪ Select the type of your car and the type of the wash (interior, exterior,

complete)

▪ Select the location and the date of the wash

▪ Select an operator among those available in your zone. You can rely on a

review system

▪ Confirm the car wash

When the car wash is finished you can write a review on the quality of the

service and the professionalism of the operator.

The mobile application “MIster Lavaggio” is available for smartphones and tablets for both iOS and Android.

Page 6: Mister Lavaggio short pitch

CAR WASH QUALITYThe wash quality is higher than a traditional car wash made with water, it is hand-made using a washing protocol

developed after months of experience. It doesn’t leave streaks and applies a layer of wax on the car body.

BEFORE

AFTER

Quality system

- the car wash operators attend training courses to learn the washing techniques

- the washing protocol is definite and tested

- the review system on the app ensures top performances of the operators

Page 7: Mister Lavaggio short pitch

OUR CAR WASH OPERATORS

We have created a new job type and we are building the biggest car wash in the world.

Our car wash operators are freelancers or employees. Through our professional training they are specialized on car washing techniques.

Mister Lavaggio provide them all they require for execute the car washes, for manage bookings and keep informed on new products and washing techniques.

Page 8: Mister Lavaggio short pitch

REVENUE MODEL

Membership fee

Who wants to join the system and become a Mister Lavaggio car wash specialist need to pay a membership fee. It includes:

➢ training➢ starter kit with tools and consumables for execute the washes➢ web and mobile application for booking management➢ use of the mark

Revenue on consumables

For the best service quality, our car wash operators use only tools and consumables selected and sold by Mister Lavaggio.

Fee per booking

Mister lavaggio takes a small fee on all bookings that pass from the mobile application and the call center.

Page 9: Mister Lavaggio short pitch

TARGET MARKET

▪ 40.000.000 cars

▪ 75% of people wash their cars with a frequency of 1,2 times per month

▪ About 300 million of washes every year

▪ Average cost of a car wash is approximately 8 euros

Only in Italy 2,2 billion euros are spent to wash cars

What is required by the Car Wash Industry it’s a continuous technological innovation in orderto reduce the water resources consumption, to improve the better sewage systems and use ofalternative energy to reduce the environmental impact..

Source: Autopromotec, Federlavaggi, Findomestic, Doxa Marketing Advice

Only in Italy:

Page 10: Mister Lavaggio short pitch

THE GREEN CHOICE

Only in Italy:

Consider:

The annual waste of water for car washes is more than 40 billion liters

The amount of detergents, waxes and foaming agents used to wash cars exceeds 40 million liters

Source: Autopromotec

WITH MISTER LAVAGGIO THERE IS NO WATER WASTEAND NO ENVIRONMENTAL IMPACT!

▪ 40.000.000 cars

▪ 300 millions of washes per year

▪ 150 liters of water necessary per car wash

▪ 100 grams of detergent + 50 grams of foaming agents and waxes for single car wash

Page 11: Mister Lavaggio short pitch

COMPETITIVE ADVANTAGES

Compared with traditional car washes Mister Lavaggio has several advantages:

▪ comfortable and time-saving service

▪ eco-friendly cleaning without waste of water and with eco-friendly products

▪ extremely high quality service:

○ without water it doesn’t leave streaks

○ the hand-made cleaning allows to take care of details

○ the review system on the app ensures top performances of the operators

○ the standard wash provides the wax on the car body

There are other forms of mobile car wash, but compared with Mister Lavaggio, they:

▪ are often small local realities, several are present in USA

▪ some of these are organized to cover different areas, but they have shown low growth capacity

▪ the majority of them doesn’t exploit the potential of new technologies related to the mobile applications.

Page 12: Mister Lavaggio short pitch

COMPETITORS

Page 13: Mister Lavaggio short pitch

RESULTS AND ROAD MAP

RESULTS IN 12 MONTHS:

WASHES MADE

25.000

CITIES

50

WASHERS

70

2 MONTHS 8 MONTHS 12 MONTHS 18 MONTHS

200 car wash operators in Italy

Foreign market analysis

Start with others European markets:

France – Germany- England

500 car wash operators in Italy, France,

Germany and England

Consolidation of the service in the cities where we are

present

ROAD MAP 18 MONTHS:

Page 14: Mister Lavaggio short pitch

THE TEAM

Alessio Campanale 35 years oldExpert in car washing techniquesCo-Founder Mister Lavaggio

Daniele Rizzo30 years oldInformation EngineerCo-Founder Mister Lavaggio, Reddoak, Softboom

Fausto Pagliara32 years oldMechatronic EngineerCo-Founder Mister Lavaggio, Reddoak, Softboom

Giorgio Pagliara34 years oldAerospace EngineerCo-Founder Mister Lavaggio, Reddoak

Salvatore Ambrosino35 years oldExpert in communications and sale techniquesCo-Founder Mister Lavaggio, Reddoak

Other successful business:

Autovelox!

4.000.000 downloads

App Quiz Patente & Network Guida e Vai

3.000.000 app downloads

400 associated driving schools

myPushop

600 associated commercial activities

Page 15: Mister Lavaggio short pitch

TALKING ABOUT US

Page 16: Mister Lavaggio short pitch

[email protected]: + 39 800 031 670