MISSIO

N STA

TEMENT

&

SLOGAN

FRONT LOAD – TOPICS FOR TODAY

Mission Statements

Slogans

By the end of this lesson you will: Know what a mission statement is Create your own mission statement Learn about slogans Select your own slogan

MISSION STATEMENTS

Definition:

A formal summary of the aims and values of a company, organisation, or individual

Mission statements should guide your decisions and your product development

COCA-COLA

https://www.youtube.com/watch?v=ibgvkXm9Qkc

https://www.youtube.com/watch?v=zlA9tXYxD8g

Do these videos reflect the mission statement?

GUESS THE BUSINESS?

We create happiness by providing the finest in entertainment for people of all ages, everywhere

GUESS THE BUSINESS?

To make the world's information universally accessible and useful

GUESS THE BUSINESS?

To provide fast and easy video access and the ability to share videos frequently

GUESS THE BUSINESS?

To be the fabric of real-time communication on the web.

GUESS THE BUSINESS?

To give people the power to share and make the world more open and connected.

GUESS THE BUSINESS?

To bring inspiration and innovation to every athlete* in the world.

*"If you have a body, you are an athlete."

https://www.youtube.com/watch?v=6uhCxBk6cQEhttps://www.youtube.com/watch?v=rtWcE3wguKY

WRITING YOUR MISSION STATEMENT

At (Your Business Name) we aim to _________________________________________________________________________________________

Our core values are _______________________________________________________________

WHAT IS A SLOGAN?

CLOSING

Work on developing your mission statement & slogan to promote the success of your business venture.