minority nurse media kit (academic)
DESCRIPTION
2016 Minority Nurse Media Kit for universities and academic institutionsTRANSCRIPT
2016Media Kit
Diversity enriches. In health care, it fosters understanding and culturally competent care. Diversity is the key to a dynamic nursing staff. And diversity ensures that all patients are represented.
The Career and Education Resource for the Minority Nursing Professional • FALL 2015
www.minoritynurse.com
+HOW TO CHOOSE A NURSING SCHOOL
DEAL ING WITH NEW-NURSE DRAMA
The Rise of Mobile Health Apps
+HOW TO CHOOSE A NURSING SCHOOL
DEAL ING WITH NEW-NURSE DRAMA
The Rise of Mobile Health Apps
Skills for Success
college ofnursing
nursing.uc.edu/nurseleader
Today is your day to lead.UC Nurses. We See Leaders.A nationally recognized leader in innovative nursing education
Traditional BSN
RN to BSN Online
Accelerated Pathways Program For individuals who hold a non-nursing bachelor’s degree or higher.
Post-Baccalaureate Certi�cate Nursing Education (online)
MSN Program On-Campus Specialties Adult-Gero Acute Care NP Adult-Gero Primary Care NP Family NP Occupational Health
Online or Hybrid Specialties Adult-Gero Primary Care NP Family NP Neonatal NP Nurse-Midwifery
Women’s Health NP
Post-Master’s Certi�cate Adult-Gero Acute Care NP Adult-Gero Primary Care NP Family NP (onsite or online) Neonatal NP (hybrid) Occupational Health Pediatric Acute Care NP Pediatric Primary Care NP Psychiatric Mental Health NP (online)
PhD in Nursing Research Post-BSN and Post-MSN options
Doctor of Nursing Practice (DNP) BSN to DNP (Post-BSN) Specialties Adult-Gero Primary Care NP Family NP Nursing Administration Nurse Anesthesia Pediatric Acute Care NP Pediatric Primary Care NP
Post-MSN option is also available
Our AWARD-WINNING college o�ers:
APPLYNOW FOR:
RN to BSN OnlineBSN to DNP
PhD
Academic and Faculty
For more information, please contact:Peter Fuhrman, National Sales ManagerP: 609.890.2190 | F: 609.890.2108 [email protected]
For over 22 years, Minority Nurse has been the premier publication for reaching nurses, students, and faculty from under-represented populations. With in-depth articles on career opportunities, minority health issues, and outstanding role models, Minority Nurse magazine and MinorityNurse.com are must-read resources and essential stops for health care and academic recruiters.
Distribution Breakdown• 36,000+ circulation per issue to virtually every hospital in the
United States and U.S. territories, and over 2,000 two- and four-year nursing schools
• Website with 75,000+ visitors per month
• E-mail newsletters published 52 times a year and sent to more than 46,000 opt-in recipients
• Bonus conference distribution
The Resource for Minority Nursing ProfessionalsPrint Magazine, Online, and E-Mail Newsletter
11 W. 42nd Street New York, NY 10036-8002 www.springerpub.com www.MinorityNurse.com
For more information, please contact:Peter Fuhrman, National Sales ManagerP: 609.890.2190 | F: 609.890.2108 [email protected]
Spring 2016 CLOSE DATE: December 2015THEME: Career IssueFEATURES: How to Weigh Your Job Offers The New Health Care Workplace Using Health IT to Reduce Health Disparities How to Survive Your First Year as a Nurse
Summer 2016CLOSE DATE: March 2016THEME: Conference IssueFEATURES: 2016 Annual Salary Survey When a Health Crisis Derails Your Plans Culturally Competent Cancer
Survivorship Care How Technology is Impacting
Communication
Fall 2016CLOSE DATE: August 2016THEME: Education IssueFEATURES: The Evolution of School Nursing Coaches: What’s Up With That? Tips and Techniques for Acing the NCLEX Mentoring the Next Generation
Feature Articles in Every IssueVITAL SIGNS: The latest news in minority health, diversity in nursing, and the achievements of minority nurses
DEGREES OF SUCCESS: A special section focusing on academic opportunities and strategies for recruiting/retaining minority students and faculty
ACADEMIC FORUM: Research on issues with a direct impact on nurses as well as minority communities
MAKING ROUNDS: Our quarterly calendar of can’t-miss health conferences, meetings, and events
Publisher reserves the right to make changes to the editorial calendar.
Editorial CalendarPlan your advertising campaigns around themed issues, focused editorial, and topics affecting nurses everywhere.
Publishing Schedule
Spring ‘16 Summer ‘16 Fall ‘16 Spring ‘17Space Close 11/30/15 3/28/16 7/27/16 11/30/16
Art Due 12/7/15 4/4/16 8/3/16 12/7/16
Street Date 1/20/16 5/6/16 9/6/16 1/20/17
Dates are subject to change.
Print Magazine
For more information, please contact:Peter Fuhrman, National Sales ManagerP: 609.890.2190 | F: 609.890.2108 [email protected]
2016 Academic Rates, Print
Size 1 Issue(COST PER ISSUE)
2 Issues(COST PER ISSUE)
3 Issues(COST PER ISSUE)
4 Issues(COST PER ISSUE)
Four ColorFULL PAGE $5,920 $4,950 $4,230 $3,395HALF PAGE $3,965 $3,295 $2,750 $2,375QUARTER PAGE $2,595 $2,155 $1,795 $1,495
Four-color, premium position upgrade (Cover 2, 3, 4, or page 1), add 15%
Black and WhiteFULL PAGE $5,565 $4,595 $3,830 $3,395HALF PAGE $3,495 $2,945 $2,445 $2,175QUARTER PAGE $2,250 $1,795 $1,445 $1,295
Two-page spreads available at discounted rate; contact us for details
Ad materials should be e-mailed to [email protected], maintaining the following guidelines:
• TIFF, PDF, or EPS files only
• All fonts and logos embedded
• 4-Color (CMYK) files at 300 dpi
• Grayscale files at 200 dpi
• Line art at 1200 dpi
Print Rates and MechanicalsMinority Nurse is your partner for integrated marketing solutions, providing everything you need to grow your marketing effectiveness. We’re committed to creating a successful advertising program for your business and will work with you to achieve outstanding results.
Our National NursesOur National Nurses
www.minoritynurse.com
+PERSONAL SAFETY FOR NURSES INJURY PREVENT ION IN IND IAN COUNTRY
Hospital Rules on Physical Appearance
+PERSONAL SAFETY FOR NURSES INJURY PREVENT ION IN IND IAN COUNTRY
Hospital Rules on Physical Appearance
The Career and Education Resource for the Minority Nursing Professional • SUMMER 2015
+NAVIGATING FINANCIAL TRANS IT IONS 10 WAYS TO GET PROMOTEDWhy Good Nurses Leave the Profession
www.minoritynurse.com
The Career and Education Resource for the Minority Nursing Professional • SPRING 2015
Annual Issue
Salary Survey
The Career and Education Resource for the Minority Nursing Professional • WINTER 2015
www.minoritynurse.com
+The Evolution of NursingPROVID ING END-OF-LIFE CAREHOSTILITY IN THE WORKPLACE
TOP
25NURSING
EMPLOYERS
Mechanical and Production Requirements, Print
Size Width HeightFull PageTRIM SIZE 8” 10.75”
IMAGE AREA 7” 10”
BLEED 8.25” 11”
Half PageHORIZONTAL IMAGE AREA 7” 4.5”
VERTICAL IMAGE AREA 3.4” 9.2”
Quarter PageVERTICAL IMAGE AREA 3.4” 4.5”
Two-Page SpreadTRIM SIZE 16” 10.75”
BLEED 16.5” 11.25”
Print Magazine
For more information, please contact:Peter Fuhrman, National Sales ManagerP: 609.890.2190 | F: 609.890.2108 [email protected]
Ad Rates and MechanicalsMinorityNurse.com encourages new and return visitors with interactive articles, custom job alerts, and the most comprehensive nursing scholarship search available. It instantly delivers recruitment, corporate image, and academic ad campaigns to more than 75,000+ unique visitors per month with targeted visibility!
2016 Academic Rates, Online
Size RateBannersLeaderboard $799/monthSkyscraper $799/monthFooter $400/monthIn-Article Banner $799/month
Job PostsFaculty Job Posting $399/90 days
$499/180 days
$599/year
Unlimited Faculty Posting Package $1,199/year
Ad materials should be e-mailed to [email protected], maintaining the following guidelines:
• GIF, JPG, or Flash files
• Max File Size: 60k
Reporting: Impressions, click-through rate, and total clicks provided upon request.
Mechanical and Production Requirements, Online
Size Width HeightLeaderboard 728 px 90 px
Skyscraper 160 px 600 px
Footer 728 px 90 px
In-Article Banner 300 px 250 px
Online
Additional Features Available OnlineIn addition to the banners and job posts, we offer the following services designed to make posting easier and your advertisement more visible:
• Job Wraps
• XML Feeds
• Sponsored Content Advertising (Native Advertorials)
Contact our national sales manager for rates and guidelines.
For more information, please contact:Peter Fuhrman, National Sales ManagerP: 609.890.2190 | F: 609.890.2108 [email protected]
Dedicated E-Mail BlastsIn addition to our weekly newsletter we also offer dedicated e-mail blasts.• Sent to our 65,000 opt-in subscribers
• Your message will be the only content in the e-mail
Ad Rates and MechanicalsEach week the MinorityNurse E-mail Newsletter is delivered directly to over 46,000 opt-in subscribers. Whether weighing the decision to pursue a graduate degree, looking for information on emerging career paths, or understanding how to leverage their cultural competency in the workplace, our nurses have special concerns. And you can reach them each week with your message in our newsletter.
Mechanical and Production Requirements
Ad materials should be e-mailed to [email protected], maintaining the following guidelines:
• GIF, JPG, or PNG files
• Max File Size: 15k
Size Width HeightSponsorship Banner 468 px 60 px
Reporting: Impressions, click-through rate, and total clicks provided upon request.
Distribution ScheduleNow Mailed Weekly!
Each New Issue is Delivered on Tuesday Average distribution: 46,000 opt-in subscribersThe publisher reserves the right to make changes to the newsletter calendar.
Position 1 - Top
Position 4 - Footer
Position 3 - Bottom
Position 2 - Middle
2016 Rates, Newsletter
Size RatesSponsorship Banners
Position 1 - Top $1,000
Position 2 - Middle $850
Position 3 - Bottom $700
Position 4 - Footer $500
E-Mail Newsletter