mining the real-time web: a novel approach to product recommendation

19
Intelligent Database Systems Presenter : JHOU, YU-LIANG Authors : Barry Smyth Michael P. O’Mahon Barry Smyth Sandra Garcia Esparza 2012, Knowledge-Based Systems Mining the real-time web: A novel approach to product recommendation

Upload: dolph

Post on 15-Feb-2016

40 views

Category:

Documents


0 download

DESCRIPTION

Mining the real-time web: A novel approach to product recommendation. Presenter : JHOU, YU-LIANG Authors : Barry Smyth 、 Michael P. O’Mahon Barry Smyth Sandra Garcia Esparza 2012, Knowledge-Based Systems. Outlines. Motivation Objectives Methodology Evaluation - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Presenter : JHOU, YU-LIANG

Authors : Barry Smyth 、 Michael P. O’Mahon

Barry Smyth Sandra Garcia Esparza

2012, Knowledge-Based Systems

Mining the real-time web: A novel approach to product recommendation

Page 2: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

OutlinesMotivationObjectivesMethodology EvaluationConclusionsComments

Page 3: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Motivation• Recommender systems typically fall into two basic categories

are collaborative filtering and content-based approaches.

• However ,there are cases where neither ratings nor meta-data

are available in sufficient quantities to provide effective

recommendation performance.

Page 4: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

ObjectivesTo compare the performance of user-based approach with that of the community-based approach

Page 5: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Methodology-Framework

Index creation

Recommending products

Page 6: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Methodology index creation

Page 7: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Methodology TF-IDF

Page 8: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

MethodologyBM25

Page 9: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Methodology application

Page 10: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Methodologyrecommending products

Page 11: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Methodologyrecommending products

Page 12: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Evaluation- dataset

Page 13: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Evaluation- metrics

Page 14: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Evaluation- Indexing resultWe create three variations of the product index based on using :

(1) blips only(B)(2) tags only (T)(3) both blips and tags(B+T)

Page 15: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Evaluation- Recommendation result

Page 16: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Evaluation- Recommendation result

Page 17: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Evaluation- Recommendation result

Page 18: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Conclusions• The new approach outperforms a more traditional

approach, also more accuracy and widely coverage.

Page 19: Mining the real-time web:  A  novel approach to product recommendation

Intelligent Database Systems Lab

Comments• Advantages In this paper the new method is useful.Applications-Information retrieval