$625 per NRLA/MRLDA member

MRLDA members- A $200 subsidy can be

used for up to 2 employees per company

* Maximum 26 attendees only

Mindset Entrepreneur – A New

Approach to Sales Success

with Jessica L. Levin from Seven Degrees Communications

Empower your sales team to be the “owner” of their sales business. During

this 3-day training program, salespeople will learn a new approach

that will deliver sales success. Attendees will learn strategies through simulation and role plays so that they can immediately apply these skills in

their day to day activities.

Mark Altman is the founder of MindsetGo, a leading training provider

that coaches professionals and students to become more confident and effective communicators. With

over two decades of experience teaching communication, sales and engagement skills, Mark empowers

individuals to maximize their potential to be more successful personally and

professionally.

Tuesdays

Dec. 4, Dec. 18 & Jan. 8

Boston Cedar

80 Hampden Rd.

Mansfield, MA 02048

Day 1 Dec. 4 8:30 a.m. – 1:30 p.m. Attendees will develop skills and techniques in relationship building, designed to persuade and influence clients through motivational interviewing. Building Trust and Credibility through Authentic Communication• Explore how to earn the right to continue the

conversation by understanding and focusing on the client’s needs

• Consider how to use verbal and non-verbal techniques to project confidence and build trust

Day 2 Dec. 18 8:30 a.m. – 12 p.m.

Adapt the conversation/presentation to what the customer wants and needs. Build trust, offer insights, and work to understand your clients’ needs. Needs Assessment/Interview Skills• Consider key questions to move the client to share

important information• Create need and desire to solve the issues by asking the

correct questionsGetting Engaged• Consider how to respond to clients’ comments

regarding their need(s) and how they want it to be delivered

• Engage customers effectively through vocal variety and energy

Day 3 Jan. 8 8:30 a.m. – 12 p.m.

Assisting in the buying decision: consultatively doing the heavy lifting and providing the resources to review the barriers to purchase. Create Stark Raving Fans• Consider how to leverage what motivates those

involved in the decision process• Explore how to motivate the client to agree to and live

up to committed timeframes• Understand how you can convert influencers to

become inside sales peopleWhen To Talk About Money• Evaluate how to turn price/cost into value/ROI

conversations• Improve value while building relationships• Consider how to respond to competitive pressure

Make check payable to LBMDF and mail to:

LBMDF, c/o Pamela McHale

585 North Greenbush Road

Rensselaer, NY 12144

Or pay by Credit Card (circle one): Visa MasterCard American Express Discover

Card#_____________________________________________________________________

Exp. Date:_________________________ Billing Zip Code __________________________

Security Code:____________Signature:_________________________________________

Please return completed registration form by Nov. 12 to Pamela McHale

Email to: pmchale@nrla.org Fax to: 518-880-6381

Company: _____________________________________________________________________

Contact Name: _________________________________________________________________

Phone: __________________________________Email:________________________________

Attending:

Name:______________________________ Email:____________________________ - $200 subsidy = $425

Name:______________________________ Email:____________________________ - $200 subsidy = $425

Waiting list:

Name:______________________________ Email:____________________________ = $625

REGISTRATION FORM

*Minimum 72 hours notice of

cancellation is required to

receive a refund

Tuesdays

Dec. 4, Dec. 18 & Jan. 8

Boston Cedar

80 Hampden Rd.

Mansfield, MA 02048

$625 per NRLA/MRLDA member

MRLDA members- A $200 subsidy

can be used for up to 2 employees

per company