Mobi-Social

SOCIAL MEDIA STRATEGY

Mobi-Social will be everything you need in one,

easy-to-manage stream of your social media.

Included Content:MONITORING

ENGAGEMENT

REPORTING

MANAGEMENT

DASHBOARD

ANALYTICS

MONITORING

PUBLISHING

DISCOVERY

MANAGEMENT

LOCATIONS

CRM

MOBILE

With billions of conversations taking place across the social web,

are you seeing the most important ones?

Mobi-Social will deliver relevant messages from Twitter, Facebook,

LinkedIn, blogs & articles, competitor insights, check-ins and more

directly to your dashboard.

Engage:

1. Full conversations, task and team reply history to efficiently manage messages and delight your audience.

2. Powerful scheduling and posting tools - deliver your messages to the right audience at the right time.

3. Publish messages from the built-in RSS reader, the bookmarklet or on the go with the iPhone and Android apps.

Reporting:

1. All of the detailed reporting you need at no additional cost.

2. Measure the effectiveness of your outbound messages with sent message statistics to optimize your reach and impressions.

3. Deliver beautiful, detailed reports to your organization or customers.

4. Web, PDF and CSV exports for our data junkie clients.

Complete Social Media Monitoring

No more hunting across multiple sites/tools for important messages. Everything you need is in one perfect inbox.

Monitor your brand, industry and competition across social media and the web.

Discover your ideal prospects with keyword, profile, and geo search tools.

Make sure everything that needs a response, gets one!

Complete Social Media ManagementMobi-Social is your new partner for social media management, with all the tools you need in one powerful package and it emphasizes the four

components of social media effectiveness: Monitoring, Engagement, Measurement and Growth.

We will...- Publish & schedule updates across social channels with a single click.- Monitor your brand & competition across social channels and the web.- Connect you with highly targeted customers through our Discovery tools.- Measure success with robust reporting and analytics.- Collaborate with the team, generate best practice tasks & give you tools.- Monitor Check-Ins and Visitor Loyalty.

Creating Your Content to Cultivate Your Culture

Complete social progress at-a-glance.

Engagement & Influence Scoring.

We view top performing posts.

We view follower demographics.

Everything you need in one place.

DASHBOARD ANALYTICS

We provide PDF & CSV reports.

You choose what to report on.

We do group-level reporting.

We track campaign effectiveness.

Integrate Google Analytics.

MONITORING PUBLISHING

We track relevant keywords.

We filter results by news, blogs, etc.

We do competitor & industry tracking.

We do Article & Blog monitoring. Never miss an important message.

We send to multiple networks at once.

We schedule messages.

We see optimal send times.

We integrate RSS/Atom feeds.

Track message performance.

DISCOVERY MANAGEMENT

We find perfectly targeted customers.

We monitor competitor activity.

We search Twitter bios by keyword.

We discover customers by interest.

Increase targeted Twitter followers.

We create groups & add users.

We control access for each user.

Assign tasks to dedicated staff.

We create notes on tasks.

You get sent message stats monthly.

LOCATIONS CRM

MOBILE

Get SMS/email alerts for check-ins.

View most active checkin days.

We find your customers on Twitter.

We manage Foursquare.

View all tips for your location.

Add notes to contacts.

Add/edit contact information.

Set reminders per contact.

View contacts' social media presence.

See all past history with contacts.

We make sure you never miss another conversation.

We assign tasks to dedicated team members.

We cross-post updates to help build your culture.

We monitor your brand as if it was ours.

Publish/schedule messages in advance.

Transformation ListHere is a list of key tasks, so you can transform your social media.

SOCIAL MEDIA ETIQUETTE Promote others more than you promote yourself.

Listen carefully, respond quickly, and share helpful information.

Thank everyone who shared your content.

SOCIAL MEDIA MONITORING Use monitoring tools to scale your mountain of content.

Monitor and track trends and watch trends emerge as you view the data.

Aggregate your data to simply pull the information you need.

USING SOCIAL MEDIA Treat Twitter like a conversation - listen, then join

the conversation.

On LinkedIn, ask for recommendations from those you know.

Create a business page to build a presence on Facebook for your SMB.

SOCIAL MEDIA LISTENING Search for terms, words, and phrases that are directly

related to your SMB.

Use industry listening to reveal how you might fit into the larger picture.

Listen for competitor conversations to learn what they’re doing and what’s working.

BLOGGING

Read and comment on lots of blogs, both inside and outside your interest area.

Write to share something valuable with others in your community.

Engage with comments on your blog.

SOCIAL MEDIA ENGAGEMENT Be helpful to your community.

Share your content and others’ content.

Listen and interact with your community first before delving into industry discussions.

SOCIAL MEDIA TRAINING Determine who is going to be using social media.

Select a social media training lead.

Have a training program that clearly states why your company is adopting social media.

SOCIAL MEDIA ANALYSIS Mix cold hard numbers with human insight.

Choose some of the metrics that relate to your higher-level business goals.

Form a hypothesis.