“Life is a journey. Make sure, you

don’t miss a thing.” Paul Coelho

Michaela Bernardes Loyola

Milestones of my ‘journey’ from the beginning until now…

I was born in the ‘heart of Europe’

in the Czech Republic

English (4 years)

German (4 years)

A Year after the ‘Velvet Revolution’ I finished a Primary School and studied

a Secondary Grammar School, having 2 foreign languages

Being passionate about languages since my early age, I took an opportunity

to study a ‘One Year English Course’ and completed it successfully by passing:

Hungry for travelling, adventure and experiencing life abroad, I went to Israel

to work in a ‘moshav’ for 4 months

Returning back to the Czech Republic, I entered the Tomas Bata University

and their new attractive Bachelor’s programme: Marketing and Social Communications

Continuing a Master’s programme: Marketing and Social Communications,

I worked on the successful university projects ‘Literary May 2003’ & ‘Literary May 2004’

Taking 2 summer holidays as a chance to gain new experience abroad, I went to Scotland to work on the farms

*Then I travelled the country, meeting locals and discovering their natural heritage

Having my first job after university, I worked as a Brand Manager at DUKAT INC a.s.

(Tea & Instant Drinks Producer)

*Among others, I developed & launched a new Tea brand ‘Lahoda’ onto the market

Back to the Tomas Bata University,

I got a position of Manager at the Marketing & Communications Department

*Among others, I prepared a campaign for potential University students (focused on the Secondary schools)

*I was also creating, organising and producing

various Events and Projects, for example: Exhibition of ‘Samuel

Beckett: Life and Works’ Opening ceremony of the new Regional Education centre in Uherske Hradiste

Touring exhibition featuring Congress and University Centre (KUC) Zlin

Illuminating the University Christmas Tree (regular annual event for students and employees)

Going abroad in search of a new ‘path’, I lived & worked half a year

in Zakynthos, Greece

*I was supporting ‘Archelon’ – the Sea Turtle Protection Society of Greece

Further move and settling in Dublin, Ireland, I worked in the Great Outdoors

*And was doing many ‘outdoor’ activities

Three years after back to Czech, thanks to my TEFL Certificates from Dublin

I was teaching English at the Lingua Language School

‘Daily courses‘ (larger groups of young adults)

Business English courses (in-company classes of various levels & demands)

Evening courses (for Beginners; with preparation for FCE)

One-to-One courses (individual professionals of various levels & demands)

Returning to Ireland, I have been working

in the Patagonia Outlet Dublin

*And I studied the following courses

1. Diploma in Event Management with PR, Eco-Events and Wedding Planning Module @

2. Professional Diploma in Digital Marketing - FETAC Level 5 Certificate

in Internet Marketing @

After successful passing of these courses, I gained practical experience as

1. Events, Marketing and Social Media Assistant (Volunteer

position) @

*I worked on logistics of their annual signature event Dublin's Good Friday Concert 2014'

2. Marketing and Sales Assistant (4 months FTC) @

*I worked in 2 strategic areas: Brand Management and Trade Marketing

(NPD process, Social Media & Website Analyses and Advisory)

I’m looking for attractive opportunities in Marketing & Communications,

Brand Management and Event & Project Management

Have you found my ‘journey’ interesting? Then, don’t hesitate to contact me via:

E-mail: loyolamb@gmail.com Phone: +353871273042

LinkedIn: ie.linkedin.com/in/michaelabernardesloyola