microfundo - tune your world
DESCRIPTION
http://www.microfundo.comTRANSCRIPT
< microfundo.com >
imagine a world
where everyone sings
and dances
and celebrates music each day
{ tune your world }
the new mashup :: music + microfinance
we’re changing the way the world funds music
here’s how it works:
there’s a 21 year-old college
student in Boston, MA
her name is Dani
Dani has $30and a lot of friends
there’s a 21 year-old singer-songwriter in Port-
au-Prince, Haiti
his name is Wanito(this is his song)
Wanito has a dream to record his songs
their connection is our mission
Dani, meet Wanito
we connect musicians to $ (capital)
it’s called crowdfunding
we’re flipping the hit-driven music industry system on it’s head
how?
a musician creates a profile on microfundo.com
Wanito needs funding to make
a live recording
from his profile he chooses$1,000 “funding target”
he chooses to share 10% of his revenue with
investors
your turn, Dani
Dani meets a few of the microfundo artists
like Sofia, Thiago, Joy & Wanito
Dani listens to their music & makes a playlist
she can’t get Wanito’s song
out of her head
she likes this “invest in a musician” thing
Dani invests $30 in Wanito’s recording
she is now a “true fan”
who benefits from Dani’s investment?
(1)
Wanito has $ (capital) to produce his recording
(2)
Dani receives a small % of
Wanito’s future revenue
(3)
microfundo receives 5% of the funding target
one more story
there’s an 8 year-old dancer
in Rio de Janeiro, Brazil
her name is Ana
she’s learning dance in a program
called Espaco Aberto (open space)
for Ana, it’s not just about dancing
Espaco Aberto’s youth music & dance program increases self-esteem
provides a safe alternative todrugs and violence
and establishes a network of shared aspirations
back to Dani
Dani hosts a music & dance party
we call it a “microgig”
microfundo artists contribute music for
compilations
every compilation purchased pays for youth music & dance classes
Dani invites all her friends
she plays music by microfundo artists
she screens a video about Espaco Aberto and Ana
Dani’s friends all bring $10
they go home with a new CD
now they’re “true fans” too
their money goes to Ana’s dance program
remember
this is not charity
we believe music can change lives
we’re mass producing fair trade musicians
join us at <microfundo.com>
join us at <microfundo.com>
join us at <microfundo.com>
join us at <microfundo.com>
join us at <microfundo.com>
join us at <microfundo.com>