Michigan Department of Natural Resources Parks and Recreation

Great Lakes, Great Times, Great Outdoors www.michigan.gov/dnr

Celebrating 90 years of summer memories The Michigan State Park system is turning 90 this summer and we invite you to join us as we celebrate—and commemorate—the happiness and contentment found every summer in Michigan’s great outdoors. Help us pay tribute to the summertime memories in the hearts of our 120 million summer visitors through one of the following sponsorship packages:

Banner Sponsor:Your company logo on every banner displayed at the entrance to 77 State Park from May 22nd, 2009 to Nov. 1st, 2009. Company name will also be included in statewide advertising campaign materials, including event flyers.

Total impressions: 21 million visits, plus roadway traffic and promotional mention.Total investment: Cover expense of printing banners.Cost per impression: Estimated at less than $.0001 per impression.

Event Day Sponsor:This sponsor will be recognized as providing the cake and ice cream for more than 100,000 visitors on June 20th, 2009. Your company logo will appear on the cakes available at 77 state parks, as well as logo or name mention in statewide advertising campaign materials, including event flyers.

Total impressions: At least 110,000. Total investment: Either donation or purchase of product. Cost per impression: Estimated at less than $0.15 per impression.

Giveaway Sponsor:Get your company name in front of park visitors by providing a giveaway item for all celebration attendees. From beach balls to posters, we will work with you to create an idea that will work for your business, honor the celebration, and be a keepsake for every event day attendee.

Total impressions: At least 110,000. Total investment: TBD by giveaway item.

Added-Value:If your business is interested in one of the above sponsorships, but would like to increase your presence in the celebration, we want to hear it! Our goal is to create long-term, mutually-beneficial relationships with our partners, so if we can better help you reach outdoor enthusiasts, we are happy to help. Added-value proposals will be reviewed in conjunction with all RFP responses.

Thank you for your consideration, and we look forward to connecting your business with your customers who love to connect with the great outdoors!

For more information, call Kristina Squibb, at 517-373-7987 or squibbk@michigan.gov

Further details on each sponsorship can be found in attached request for proposal

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List of 77 State Parks & Recreation AreasAttachment C

Park Number of Banners

Number of Sheet Cakes

Number of Ice Cream Cup Boxes

Number of Give-A-Ways

Algonac State Park 1 3 3 300Aloha State Park 1 3 3 300Bald Mountain Recreation Area 1 1 1 100Baraga State Park 1 1 1 100Bay City State Recreation Area 1 3 3 300Bewabic State Park 1 1 1 100Brighton Recreation Area 1 3 3 300Brimley State Park 1 1 1 100Burt Lake State Park 1 2 2 200Cheboygan State Park 1 1 1 100Clear Lake State Park 1 1 1 100Dodge #4 State Park 1 1 1 100Fayette Historic State Park 1 1 1 100Fisherman’s Island State Park 1 1 1 100Fort Custer Recreation Area 1 3 3 300Fort Wilkins Historic State Park 1 1 1 100Grand Haven State Park 1 4 4 400Harrisville State Park 1 2 2 200Hartwick Pines State Park 1 3 3 300Hayes State Park 1 3 3 300Highland Recreation Area 1 1 1 100Hoeft State Park 1 2 2 200Hoffmaster State Park 1 4 4 400Holland State Park 1 5 5 500

Holly State Park 1 2 2 200Indian Lake State Park 1 2 2 200Interlochen State Park 1 2 2 200Ionia Recreation Area 1 2 2 200Island Lake Recreation Area 2 2 2 200Lake Geogebic State Park 1 1 1 100Lake Hudson Recreation Area 1 1 1 100Lakeport State Park 1 3 3 300Leelanau State Park 1 2 2 200Ludington State Park 1 5 5 500Maybury State Park 1 2 2 200McLain State Park 1 1 1 100Mears State Park 1 4 4 400Metamora-Hadley Recreation Area 1 3 3 300Mitchell State Park 1 3 3 300Muskallonge Lake State Park 1 1 1 100Muskegon State Park 1 4 4 400Newaygo State Park 1 1 1 100North Higgins Lake State Park 1 3 3 300Onaway State Park 1 1 1 100Orchard Beach State Park 1 3 3 300Ortonville Recreation Area 1 1 1 100Otsego Lake State Park 1 3 3 300Palms Book State Park 1 1 1 100Petoskey State Park 1 3 3 300Pinckney Recreation Area 2 3 3 300Pontiac Lake Recreation Area 2 1 1 100Porcupine Mountain Wilderness State 1 3 3 300

Port Crescent State Park 1 2 2 200Proud Lake Recreation Area 2 2 2 200Rifle River Recreation Area 1 2 2 200Seven Lakes State Park 1 1 1 100Silver Lake State Park 2 4 4 400Sleeper State Park 1 2 2 200Sleepy Hollow State Park 1 3 3 300South Higgins Lake State Park 1 5 5 500Sterling State Park 1 4 4 400Straits State Park 1 2 2 200Tahquamenon Falls State Park 3 3 3 300Tawas Point State Park 1 2 2 200Tippy Dam Recreation Area 1 1 1 100Traverse City State Park 1 3 3 300Tri-Centennial State Park & Harbor 1 1 1 100Twin Lakes State Park 1 1 1 100Van Buren State Park 1 3 3 300Van Riper State Park 1 2 2 200Warren Dunes State Park 1 3 3 300Waterloo Recreation Area 3 4 4 400Wells State Park 1 1 1 100Wilderness State Park 1 2 2 200Wilson State Park 1 2 2 200Yankee Springs Recreation Area 2 4 4 400Young State Park 1 3 3 300

TOTALS 87 176 176 17,600

BRIMLEY

TAHQUAMENONFALLS

MUSKALLONGE LAKE

STRAITS

INDIAN LAKE

PALMSBOOK

FAYETTE

WELLS

FORT WILKINS

VAN RIPER

McLAIN

BEWABIC

PORCUPINEMOUNTAINS

LAKE GOGEBIC

TWINLAKES

BARAGA

CHEBOYGAN

ALOHA

ONAWAY

HOEFT

WILDERNESS

PETOSKEYFISHERMAN'S

ISLANDYOUNG

OTSEGOLAKE

CLEARLAKE

HARRISVILLE

HARTWICK PINES

NORTH HIGGINSLAKE

SOUTH HIGGINSLAKE RIFLE RIVER

TAWAS POINT

WILSON

LEELANAU

TRAVERSECITY

INTERLOCHEN

ORCHARD BEACH MITCHELL

LUDINGTON

BURTLAKE

MEARS

SILVER LAKE

MUSKEGON

HOFFMASTER

GRAND HAVEN

HOLLAND

VAN BUREN

WARREN DUNES

IONIA

FORTCUSTER

LAKE HUDSON

HAYES

WATERLOO PINCKNEY

STERLING

DODGE #4 HIGHLAND

PROUD LAKEMAYBURY

ISLANDLAKE

PONTIAC LAKE

LAKEPORT

METAMORAHADLEY

PORT CRESCENT

ALGONAC

SLEEPYHOLLOW

SLEEPER

BAYCITY

HOLLY

SEVENLAKES

ORTONVILLE

BALD MOUNTAINBRIGHTON

NEWAYGO

YANKEESPRINGS

TRI-CENTENNIAL

TIPPY DAM

Attachment D

Celebrating 90 Years of Excellence

1919-2009

Gre

at Lak

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Michigan State Parks and Recreatio

n Are

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Pantone DS 134-1 U

Pantone DS 126-1 U

Pantone DS 329-1 UPantone DS 210-2 U

Blue Type and sky are the same

Pantone DS 210-2 UType is same as blue type above

Pantone DS 93-2 U

Pantone DS 285-3 U

Pantone DS 265-1 U

Pantone DS 18-4 U

Pantone 36-1 U

Pantone DS 18-7 U

Pantone DS 48-8 U

Pantone DS 19-8 U Stars and Moon same

Pantone DS 91-4 U

Pantone DS 93-3 U

Pantone DS 273-4 U

Pantone DS 213-8 U

Pantone DS 210-2 U

Pantone DS 28-9 U

Pantone DS 45-3 U

Pantone DS 14-3 U

Pantone DS 42-3 U

Pantone DS 25-5 U

Pantone DS 45-7 U

Patch Pantone colorsAttachment F

DNR

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MI C H I G A N

When color is allowed, the following color requirements apply:

The colors speci�ed refer to the Pantone (color) Matching System (PMS.) In all cases, the silhouette of the state

and the letters "DNR" will be PMS 347 green. The outline of the lakes and the words

"MICHIGAN DEPARTMENT OF NATURAL RESOURCES” will be PMS 128 yellow or if metallic ink is available, PMS 872 gold.

In cases where PMS colors are not available (i.e., vinyl signs, sewn patches, etc.,) a color should be chosen that is

as similar as possible to the PMS colors.

In cases that one color of ink, paint, vinyl, thread, etc. is appropriate, the color will be used for the state silhouette,

the letters "DNR" and the lakes outline.