mhr final presentation group 7
TRANSCRIPT
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Group 7 T-Shirt Project
Caleb Baltes, Valerie Carlson, Mackenzie Chiglo, Turner Schmidt
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SalesMifflin Cart:
● Shirts Sold: 537● Total paid: $12,645.86● Total collected (no shipping or tax): $9656.45● Profit: $1634.48 (16.9%, based on total collected)
Other Carts:● SVA: 78 shirts - $952.26 revenue● High School: 66 shirts - $500.64 revenue● Pi Beta Phi: 12 shirts - $396.20 revenue
Totals:● Revenue: $11,505.55 (no tax, shipping) ● Collected: $14,494.96 (with tax, shipping)● Profit: $1634.48● Items sold: 693
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Customers
● UW-Madison Students● Mifflin attendees visiting
from other schools/cities● Students who use
Facebook● Our own personal
Facebook friends that were invited
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Designs
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How We Sold
● Facebook Event● Invited all of our friends
to the page● Over 1,600 RSVP’d as
“Attending”● We made the event date
the day the cart actually ended so people knew the deadline to put in an order
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Challenges
● Making sure the shirts ship in time
● Working with Steve to choose a day to end the cart
● Finalizing the design in collaboration with Steve’s artists
● Answering questions from customers on Facebook
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Key Lessons & Advice
Lessons● If you have a deadline such
as an event, end carts early to avoid stress
● Find an event or market that people are genuinely excited about
● Make your design fit the market
Advice● Avoid saying for a “class
project,” market your design as the design.
● Make a professional looking facebook page and use social media to market
● Get designs set early and maximize the duration of the cart
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Performer AlunaGeorge wearing our shirt while performing at Revelry Music and Arts Festival
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Questions?Thank You!