mhd portfolio
DESCRIPTION
graphic design portfolioTRANSCRIPT
While going to Flagler over the past years I have grown and become very seasoned with graphic design and its ins and outs. I have come to realize what kind of person I have to become in this business. Being responsible, on time, to take pride in your work, always be open to new ideas are just a few the characteristics I have developed over the years. One of the most recent thing is have learn is to understand your limits and play to your strengths. My strengths are now presented to you now in this book. Please enjoy.
Mackenzie Hough
JACKSONVILLE!RUSH
SIMPLY!DESSERT!BY!EVELYN
SIXTH!FLOOR!MUSEUM!AT!DALEY!P"ZA
PEACEPASSERS.ORG
ANALOG!WINTER!COLLECTION
CHA#CHING!IPHONE!APP
TREATY!PARK!WAYFINDING
WINECEL"R.NET
LUXE!INTERIOR!DESIGN!MAGAZINE
JACKSONVILLE!JAGUARS REVENUE
CONTENT
Jacksonville Rush is a fictional professional soccer team based out of Jacksonville. The Rush identity was developed to connect with the community using symbols that they are use to seeing and can identify with. The colors were chosen to be extremely contrasting and vibrant to stand out to of the crowd, this same idea was applied to the logo as well but in opposed to the colors the symbols and shapes are ones that are associated with soccer. The idea behind this was to stand out as a brand but still be associated with the sport in an instant.
JACKSONVILLE!RUSH
Blah Blah Blah
stock holder gift basket
scarf design in gift basket
player information booklet
t-shirt design
14
rush
jacks
onville
14
Simply Dessert by Evelyn is a identity that was developed so that the barnd would immediately associated with desserts. The company’s color scheme was chosen so that the viewer would connect the product with passion and love for desserts which this company holds so dear to their heart. The type faces were chosen to bring a more elegant tone to the identity to show maturity this product contains.
SIMPLY!DESSERT
Blah Blah Blah
packaging design
package design with business cards
business cards
The Sixth Floor Museum is a museum dedicated to John F. Kennedy located in the old School Book Depository in Houston, Texas. This project focuses on the an exhibit that would feature “the dark side“ of his life. The color scheme was chosen from his original campaign posters and banners. The overall feel to this project is to inspire the viewer to feel like they are taking a journey through the closet of JFK and finding all those skeletons that were accumulated over his life time.
THE!SIXTH!FLOOR!MUSEUM
Blah Blah Blah
exhibit poster
exhibit mailer
Blah Blah Blahmuseum wall exhibit with tv screens
NAME OF EXHIBIT
Blah Blah Blahmuseum exhibit center piece
NAME OF EXHIBIT
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything.
Blah Blah Blahback of centerpiece with tv screen
NAME OF EXHIBIT
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.
Blah Blah Blahdonation ballot box
SIDEOF
PeacePassers.org is a functional site that this non profit organization will uses to take in used soccer goods and donate them to kids in third world countries. This project had uses bright and contrasting color scheme to draw the users eye. The website has very simple interactivity so that the user can operate the site with ease.
PEACEPASSERS.ORG
stories page
friends of peace passers page
ways to get involved page
contact and background information
Analog winter collection was developed to give a peak in to the life of a person that lives for the winter. The booklet is an interactional piece that keeps the consumer entertained while also being informed of the products that are being sold. The overall scheme for this project is cold but active using a lot of translucences and active individuals.
ANALOG
booklet overview
puzzle hint page
booklet puzzle broken apart
solved puzzle page
Cha-Ching in a functional prototype app that takes the out dated activity known as coupon clipping and brings it to the 21st century. This app uses a color scheme symbols that the user will associate with solid reliable service. This app is very intuitive using mostly symbols that the user will recognize very easily. This app will be the only thing the user will need to go shopping. It will help the user save money build a shopping list find local stores and even keep track of your spending so balancing that check book will be a breeze.
CHA#CHING
39
SO HOT HOT SAUCE
ARIZONA GUNSLINGER HOT SAUCE
ARIZONA GUNSLINGER CHIPOTLE
AFRICAN RHINO PERI-PERI H...
ASS KICKIN MOONSHINE PEP...
A TASTE OF THAI
hot sauce
listmainmain Search
SO HOT HOT SAUCE
ARIZONA GUNSLINGER HOT SAUCE
ARIZONA GUNSLINGER CHIPOTLE
AFRICAN RHINO PERI-PERI H...
ASS KICKIN MOONSHINE PEP...
A TASTE OF THAI
ASS KICKIN MOONSHINE...
hot sauce
listmainmain Search
Items left: 7 Total: $40.49
Progresso soup 4pcs. $5.00
Cinnamon Toast Crunch 2pkg. $3.98
Honey Nut Cheerios 2pkg. $3.98
Hershey’s Candy Bars 2pcs. $0.98
Cetaphil soup 2pkg. $0.98
Ass Kickin’ Moonshine Pepp... 1pkg. $10.95
Horizon Organic Milk 1pkg. $15.95
Progresso soup 4pcs. $5.00
Honey Nut Cheerios 2pkg. $3.98
mainmain editeditGrocery List
0 Manufacturing coupon
1 Store Coupon
1 Competitor Coupon
$10.95QTY 1
Yeehaaw!! Just like granddaddy used to make in the low lyin hills, Moonshine Pepper Mash actual has a wonderful blend of Jalapeno and
addCOUPONS FOUND!
Ass Kickin’ Moonshine...searchsearch
main Map
Valencia Street, Staint Au..
Publix144 Desoto Street
Treaty Park is a public park that has been in operation for decades and the wayfinding reflects that. The wayfinding in the park is non existent and what little there is outdated to say the least. A little background on Treaty Park’s name was picked for the treaty signed by the U.S. and Seminole Indians this is the main reason that this particular color scheme and general symbolism was chosen throughout the park.
TREATY!PARK!WAYFINDING
jaguarsjacksonville
SUMMER CAMP 2012
Blah Blah Blah
electric sign that informs guests of what is taking place in the park before entering
Property Donated By:K.S. Torey
Funded By:Florida Recreaton SevelopmentAssistance Program
Softball
Tennis
Paddle Tennis
Racquetball
Soccer
OPEN
CLOSED
OPEN
CLOSED
OPEN
wayfinding when first entering the park
RACQUETBALL
DOG PARK
SKATE PARK
BASKETBALL
TENNIS COURTS
PADDLE TENNIS
SOCCER FIELDS
SOFTBALL FIELDS
wayfinding in parking lot
SOCCER FIELDS
PADDLE TENNIS
SOFTBALL FIELDS
TENNIS COURTS
RACQUETBALL
information kiosk and map of park
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Nunc vestibulum nulla sit amet eros elementum mattis.
Cras et nibh nec velit aliquet tristique.
Fusce in ligula non massa luctus facilisis ut rutrum sem.
Mauris et orci lacinia arcu sagittis sollicitudin.
Phasellus quis metus vel turpis suscipit rhoncus.
Morbi ac urna eu tellus molestie luctus quis ut augue.
Nulla mollis hendrerit enim, in tempus velit tincidunt id.
Nunc id tortor sed enim feugiat fermentum non sed libero.
Ut vitae sem suscipit magna hendrerit rhoncus.
Etiam cursus sem nec neque imperdiet in tempor enim lobortis.
Fusce ut eros nulla, vel pretium risus.
Nulla sed quam leo, a dapibus orci.
Sed quis ligula et nisl aliquam tempor.
In et sapien neque, in suscipit neque.
Cras laoreet tellus vehicula sapien blandit in suscipit libero vehicula.
Maecenas vestibulum sapien at nisl molestie a viverra nisl eleifend.
Sed vel dui sed felis dignissim congue sit amet a justo.
Vivamus vulputate odio quis dui placerat et consequat diam vestibulum.
field markers
FIELD 1
FIELD 2
sitting area and field markers
HOME DUGOUT GUEST DUGOUT
22 2
CellarNotes.net is a functional site that is used as a reference tool which helps the user become more knowledgeable with wine in all its aspects. This project is intended to appeal to a more mature audience. The color scheme and symbolism that is used is calming and relaxing to the eye. The photographs in the top corners are intended to be used as a reference point for the user to again make sure that the experience with the site is pleasant and relaxing.
CEL"RNOTES.NET
home page
Luxe is a upscale interior design magazine that is viewed through out the world. One of the main problems that the magazine seemed to have was a lack of markers that showed where one article ended an another one began. This issue was addressed by adding simple colors to the boarders of the magazine. To keep the magazine upscale it was designed to have a lot of white space and give a feeling of being in looking at elegant pieces of art on the wall of a art gallery.
LUXE
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
Blah Blah Blah
JACKSONVILLE!JAGUARSJacksonville Jaguars Summer Camp will be a great opportunity to give back to the community while also bringing in revenue for the club while not in season. This project focuses on ways to bring in more revenue for the club using summer camps advertising placements throughout the stadium. The color scheme was chosen to keep in touch with the original branding of the team.
Blah Blah Blah
daily stadium passes
daily stadium parking passes
weekly stadium passes
weekly stadium parking passes
advertising kiosk and information center
WHERE AM I?
scan ticket here
print?
scan ticket here
print?
stadium wayfinding
section a-d
section e-h
stadium wayfinding
section a-d
summer camp weekly reward helmet