HOSPITALITY

presented by Jemin George 1st Year MBA, MAMS

ORIGIN

• Latin word “hospes” - host• Relationship between a guest and a host• Includes reception and entertainment of a guest• Found in ancient Greece , India , etc• Found in Judaism , Pashtun and Celetic cultures

HOSPITALITY INDUSTRY• Service sector industry• Depends leisure time and disposable income

MERLIN ENTERTAINMENTS• Public Limited Company• HO @ Dorset,UK

HISTORY

• Found in 1998 december• Founders - Nick Varney and Andrew Carr• Backed by Apax Partners

• 2004 - takeover by Hermes Pvt Equities• 2005 - takeover by Blackstone Group• Brought Legoland for 250 m pound• Brought Gardaland in 2006• Brought Madame Tussauds Wax Museum in 2007 for

1 billion pound

• London Eye• Chessington World of Adventures• Alton Towers• Thorpe Park• Warwick Castle , etc separated from Tussauds

In 2010 brought:-

• Sydney Aquarium• Sydney Tower• Koala Gallery• Sydney Wildlife World• Oceanworld Manly , etc for $115 m

In 2011 brought:-

• Underwater World• Melbourne Aquarium• Falls Kreek Alpine Resort• Hotham Alpine Resort• Otway Fly etc , for $140 m

MISSION AND VISION

• Slogan - “serious about fun”• Vision - put smiles on people’s face• Mission - To become the worldwide leader in

branded , location-based family entertainment

BOARD OF DIRECTORS

• Founder and CEO - Nick Varney• Co-founder and CFO - Andrew Carr• CIO - Mark Allsop• CDO - Mark Fisher• HRD - Natalie Bickford• CNOO - John Jakobsen• CS - Matt Jowet• MD - Justin Platt

NICK VARNEY

SCOPE OF OPERATIONS

• Resorts , adventures , theme parks , casinos , museums , aquariums , tourism services , archaeology sites , etc

• US , Asia , Europe , Australia

• 140 attractions in 23 countries

• 62 million visitors per year

PRODUCT OR SERVICE PORTFOLIO

LEGOLAND RESORTS - DENMARK children’s park chain , 1.4 m visitors per year

MADAME TUSSAUDS WAX MUSEUM - UK

SEALIFE AQUARIUMS50 centers across the globe

LONDON EYE135 m high , 120 m diameter , largest in the world

CHESSINGTON WORLD OF ADVENTURES - UK 1.6 m visitors per year

ALTON TOWERS RESORT - UK

BLACKPOOL TOWER - UK158 m high

THORPE PARK - UK1.8 m visitors per year , 35 + rides

FINANCIAL STANDING(AS OF 2015)

• Revenue - $1278 million• Operating income - $291 million• Net income - $170 million• Listed at London stock exchange• Total equity – 3.4 billion pounds• 2.8 % growth in 2015• Competitors- Grupo Clarin , CTS Eventim Ag & Co , F

Marc De Lacharriere , Technicolor etc.

CORPORATE SOCIAL RESPONSIBILITY

MAKING CHILDREN SMILE FULL STOP CAMPAIGN

SAVE OUR SEAS

AWARDS AND RECOGNITIONS

• Europe’s largest entertainment company• 15 th rank at “25 Best Big Companies to Work for

2015” by Sunday Times

CONTROVERSIES

ALTON TOWERS ACCIDENT 2015

THORPE PARK CONTROVERCIES 2013

thank you…

questions…