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Page 1: Merchandise! Merchandise! Merchandise! · Merchandise! Merchandise! Merchandise! 5. Tribal Beat a Current clothing culture has been significantly influenced by tribal patterns, art
Page 2: Merchandise! Merchandise! Merchandise! · Merchandise! Merchandise! Merchandise! 5. Tribal Beat a Current clothing culture has been significantly influenced by tribal patterns, art

3. Americana 4. Textured Knit

Knits take on a whole new meaning with textures, unfinished seams, and distressed characteristics. Casual wear seems to not be so

casual this season. Pairing this sweatpant with adesigner cardigan, handbag and wedges transforms the look from casual to chic.Patriotic flags mainly English and American

become a new favored graphic.

1. Nautical

SPIRIT 2013-2014 Trend Watch

Sailing and nautical inspiredthemes continue to walkthe runways. Inspiring colorpalettes and art alike.

SAIL AWAY I SAILING

KKKniitititits ttttakkkkkkkke on a hhhhhhhhhwh lllllole new meaniiin

“Two-for-one value is a huge selling point. Where surf didn’t come into play, just about everything otheractivity did, from yoga to bending over to pick up one’s children.” -Women‘s Wear Daily

Sell Versatility. Sell a Lifestyle. Sell Fashion.

I Love mixing and matching my activewearwith other pieces in my waredrobe for a lookthat is completely my own. -Lorna Jane, activewear designer

Adidas and other activewear brands design

Athleisure.

Trina Turk goes Recreational.

Casual activewear istrending as everyday fashion pieces!

Page 3: Merchandise! Merchandise! Merchandise! · Merchandise! Merchandise! Merchandise! 5. Tribal Beat a Current clothing culture has been significantly influenced by tribal patterns, art

BEYOND THE POOLBeyond The BeachOur motto has always been “beyond thebeach”, said Linda Sasson, President ofGottex North America. “We’ve become a lifestyle brand, and specialty retailersare writing the whole look.”-Linda Sassoon

Lifestyle wasn’t the only hot topic. Unusual for a swim market, 2014’s big trend isn’tsuit-related- such as past seasons’ fringe. It’s the rash guard, which designers havedubbed “fash guards”, since people who neither surf nor paddleboard also wear themfor everyday, much like workout clothes for those who have no intention of going anywhere near a gym. It’s about capturing that same activewear customer.”-Jill Paclovich, Vice President of Merchandising and Design at Perry Ellis International

“Activewear Turns LIfestyle”Add a scarf, a cute pair of printed shorts and a statement handbag to transform any activewear outfit!

Merchandise! Merchandise! Merchandise!

5. Tribal Beat

a

Current clothing culture has been significantly influenced by tribal patterns, art and ethnic styling. Here we see unique uses of geometricshapes, strips, and colors representing a varaiety of tribal influences.

6. Large Expressive Graphic Art

8. Spring Pastels

Expressive Inspirational and positive affirmationshave become a major screen printing trend.

7. Soft Ombre

Gradual soft ombresoffer a subtle alternative to

tradional tie dyes.

This season find inspiration in a bag of Jordan Almonds! Fun pastelsin pinks, blues, and greens are one ofthis seasons hottest trends, accordingto INSTYLE magazine.

Page 4: Merchandise! Merchandise! Merchandise! · Merchandise! Merchandise! Merchandise! 5. Tribal Beat a Current clothing culture has been significantly influenced by tribal patterns, art

S

R

SEA FOAM + APRICOT

#instylelovesemerald

SPIRIT 2013-2014 Color Trends

Beach Club

Emera

ld: 20

14 C

olor o

f the

Year

Baja BiegeDeep IndigoSea FoamCoral 13 Apricot

Ocean WaveTie Dye

Sunrise Ombre

Tropical Escape

Baja Biege

Emerald 14

Turquoise 14

Hot Pink 14

Tangerine 14

Lime

Tropical Tie Dye

Sail Away

Road Trip

Cozy Up to Pastels

Red 14

Deep Indigo

Marina Blue

Red Stripe Tie Dye

Slate VanillaWaterfall Soft PinkSlate IcebergOmbre

Wine

Army 14

Peacock 14

Vanilla

The Scots weave the soul of their wild, romantic countryside into legendarywoolens in colors stolen from the sky and tides.Blueness invades as Fall rolls in like a mist on the river.

Bluenesrolls in like a mist the river.