mercedes benz s class connoisseur’s edition launch - press release
TRANSCRIPT
Press Information
5th April, 2017
Mercedes-Benz drives in the flagship S-Class
‘Connoisseur’s Edition’, enhances
excellence in luxury mobility
Mercedes-Benz launches the S-Class ‘Connoisseur’s Edition’ | Available in both
the S 350 d and S 400 variants, respectively
Superlative Performance: S 350 d: 3-litre, V6 diesel engine producing 190 kW
(258 hp), with 620Nm of peak torque | S 400 - 3-litre, V6 petrol engine produces
245 kW (333 hp) and 480Nm of peak torque | Both engines are motorized by
the 7G-TRONIC PLUS transmission
Key elements of the ‘Connoisseur’s Edition’ include Night View Assist Plus for
enhanced driving safety at night
Executive rear left seat with extended thigh support and seat reclination
up to 43.5 degrees
AIR-BALANCE perfume package with air ionization
3 Stage memory function with the fully adjustable front electric seats
The S 350 d ‘Connoisseur’s Edition’ is priced at INR 1.21 crores and S 400
‘Connoisseur’s Edition’ is priced at INR 1.32 crores (ex-showroom, Pune)
Pune: The country’s largest luxury car manufacturer Mercedes-Benz, launched the
flagship luxury model, the S-Class ‘Connoisseur’s Edition’ for its discerning
customers today. This is the 4th launch for the year from the German luxury car
manufacturer this year. Popularly referred to as the ‘best car in the world’ by the
critics and patrons, the S-Class portfolio in India is a benchmark to be reckoned
with. The flagship S-Class epitomizes opulence, indulgence and automotive
magnificence.
In an ongoing effort to improve its products, Mercedes-Benz has also been
focusing on the needs of its chauffeur driven customers in India. Mercedes-Benz
has been providing an immersive and personalized rear seat experience; given
more customers increasingly tend to spend more time in their cars. With the launch
of the ‘Connoisseur’s Edition’ S-Class, Mercedes-Benz reiterates its brand promise
of the ‘best or nothing’. The S-Class ‘Connoisseur’s Edition’ was launched by
Roland Folger, Managing Director and CEO, Mercedes-Benz India.
Roland Folger, Managing Director & CEO, Mercedes-Benz India said “At
Mercedes-Benz, it is our endeavour to offer our discerning customers the best of
our products and services. We are glad to introduce the ‘Connoisseur’s Edition’ of
our flagship product – the S-Class that has set the new benchmark in the super
luxury sedan segment across the globe, for several decades now. The S-Class
‘Connoisseur’s Edition’ combines luxury, design and technology with the highest
standards of perfection, surpassing the high expectations for a luxury sedan. We
are confident that the ‘Connoisseur’s Edition’ will be appreciated and admired by
our loyal customers, who expect nothing but the best from Mercedes-Benz.”
Mr. Folger further added “The S-Class has always set standards that have
retained its accolade as "the best automobile in the world" with each generation.
Now, we have upped the ante of our flagship product with a host of new innovative
features like Night View Assist Plus, Executive rear seat with thigh support with
seat reclination up to 43.5 degrees and the air balance perfume package to make
this product literally irresistible. The S-Class ‘Connoisseur’s Edition’ will be locally
manufactured in our world-class production facility in Chakan, Pune. This is yet
another firm affirmation of our vision of ‘Make in India’, and our unwavering
commitment to the Indian customer in presenting the best of our global offerings.”
The S-Class ‘Connoisseur’s Edition’ offers the following new features:
Night View Assist Plus (for the first time in S-Class in India)
Only 20% of road traffic is at night-time, but 40% of all fatal accidents occur during
this period. Night View Assist Plus enables drivers to detect pedestrians or larger
animals sooner in the dark. They are clearly highlighted in the cockpit display. To
do this, the system illuminates the road ahead with two anti-dazzle infrared lamps.
With the help of an infrared camera located behind the windscreen, the entire area
within high-beam headlamp range is shown as a crystal-clear greyscale image. A
thermal imaging camera in the radiator grille is able to give a precise warning by
distinguishing between irrelevant objects such as traffic sign combinations or
bushes and relevant objects such as pedestrians or large animals. The spotlight
function enables endangered pedestrians to be flashed at several times, so that the
driver registers them even more quickly and the former recognize the danger. As
standard, the night view image only appears automatically when a hazardous
situation is recognized.
Executive rear seat behind the front passenger, with thigh support
With the Executive seat including the extended thigh support, the rear passenger
on the front passenger side is able to enjoy even long journeys in complete
relaxation. The seat can be brought into a comfortable reclined position of up to
43.5 degrees at the touch of a button. The additional extending thigh support
provides for further enhanced comfort. This, in combination with the chauffer
package provides an electrically extending footrest and creates the perfect reclined
position for a comfortable refreshing sleep. A cushion bag improves occupant
protection when the seat backrest is heavily reclined. In the event of a frontal
collision, the cushion bag deploys under the seat cushion and prevents the
occupant from sliding beneath the seat belt (submarining).
AIR-BALANCE package including ionization, improved air filtering and
fragrance
The vehicle interior can be fragranced to suit personal preference with the AIR-
BALANCE package. In addition, the air quality can be improved by ionization and
optimized filtering of the incoming and recirculating air. There is a choice of six
high-quality interior fragrances according to personal preference. The fragrance
can be easily changed by exchanging the fragrance flasks used in the generator in
the glove compartment. The intensity and duration of the fragrance are adjustable.
Oxygen ionisation of the interior air is a further function of the AIR-BALANCE
package. Enriching the air with negatively charged oxygen ions has a refreshing
effect.
Other key highlights of the S-Class are as below:
Burmester Surround Sound System
The S 350 d is equipped with first-class Burmester® feel-good sound delivered by
13 high-performance speakers and electronic and acoustic components precisely
tailored to the interior. The surround function and the sound optimization for the
front and rear seats provide an even more intensive listening experience. The S
400 offers the high performance Burmester 3D surround sound system with 24
speakers, nine tweeters integrated in the instrument panels, doors, parcel shelf and
roof lining along with the 24 channel amplifier with an output of 1520 watts,
presenting an incredible and unmatched listening pleasure.
Energizing Hot Stone Massage
The S-Class offers a rejuvenating hot stone massage function with six different
programs ranging from relaxing and stimulating to an energizing effect. Occupants
can choose from two intensities – low and high, and the seat backrest comes with
a massage mat with 14 air chambers which can be inflated or deflated via fast
responding solenoid valves, developing a wave-like hot stone massage effect. The
massage function can be operated via remote with durations ranging from 12– 15
minutes.
Engine and performance S 400 S 350 d
Arrangement/number of cylinders V/6 V/6
Total Displacement (cc) 2996 2987
Rated Output (kW (bhp) @ rpm) 245 (333) @ 5250 -
6000
190 (258) @ 3600
Rated Torque (Nm @ rpm) 480 @ 1600 - 4000 620 @ 1600-2400
Acceleration (0-100 km/h, sec) 6.1 6.8
Top speed (km/h) 250 250
Ride safety and other features
For customers and automotive experts alike, the S-Class has long been the yardstick
for advanced engineering and luxury motoring. The innovative safety systems
featured in the new S-Class is the most advanced and includes 8 airbags, Electronic
Stability Program(ESP), PRE-SAFE, Dynamic cornering control system, Adaptive
Brake with HOLD Function, Brake Assist, ASR Hill Start Assist, 360 Degree
Surround View Camera and an Active Park Assist.
For more details, please visit www.mercedes-benz.co.in
Media Contact: Mercedes-Benz India Pvt. Ltd.:
Shekhar Das Chowdhury | [email protected] | +91 98508 36477
Reuben George | [email protected] | +91 9823969057
About Mercedes-Benz India:
Established in 1994, Mercedes-Benz India Pvt. Ltd. pioneered the luxury car market in India and
boasts of more than 130 years of cutting edge innovation in the luxury automobile industry globally.
Set up in 2009, Mercedes-Benz India’s world class production facility is spread over 100 acres in
Chakan near Pune. Since June 2015, Mercedes-Benz India also commenced production from its new
expanded production facility located in the same premises. The production facility now carries an
investment of INR 1000+ crores and has the largest installed production capacity for any luxury
carmaker in India.
Mercedes-Benz India product portfolio comprises the locally produced Mercedes Maybach S 500, S-
Class, E-Class, C-Class, CLA luxury sedans and the GLA, GLE and the GLS luxury SUVs. The CKD
GLC was the 9th product added to Mercedes-Benz’s local production portfolio. Completely Built
imported cars portfolio includes the A-Class, B-Class, CLS, E-Class Cabriolet, S-Class Coupé, C-
Class Cabriolet, S-Class Cabriolet and the S 600 Guard a range of other Guard vehicles etc. The
product portfolio also comprises the iconic off-roader Mercedes-AMG G 63 as well as a wide range of
other Mercedes-AMG performance cars like the AMG CLA 45, AMG C 63 S, AMG S 63 Coupe, AMG
S 63 Sedan, AMG GLA 45, AMG GLE 43 Coupe, AMG GT S sports car, AMG SLC 43 and AMG C
43.
The long wheel base version of the new E-Class is Made in India, for India, the first new generation
car to be locally produced since market launch. India is the first country to get an RHD version of the
LWB E-Class in the world.
Mercedes-Benz India also has the largest network spread amongst any luxury carmaker, with
presence in 41 Indian cities through 89 outlets. Through the exclusive AMG Performance Centres
located in 5 metros including Delhi, Mumbai, Hyderabad, Bangalore and Pune; the AMG performance
sub-brand of Mercedes-Benz also boasts of a strong retail network presence in the country.
Mercedes-Benz India registered annual sale of 13,231 units in the January–December 2016 period
facing multiple market challenges. In 2017, ‘One Team, One Goal’ will be Mercedes-Benz’s
philosophy, towards achieving best customer experience. The company will have fascinating product
introductions, innovative luxury retail experience, value driven finance programmes and innovative
after-sales service experiences. With ‘One Team, One Goal’ philosophy, Mercedes-Benz India will
continue the ‘winning’ momentum it has created for itself in the diverse Indian market.