Membership Development Presented by Masooma Sibtain and

Fariha Munir ShahSouth Punjab Women Chamber of

Commerce and Industry

Problems faced by SPWCCI

Membership! Membership!

“Belonging to or being associated with a group of people with similar values, attitudes, objectives or goals.”

Why do we need membership!Why do we need membership!

In the previous training we learnt that an organization needs membership

because..

How to raise membership!

SPWCCI’s NetworkingSPWCCI’s Networking

• Business conferences, Islamic chamber women conference.

• The yearly Expo Pakistan• FIWA 2013• Lifestyle Pakistan 2013 in India• Faire de Paris• Pret a porter and others• Networking between 3000 woman entrepreneurs• Networking through social media• Seminars in education institutions such a NUML.• MOU with APWA , BZU, PIFD and Sanatzaar Multan

Training

Trainings held in SPWCCI Trainings held in SPWCCI

• Trainings through NPO, TDAP, CIPE, SMEDA,BSF,IFC.

• Self organized trainings from the talented entrepreneurs of SPWCCI.

• Grooming and character building of entrepreneurs through motivational sessions.

Image building

Image Building

• Fashion shows• South Punjab women

handicraft festival• Blogging • Facebook page• Word of mouth by successful

entrepreneurs.• Media coverage

ResultsResults

Result

• Increase in membership • Young entrepreneurs showing interest in

becoming members of SPWCCI• Institutes like BZU, NUML, APWA want to be

the part of activities organized by SPWCCI• Increase in membership had led to increase in

trade locally and internationally.

Future prospects

Future Prospects

• Increase membership• Grow to such a large number that our

organization becomes internationally recognized so that more and more women entrepreneurs can be catered

• To be able to play a vital role in gender related policy making on national level

• To encourage and facilitate entrepreneurs to such an extent that their businesses can be able to influence the economic growth of our country