mel lim at the design research conference 2013
TRANSCRIPT
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ArtistDavid Choe
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DesignerJonathan Ive
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We are all artisans
Art orDesign?
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ArchitectZaha Hadid
Artisanship
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Director/ProducerJJ Abrams
Artisanship
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Iron ChefMasaharu Morimoto
Artisanship
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Glass ArtistDale Chihuly
Artisanship
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Shoe DesignerDato’ Jimmy Choo
Artisanship
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MakersAnyone who dares to…
Artisanship
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The key to great creative work is CONFIDENCE.
CONFIDENCE is a deep awareness of ability, tempered by humility.
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The six elementsofConfidence
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EducationRenaissance Man/PolymathLeonardo da Vinci
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OpennessGrandmaster of Wing ChunYip Kai-Man
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ExperienceChefAnthony Bourdain
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ClarityCaptain Starship USS EnterpriseJames T. Kirk
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CourageArtist/ActivistAi Wei Wei
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IntegrityArchitect/ArtistMaya Lin
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The Magneticsof Confidence
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What confidenceis NOT
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• Confidence does not showboat.
• It does not yell and scream for attention and say, “Look at me.”
• It does not clamor for audience, insist on notoriety, or proclaim superiority.
• It is neither a bully overcompensating for insecurities nor a narcissist constantly admiring the wonder of itself.
Confidence or Ego?
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“I have no special talents. I am only passionately curious.”
–Albert Einstein, one the greatest creativeminds of the 20th century.
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Nothing happensuntil somethingMOVES
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Education,
constant learning,
IS the first building block
of CONFIDENCE.
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• Getting A’s is a must; it’s about how many & how you maintain them.
• Unless it’s a gold medal, don’t bother.
• “Talented” = Failure.
• High school graduation parties? NEVER. It’s about what you are going to major in next…
• Which University? If it ain’tprestigious, you are screwed!!
• After graduation (with 4.0 GPA), you have to land a “good” job.
• How much $$$ are you giving your parents?
Mel’s Upbringing
False Senseof Humility
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• It’s never about getting A’s. It’s about the process of getting there.
• It’s never about winning the gold medal.
• “Talented” = “WOW”
• High school graduation = a big deal. You can take time to figure out what you want to do next.
• It doesn’t matter what college; just as long as it’s close by and affordable.
• It doesn’t matter what degree; just as long as you graduate.
• Upon graduation, settle for a job that will simply pay the bills.
Joe’s Upbringing False Senseof Confidence
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– Malcolm Gladwell,Outliers: The Story of Success
“Practice isn’t the thingyou do once you’re good. It’s the thing you do that makes you good.”
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“In a world of change, the learners shall inherit the earth, while the learned shall find themselves perfectly suited for a world that no longer exists.”
– Eric Hoffer, Social Philosopher
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Rules of Mastery• Fall in love with what you do
• Dedicate your life and breath to your craft
• Choose your heroes wisely and be that person that inspires you
• Be accountable; take ownership, without hesitation or thought of saving face, of your mistakes
• Big is not always best
• View each failure as a stepping stone toward constant perfection
• Work hard each groundhog day and deliver the originality born of quality and consistency
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ActorDaniel Day Lewis
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“Once you decide on your occupation, you must immerse yourself in your work.
You have to fall in love with your work. Never complain about your job. You must dedicate your life to mastering your skill.
That’s the secret of success and is the key to being regarded honorably.”
– Jiro Ono, Sushi Master & Ownerof a Michelin 3-Star restaurant
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The Zen in Eating Bitterness
We must taste bitternessbefore we can appreciate the sweet.
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HumilityCEO of Toyota Motor Corp.Akio Toyoda
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Humility
Confidence
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ASPIRATIONWhen you aspire,
you design the future.
PASSIONOur passion precedes us.
We love what we do.
EXCELLENCEWe aspire to excel & innovate in
every touch point of our work.
HUMILITYWe stay humble so we
don’t tumble.
TRUSTNo matter what the circumstance,
we must maintain our integrity.
APPRECIATIONWe practice the art of appreciation,
with small gestures that draw big smiles.
TEAMWORKWe are powered by the oneness of
the we, not the me.
JOIE DE VIVRELaughter & fun are company assets.
OUR MANIFESTO
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A Designer’sMission
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We are master “motivators.”
Design is our product.
Our process is art.
Our joy is in the “doing.”
And as we “do,”
we design a better, more
intuitive, sustainable, and
beautiful world.
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Are YOU an Artisan?• What is YOUR passion?
• How would you honestly rate yourself on the six elements of
confidence?
• What is YOUR manifesto?
• What is YOUR mission?
• How will YOU change the world??