MEET THE CONTAINERS

JURRIAAN PERSYNNetlog Developer

PIETER DE SCHEPPERNetlog Developer

THE NETLOG USERBASE

‣ More than 35,000,000 members

‣ More than 35,000,000 unique monthly visitors

‣ More than 4,000,000,000 pageviews/month

‣ More than 20 languages

‣ More than 20 countries

‣ Alexa Top-100 / ComScore Europe Top-10 ranking

‣ Market leader or challenger in most European countries

API HISTORY

‣ Own REST API implementation

‣ Used for own applications and partner applications

‣ Open up API to public using OpenSocial

‣ Pan-European social network to become an OpenSocial container

Our philosophy?USER IS KING

Our goal?QUALITY APPS

‣ We’ll whitelist apps, because ...

‣ we dislike autoplay (in profile view)

‣ no ads on “profile” view

‣ no spam apps

‣ Localisation & translation

‣ We can help you!

OUR GUIDELINES

APPLICATION ECOSYSTEM

‣ App integrates with the user through

‣ blog, photos & videos (developer powered)

‣ to eg. inform about upcoming releases

‣ Direct communication with app-users

‣ improve usage and poll dedicated users

YOUR REWARDS

‣ Branding, co-branding, sponsorships

‣ 100% revenue from vertical rectangle or skyscraper on your “canvas” view

‣ Credits economy

CREDITS ECONOMY

‣ Your app can charge credits

‣ per install / certain actions / timeframe

‣ Payout of 65% of net revenue of your app’s credits

‣ Based on credits exchange rate

‣ One of the features of the Netlog OpenSocial extension

ROADMAP

‣ Now: OpenSocial Sandbox public

‣ June 5th: Deadline first applications

‣ June 9th: Soft launch on English distribution

‣ June 23rd: Full launch on English distribution

‣ Shortly after: other distributions

apps@netlog.comnetlog.com/go/developer