meet magento ukraine - elena leonova
TRANSCRIPT
![Page 1: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/1.jpg)
![Page 2: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/2.jpg)
Elena LeonovaManager, Product Management
Magento
![Page 3: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/3.jpg)
1
Industry
3
Community
2
Business
4
Merchants
![Page 4: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/4.jpg)
PERSONAL EXPERIENCESACROSS CHANNELS
![Page 5: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/5.jpg)
CUSTOMER
PURCHASE
PURE-PLAY
BRICK &
MORTAR
POP-UP
PARTNERSHIP
![Page 6: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/6.jpg)
![Page 7: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/7.jpg)
MOBILE
SHOPPING
60%
ECOMMERCE GROWTH
16%
MULTI-PLATFORM
54%
DIGITAL IS
ACCELERATING
![Page 8: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/8.jpg)
700+PATHS TO
PURCHASE
![Page 9: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/9.jpg)
1
Industry
3
Community
2
Business
4
Merchants
![Page 10: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/10.jpg)
FLEXIBLE
FRONT-END
Quickly evolve
to deliver a
consistent
experience
INDUSTRIAL
BACK-END
Deliver on the
brand promise
MULTI-CHANNEL CONSUMERS HAVE
HIGH EXPECTATIONS
![Page 11: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/11.jpg)
![Page 12: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/12.jpg)
MAGENTO + EBAY ENTERPRISE
ATTRACT
CONVERT
DELIVER
RETAIN
![Page 13: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/13.jpg)
240,000+Businesses
300+ PartnersTechnology & SI
~3,000Enterprise
Merchants
6,000+3rd Party
Extensions
26+ BillionCommerce
Volume in 2013
2,800+Certified
Developers
![Page 14: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/14.jpg)
SHARE OF TOP 100K SITES
IN ALEXA 1M
WORLDWIDE
30% GERMANY
26%
AUSTRALIA
45%
UK
42%
FRANCE
30%
![Page 15: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/15.jpg)
MID-MARKET
IR 500
#1
![Page 16: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/16.jpg)
1
Industry
3
Community
2
Business
4
Merchants
![Page 17: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/17.jpg)
OPEN SOURCE WINNING OUT OVER CLOSED
LINUX-BASED
SYSTEMS
67%
MAGENTO
30%
83%
ANDROID
![Page 18: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/18.jpg)
GLOBAL COMMUNITY
![Page 19: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/19.jpg)
1
Industry
3
Community
2
Business
4
Merchants
![Page 20: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/20.jpg)
THE WORLD’S MOST INNOVATIVE
RETAILERS RUN ON MAGENTO
![Page 21: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/21.jpg)
MAGENTO
MERCHANT DIVERSITY
![Page 22: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/22.jpg)
INDUSTRIES
20+COUNTRIES
751 Fashion Apparel
2 Branded Manufacturers
3 B2B
4 Food & Beverage
5 Home & Garden
![Page 23: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/23.jpg)
![Page 24: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/24.jpg)
![Page 25: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/25.jpg)
![Page 26: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/26.jpg)
![Page 27: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/27.jpg)
![Page 28: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/28.jpg)
![Page 29: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/29.jpg)
![Page 30: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/30.jpg)
![Page 31: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/31.jpg)
![Page 32: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/32.jpg)
![Page 33: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/33.jpg)
![Page 34: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/34.jpg)
![Page 35: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/35.jpg)
![Page 36: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/36.jpg)
![Page 37: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/37.jpg)
![Page 38: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/38.jpg)
![Page 39: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/39.jpg)
![Page 40: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/40.jpg)
Magento
Community
Edition
1.9
Magento
Enterprise
Edition
1.14
![Page 41: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/41.jpg)
GOALS
Modernize web
technology stack 1
Improve performance
and scalability 2
Easy customizations 3 4Separate business logic
from presentation
6High code quality
and improved
testing framework
5Cleaner installation
and upgradesMAGENTO 2
![Page 42: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/42.jpg)
March 2015December 2014
MAGENTO 2RELEASE ROADMAP
BETA RELEASE CANDIDATE
![Page 43: Meet Magento Ukraine - Elena Leonova](https://reader033.vdocuments.us/reader033/viewer/2022042615/55a7a0401a28ab3f438b4741/html5/thumbnails/43.jpg)
COMMERCETRANSFORM THE FACE OF