meerkat, periscope, and live streaming
TRANSCRIPT
Meerkat, Periscope and Live Steaming
FLBlogCon 2015
About Me
• Course Director at Full Sail University since 2011
• Former TV reporter
• Blogger at Aerothusiast
• Host of Corner 3 Podcast
• Graduated from UCF & Syracuse University
• @Jeff_Sharon
“Going Live” Back in the day
history.org
Periscope and Meerkat
Live Video Streaming Apps
Meerkat
Simplicity in itself
Getting Started with Meerkat
• Free Download
• Sign in with Twitter (if you want)
• Start Streaming!
• Schedule Streams
Getting Started with Meerkat
• Free Download
• Sign in with Twitter (if you want)
• Start Streaming!
• Schedule Streams
Getting Started with Meerkat
• Free Download
• Sign in with Twitter (if you want)
• Start Streaming!
• Schedule Streams
Periscope
A few more bells and whistles
Getting Started with Periscope
• Free Download
• Sign in with Twitter
• Start Streaming!
• Private Streams
Getting Started with Periscope
• Free Download
• Sign in with Twitter
• Start Streaming!
• Private Streams
Getting Started with Periscope
• Free Download
• Sign in with Twitter
• Start Streaming!
• Private Streams
Getting Started with Periscope
• Free Download
• Sign in with Twitter
• Start Streaming!
• Private Streams
Differences
• Where streams are saved
• Meerkat: Own servers (or via Katch.me)
• Periscope: Your Camera Roll (NEW: Katch Support!)
• Content Streams
• Meerkat: Provides suggestions
• Periscope: A bit more Twitter follower-based
• User Base
• Periscope > Meerkat
Things I Wish They’d Fix
• Vertical Video
• Choose which camera to start
How to Live Stream Like You Know What You’re Doing
Or, How to Fool Everyone into Thinking That You’ve Been on TV for Years
Pick one and stick with it
Don’t bounce around.
Try them both, pick one and run with it.
Don’t split your audience.
Promote Your Stream
• Don’t just do it.
• Tell people when you’re going live and what you’re doing.
• Then tell them again.
Production Values
• Follow the Rule of Thirds.
• Good-looking video will get people coming back.
Production Values
• Follow the Rule of Thirds.
• Good-looking video will get people coming back.
Think About Equipment
• Wobbly video is not great.
• Consider getting a tripod or other apparatus for keeping the camera nice and steady.
• Again: Remember the Rule of Thirds!
Audio is Key
• Eliminate background distractions, especially audio.
• Speak clearly.
• Find a nice quiet room or place to stream.
Be Kind When Live
• It always starts on the back camera. Your opening shot is what will be seen in the stream.
• Give people a few seconds to log in.
• Ask your audience to share.
• Thank everyone.
What NOT to Do in your Live Stream
How Not to Look Like an Idiot on the Internet
Don’t be a troll
• Be nice. Don’t troll your audience.
• That goes for the audience, too. Be nice in the comments.
• Keep it PG.
• They’re logging into your feed because they’re interested in you.
• Don’t be so self-deprecating that people don’t take you seriously.
Don’t just “hang out”
• Be prepared.
• Have something to talk about.
• Don’t sign on just to be there and ask if anyone has any questions.
Don’t script
• Scripting sounds like you’re scripting. It’s awful.
• This is extemporaneous.
• You can have notes, but going without a script is more authentic.
• Also: If you practice too much, it will sound scripted.
Don’t stream things you’re not supposed to stream
• Don’t violate copyright.
• Don’t stream things on TV.
• Looking at you, MMA, Wrestling and Boxing fans.
Don’t stream things that are mundane
• Don’t stream your morning commute.
• Don’t stream yourself boarding a plane.
• Don’t stream yourself eating lunch.*
• *Unless there’s a valid answer as to why.
Don’t forget your postgame
• Check your stats.
• Get your recording and share it.
• Then share it again later on (Use the 24-48-1 week rule)
• Tease your next stream, if you can.
Don’t worry about screwing up
• We used to say, “It’s only T.V.”
• There’s no need to be nervous.
• If you mess up, that’s OK.
• Give yourself some reps - You’ll get better.
R-E-L-A-X…RELAX.
Ideas!
How can you use live streaming to your advantage?
Thanks!
[email protected]@Jeff_Sharon@Corner3Podcast@Aerothusiast
All images: Wikimedia Commons (unless otherwise noted)