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Page 1: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

FAZ.NETMediadatenFAZ.NETMedia Data

Page 2: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and has received multiple and repeat awards.

F.A.Z – a byword for quality, credibility and reliability

Journalistic independence

The highest quality of journalism

Sound analysis

Differentiated assessments

THE FASCINATION OF FAZ.NET

2

Quality journalism for a nationwide readership

2

Page 3: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

OUTSTANDING DEPENDABILITYFAZ.NET enjoys great trust among consumers

“Editorial team of the Year”

1.

2.

3.

4.5.

6.

14.

Spiegel

Die Welt

Bild

3

“Web Magazine of the Year”

“Best Economics Reportingof the Year”

“International Newspaperof the Year”

Page 4: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

THE DIGITAL BRAND FAMILY

Source: AGOF daily digital facts 2019-07, single month, total population aged 16+ | IVW 2019-074

FAZ.NET

MobileOnline

Onlinetotal:

4.03 UUs

Mobiletotal:

8.58 UUs

1.08 million UUs

11.53 million UUs - digital

Total visits: 70,906,207

Total PIs: 197,487,492

NewsletterTopics of the dayBusinessPoliticsF.A.Z. “The Day at Noon”Financial analysisKnowledgeSprinterLiterature

m.faz.net (MEW )FAZ.NET app F.A.Z. Der Tag (smartphone app)F.A.Z. Plus

F.A.Z. Kiosk ePaper appF.A.Z. PlusF.A.Z. Magazinin the F.A.Z. Kiosk app

Page 5: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

THE FAZ.NET TARGET GROUP

5

Quality journalism for opinion leaders, multipliers and the young elite

Opinion leaders & multipliers

Pioneering thinkers who stimulate debate

High net household income

High quality awareness and willing to spend money on quality

The young elite

Wide range of interests

Very interested in information so that they can voice their opinion

Multi-device use is part and parcel of their everyday lives

Both feet on the ground, firmly established in their jobs, and between 30 and 59 years of age

They actively shape their ownfuture and are between the agesof 20 and 39

Page 6: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

6

DISPLAY

OTHER OPTIONSCONTENT SOLUTIONS

DIGITAL

ADVERTISING OPTIONS

Page 7: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

Contact bookings

e.g. 500,000 AIs run of sitewith targeting

Volume packages

Predefined volume package for a fixed price

e.g. 1 week in the “Economy” section

OUR DISPLAY PROPOSALS

7

The ideal booking option for every campaign

Fixed position

Homepage1 day fixed position for a fixed price

You can find more information by clicking on our rate card.

Desktop: WallpaperMobile: 2:1-Banner Desktop: Billboard

Mobile: 1:1-BannerDesktop: Halfpage AdMobile: Halfpage Ad

Page 8: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

Ratio Width px

STATIONARY

Height px

STATIONARY

Width px

MOBILE

Height px

MOBILE

1:1 300 300 320 320

2:1 1.000 500 320 160

3:1 1.000 333 320 106

4:1 1.000 250 320 80

6:1 1.000 167 320 53

8:1 1.000 125 - -

10:1 1.000 100 - -

OUR NEW DISPLAY FORMATS

8

Digitally designed with strong branding effect

2:1

1:2

3:1

6:1

You can find more formats by clicking on our showroom.More information in our technical specifications and in our rate card

Page 9: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

OUR CONTENT SOLUTIONS

9

Perfect integration to meet your requirements

Product communicationTopic communication

MICROSITE ADVERTORIAL PREMIUM ADVERTORIAL

iq CONTENT PLATFORM TAILOR-MADE

You can find more information by clicking on our Content Solutions presentation.

Page 10: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

OTHER OPTIONS

10

Simply contact us!

iq digital

programmatic

advertising

iq digital

data targeting

iq digital

lead generation

Quality App

package

If you are interested or have any questions, simply contact us.

Add that special something to your campaign with our targeting options. Together we create value added for your communication strategy.

Your programmatic access to our inventory – with the accustomed high standard of quality and reliability for your campaign

Your one-stop solution to effectively reach the relevant business and IT decision-makers; together we generate valid, clean leads based on your qualification criteria.

Your presence in the tablet apps of our premium brands with just one booking

Page 11: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

New page layout in the portfolio of iq digital

Focus on editorial content and improved integration of advertising in the page

Optimised usability thanks to alignment with user preferences

Greater visibility and reliability for your advertising

Significantly increased ad impact*

DIGITAL TRANSFORMATION

* According to the iq digital” Online-Community” study on the digital transformation (details on our website)11

User‐optimised website structure boosts ad impact

You can find more information and background on our website.

Page 12: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

YOUR MARKETER FOR LEADING MEDIA

Digital Reach25.31 million UUs

Source:  AGOF ddf 2019‐02‐01, average for last 3 months, universe 16+

Page 13: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

THE MOST IMPORTANT LINKS

13

Overview

Rate card Technical specifications

Market research Showroom ad formats

Page 14: Mediadaten FAZ.NET E - iq m · FAZ.NET is one of the most important national daily and business newspapers in Germany and worldwide. It boasts a global network of correspondents and

WE LOOK FORWARD TO HEARING FROM YOU

iq digital media marketing gmbh | Toulouser Allee 27 | 40211 Düsseldorf | Telefon 0211 887-2625 | Telefax 0211 887-972656 | [email protected] | Web www.iqdigital.de Technical Service | Telefon 0211 887-2649 | [email protected]

iq digital media marketing gmbh

Eschersheimer Landstraße 50 | 60322 FrankfurtTelefon 069 2424-4535 | Telefax 069 [email protected]

iq digital media marketing gmbh

Nymphenburger Straße 14 | 80335 MünchenTelefon 089 545907-34 | Telefax 089 [email protected]

International Sales • Christine Pakendorf

Toulouser Allee 27 | 40211 DüsseldorfTelefon +49 211 887-1330 | Telefax +49 211 [email protected]

iq digital media marketing gmbh

Brandstwiete 1 (Neuer Dovenhof) | 20457 HamburgTelefon 040 30183-174 | Telefax 040 [email protected]

iq digital media marketing gmbh

Toulouser Allee 27 | 40211 DüsseldorfTelefon 0211 887-2060 | Telefax 0211 [email protected]

Key Account Manager Finanzen • Christoph Tiede

Toulouser Allee 27 | 40211 DüsseldorfTelefon 0211 887-2327 | Mobil 0151 [email protected]

Head of Key Account Manager Pharma • Christian Giesen

Toulouser Allee 27 | 40211 DüsseldorfTelefon 0211 887-2654 | Mobil 0151 [email protected]

NIELSEN

3A

NIELSEN

3B, 4

FINANZEN

INTERN.

SALES

NIELSEN

1, 5-7

NIELSEN

2

PHARMA