media2012 presentation-ipadio-usage-for-olympics-2012
DESCRIPTION
A short presentation on the use of ipadio for citizen broadcasting and citizen journalism during the London 2012 Olympics. Written and prersented by James O'Malley (@ipadio), with support from me in the background.TRANSCRIPT
Talk with Your World!Citizen Broadcasting for London 2012
James O’Malley, ipadio & John Duffy, [email protected] 07590929007 @ipadio
• We’ve worked previously with both sporting bodies and citizen journalists on covering the Olympics and other sporting events.
Our Experience
Dave OlsonTrue North Media
House
John CosterCitizen’s Eye
• ipadio takes any phone call and plays it on any web site
• Who has their phone on? Let’s have a go! www.ipadio.com/live
ipadio is...
Where the audio ends up…
Where the audio ends up…
• Live or record & broadcast• MP3 upload• Public or private• With moderation• Social media integration
( Twitter / Facebook / Blogs)• Podcasts• Embeds to other sites• Apps
= Geolocation• = Photos• interactive via phones / web
simultaneously, live polls / Q&A
• Voice to text conversion= Searchable from eg. Google= Tagged= Geo-located from voice
• “Open” channels• Audio comments on
channels• Analytics• Training & advice• Radio training• Support & SLA• Robust industry technology
What makes ipadio powerful
Case Study 1: Citizen’s Eye
Case Study 2: England Athletics
Applying this to 2012…
• 8 million tickets to be sold in 2012
• Every competitor can also be a broadcaster
• (Literally) make a noise about non-London events
James O’Malley, Web Editor, [email protected]+44 (0) 7590929007@ipadio
John Duffy, Marketing Director, [email protected]+44 (0)118 9122 226
@johnrduffy
Download these slides:http://www.slideshare.net/johnrduffy/