media scope advertising directory - agency overview - sept 12

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FREE!! Free to Air TV/Pay TV Free to Air Radio, Digital Mag/Press Readership Mag/Press Circulation Outdoor Pay to Access Mainstream Media Directory Media Agencies Free to Access – 3,500 highly searchable media listings – independent, niche, alternative & emerging MediaScope ‘closes the loop’ through a complimentary & unique planning resource…

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MediaScope is Australia's most comprehensive, up-to-date & evolving plannning directory - connecting agencies & marketers to 3,500 niche, alternative, independent & emerging advertising options

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Page 1: Media scope Advertising Directory - Agency Overview - sept 12

FREE!!

Free to Air TV/Pay TV

Free to Air Radio, Digital

Mag/Press Readership

Mag/Press Circulation

Outdoor

Pay to Access Mainstream Media Directory

Media Agencies

Free to Access – 3,500 highly searchable media listings – independent, niche,

alternative & emerging advertising options

MediaScope ‘closes the loop’ through a complimentary & unique planning resource…

Page 2: Media scope Advertising Directory - Agency Overview - sept 12

Print/Magazines70 b2b/b2c Niche Markets, Direct

Mail, Vouchers & More

Broadcast/Electronic DRTV, PayTV, Cinema, Community TV/Radio

& More

Digital/Online70 b2b/b2c Niche

Markets, Mobile, Video, Email, Lead Gen,

Networks, Exchanges, Social Media Ads

& More

Outdoor/Ambient Billboard, Poster, Digital Signage. Aerial, Moving

Transit, Guerrilla & More

Venue/LocationsSport Stadiums,

Schools/Campus, Airports, Shopping

Centres, Petrol Stations, Geo-

Locations & More

Search, Combine & Refine 3,500 listings By Key Planning & Buying Triggers…

Search results list each media option with… - media name- brief description- website link- email contact form.

Paid Premium Listings offer more comprehensive media information

Or Through Pre-Determined Searches….

FREE!!

Page 3: Media scope Advertising Directory - Agency Overview - sept 12

About MediaScope…..

- Launched 3 years ago – MediaScope is a solo run business by a well-known 25+ year media industry professional –

- MediaScope is human edited & updated regularly based on the evolving media market

- The ONLY planning directory in the Australian market focusing on niche, independent, alternative & emerging media – with 3,500 advertising listings

- Also offers a growing range of resources, guides & profiles for media agencies & marketers (see next slide for example of MediaScope’s Guide to Aust Digital Trading Market)

FREE!!“MediaScope is the best directory in the market – saves me heaps

of planning time"

“MediaScope is a great resource to get marketers & media

agencies thinking about "what else can I do?"

Find Advertising & Media NOW: - www.mediascope.com.au - or contact MediaScope’s founder – Denise – for help in reaching your audience - [email protected] - Ph: 0424 100325

Subscribe to MediaScope’s regular newsletter

– updates for marketers, agencies & media owners –

www.mediascope.com.au/subscribe

New – MarketPlace Exclusive Offers on a range of

alternative & emerging media – human billboards, wi-fi, napkins,

coffee cups & more…. Be Innovative!!

Page 4: Media scope Advertising Directory - Agency Overview - sept 12

Guide to Australian Digital Media Trading Market – Agencies, Networks & Exchanges – Sept 2012

Digital Sales Representation Agencies & Networks

Performance/Lead Gen Networks

Search Marketing

Vertical Networks

Mobile Networks

Video Networks & Exchanges

Affiliate Networks

Agency Trading Desks

Data Management Platforms (DMP)

Demand/Supply Side Platforms (DSP/SSP)

We partly rely on industry feedback to update & evolve this guide each month. If you have any comments please get in touch – [email protected] or Ph: 0424 100325

Produced By….