media rates 2015 · 2017-06-07 · profile page rate card no 29, valid from 1.1.2015 page is the...
TRANSCRIPT
PAGE rate card No 29, valid from 1.1.2015
The magazine of the creative sceneDesign. Code. Business.↗ www.page-online.de
Media Rates
2015
ProfilePA
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PAGE is the professional magazine for creative media design, publishing and trends. Month by month PAGE provides leading figures in the creative industry with what they need to know about design and advertising as well as developments in classic and digital media. PAGE acts both as a source of inspiration and a guide to investment. The readers of PAGE are young, tech savvy professionals with senior decision-making power who are constantly looking for new ideas, inspiration and solutions for their work.
PAGE is not just a magazine. It is also a forum for designers and techies. The early adopters and trendsetters in the design, communication and digital industry share their ideas and their know-how via PAGE Print, PAGE Online and the PAGE Newsletter as well as through the social media networks. Integration is the order of the day. No other German language design and publishing magazine comes close to matching the reach of PAGE.
PAGE – The magazine for the creative sceneDesign. Code. Business.
Gabriele Günder,Publisher andEditor-in-Chief
PAGE //Ebner Verlag GmbH & Co KGBorselstrasse 2822765 HamburgGermany
Phone +49 (0)40 85183-400Fax +49 (0)40 85183-449E-mail [email protected]
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www.page-online.de PAGE Newsletter PAGE Shop eDossiers AppStore pagemag
ContactsPA
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Alexander HerzAdvertising Director Print/Web/Mobile
Phone +49 (0)40 85183-480Fax +49 (0)40 [email protected]
Media consultants Print/Web/Mobile
Sabine VockrodtJob Market Director Print/Web/Mobile
Phone +49 (0)89 2183-7049Fax +49 (0)89 [email protected]
Adress Advertising Director / Ad Processing
PAGE // Ebner Verlag GmbH & Co KGBorselstrasse 2822765 Hamburg, Germany
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Neil Stratton / UK representative
Heiton Mains, HeitonRoxburghshire TD5 8JRPhone +44 1573 450 [email protected]
Sabine CordesAd Processing Print/Web/Mobile
Phone +49 (0)40 85183-482Fax +49 (0)40 [email protected]
Phone +49 (0)40 85183-480Fax +49 (0)40 [email protected]
Readership data
AgeUnder 30 22 %
30 – 39 year-olds 43 %
40 – 49 year-olds 23 %
50 year-olds 10 %
Over 50 2 %
Other 23 %
Graphic designers 25 %
Art direktors
Designers/multimedia designers
5 %
Media-designers 7 %
20 %
Owners/directors 20 %
Professional Function
100 to 250 employees 4 %
Up to 5 employees 52 %
50 to 100 employees 4 %
Over 250 employees 8 %
5 to 50 employees 32 %
Company Size
Gender
Female 40 %
Male 60 %Statements on PAGE
93 % Is up-to-date
89 % Is competent
87 % Is easy to understand
82 % Is clearly structured
81 % Has an appealing design and a good layout
79 % Information is reliable
76 % Conveys sound knowledge
72 % Is useful for further vocational training
69 % Picks up interesting developments very early
64 % Is useful for day-to-day work
68 % Is varied
59 % Cannot be replaced by any other magazine
“The interdisciplinary ap-proach, variety and origina-lity in the choice of topics and reporting are a constant source of inspiration. The in-terest and open-minded ap-proach shown towards new topics, concepts and ideas is remarkable. For many stu-dents, it s̓ the ideal platform for their first publications. PAGE is quite simply unbea-table and right in touch with what s̓ happening!” Prof. Tanja Diezmann, University of Arts, Bremen
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Source: Telephone readership survey of a sample of PAGE subscribers in June 2006 (C.A.T.I.). 253 interviews (net), designed and carried out by CZAIA Marktforschung GmbH, Bremen.
Reading behaviour
90% read 10-12 issues per year
88% read 3/4 of every issue
96% keep PAGE
104 minutes is spent reading an issue of PAGE in average
Decision-making powers
*multiple answers possible
PAGE readers and PAGE subscribers are opinion formers with senior decision-making power in the creative, agency and publishing scene.
Almost 2/3 of readers are sole or joint decision makers over invest-ments in hard- and software as well as technical communications.
More than 2/3 have a major influence on the selection of paper and substrates.
Source: Telephone readership survey of a sample of PAGE subscribers in June 2006 (C.A.T.I.). 253 interviews (net), designed and carried out by CZAIA Marktforschung GmbH, Bremen.
“I read and enjoy PAGE every month. It is a wonderfully inspiring magazine and abso-lutely unique in the German market.” Joachim Baldauf, Photographer
“Necessity is the mother of invention. And that means creativity. I only equip our agency s̓ studios with the bare essentials. For art direc-tors, PAGE is indispensable
– anybody who thinks he can manage without PAGE has got his priorities wrong.” André Kemper, CEO ANDRÈ GmbH
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79 %
75 %
7 %
PAGE reaches readers across all platforms*
90 %
100 %
Joint decision-maker (in team & preparation)Sole decision-maker
multiple answers possible
Multimedia-/video software53 % 25 % 28 %
IT Hardware: network systems36 % 29 %65 %
IT hardware: PCs, Macs50 % 40 %
IT hardware: peripherals40 %47 %
Image processing/graphics software48 %52 %
Communication software35 % 33 %68 %
Office software45 % 34 %79 %
Technical communications equipment31 %46 %77 %
Paper and printing materials34 %37 %71 %
Online communication33 %38 %71 %
Office furniture, studio furnishings
45 % 33 %78 %
of readers use the Mac/Mac OS X operating system
of readers work with Windows operating systems
Other
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87 %
Circulation analysis Quarter 03/2014
Print run: 22,199 copiesCirculation: 16,045 copies Sales: 14,723 copiesSubscribers: 12,743 copies
Subscription priceGermany: 112,20 €Austria: 125,95 €Switzerland: 206,00 Swiss franc
Publication frequency monthly
“There s̓ nothing in Germany today that could replace PAGE as a design magazine.” Erik Spiekermann, edenspiekermann
“I like PAGE and PAGE likes me. Weʼve been having a lot of fun together for years!” Johannes Erler, ErlerSkippeTönsmann
Circulation, themes and sections06
Signals. Inspiration for creatives. Award winning work, visionary concepts, interdiscipli-nary projects, lively discussions.
Themes. Trends in and the background to corporate design, user experiences and campaigns.
News. Images, paper and tech-nology. Exciting developments together with readers’ tips for designers and developers.
Projects. Sneak peeks. Professionals from agencies and companies lift the curtain on their own work.
Tool. Tools, methods, tutorials. The creative process is becoming more complex and demands technical and design expertise.
Industry. What gets freelancers, agencies and entrepreneurs going. Business advice, job profiles and salaries, insights.
PAGE sections/themes
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Dates & topics
Issue Date of Ad order Copy Delivery of Shows and Dates publication deadline deadline inserts etc. events 2015
01.2015 03. 12. 2014 07. 11. 2014 12. 11. 2014 18. 11. 2014 imm cologne, Cologne 19. 01. – 25. 01.
02.2015 07. 01. 2015 05. 12. 2014 10. 12. 2014 16. 12. 2014 Paperworld, Frankfurt 31. 01. – 03. 02.
03.2015 04. 02. 2015 09. 01. 2015 14. 01. 2015 20. 01. 2015 MCBW, Munich 21. 02. – 01. 03.
04.2015 04. 03. 2015 06. 02. 2015 11. 02. 2015 17. 02. 2015 Book Fair, Leipzig 12. 03. – 15. 03. CeBIT, Hanover 16. 03. – 20. 03. Internet World, Munich 24. 03. – 25. 03.
05.2015 01. 04. 2015 06. 03. 2015 11. 03. 2015 17. 03. 2015 SEE#10, Wiesbaden 18. April PICTAday, Hamburg 23. April NEXT Berlin, Berlin Date not fixed
06.2015 06. 05. 2015 10. 04. 2015 15. 04. 2015 21. 04. 2015 fmx 2015, Stuttgart 05. 05. – 08. 05. FESPA Digital, Cologne 18. 05. – 22. 05. ADC Festival, Hamburg 19. 05. – 23. 05. TYPO Berlin, Berlin 21. 05. – 23. 05.
07.2015 03. 06. 2015 08. 05. 2015 13. 05. 2015 19. 05. 2015 CO-REACH, Nuremberg 24. 06. – 25. 06.
08.2015 01. 07. 2015 05. 06. 2015 10. 06. 2015 16. 06. 2015
09.2015 05. 08. 2015 10. 07. 2015 15. 07. 2015 21. 07. 2015
10.2015 02. 09. 2015 07. 08. 2015 12. 08. 2015 18. 08. 2015 IFA, Berlin 04. 09. – 09. 09. dmexco, Cologne 16. 09. – 17. 09.
11.2015 07. 10. 2015 11. 09. 2015 16. 09. 2015 22. 09. 2015 Book Fair, Frankfurt 14. 10. – 18. 10. Media Days, Munich 21. 10. – 23. 10.
12.2015 04. 11. 2015 09. 10. 2015 14. 10. 2015 20. 10. 2015 viscom, Dusseldorf 04. 11. – 06. 11.
01.2016 02. 12. 2015 06. 11. 2015 11. 11. 2015 17. 11. 2015 InPrint, Munich 10. 11. – 12. 11.
02.2016 06. 01. 2016 04. 12. 2015 09. 12. 2015 15. 12. 2015 imm cologne, Cologne 18. 01. – 24. 01. 16
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Themes and special topics in PAGE
3D-printer, agency software, animation, audio, training, awards, banners, picture agencies, picture sources, cods, content management software, digital design, digital imaging, digital video, digital printing, colour and colour management, foot-age, photography, gadgets, game design, integrated campaigns, interactive de-sign, iPad, iPhone, mobile Internet, monitors, multi-function devices, netbooks, online services, online advertising, paper, post-production, presentation technology, print, project management, proofing printers, RIA, type, shop design, smart phones, story boarding, typography, UX design, finishing, web TV, web design, web-to-print, and much, much more.
Advertising conditions 2015
All prices subject to VAT
DiscountsPosition ads
Special technical formats:Details or individual offers on request
Special placement surcharge:10 % for preferred positioning in the magazine (no discounts apply)
Frequency discounts Quantity discounts
from 03 ads 3 % from 03 pages 5 %
from 06 ads 6 % from 06 pages 10 %
from 09 ads 9 % from 09 pages 15 %
from 12 ads 12 % from 12 pages 20 %
Job market information, refer to page 11
Editorial Section
Market Section
Job Market
Format Width x hight in mm Prices Type are with bleed 4c
1 x 2/1 390 x 272 420 x 297 9 420 €
1 x 1/1 185 x 272 210 x 297 5 580 €
1 x 2/3 185 x 175 horizontal 210 x 188 4 460 € 120 x 272 vertical 132 x 297
1 x 1/2 185 x 130 horizontal 210 x 143 3 480 € 90 x 272 vertical 102 x 297
1 x 1/3 185 x 85 horizontal 210 x 98 2 800 € 56 x 272 vertical 68 x 297
1 x 1/4 185 x 62 horizontal 210 x 75 2 360 € 44 x 272 vertical 56 x 297 90 x 130 2 columns 102 x 143
2nd Cover 210 x 297 6 680 €
4th Cover 210 x 297 6 980 €
Opening 2nd Cover+ 420 x 297 11 160 €Spread 3rd Page We can enhance your iPad/iPhone advertisement with rich media content.
Market ads
Format Width x height in mm Prices type are, only b/w 4c
1 x 1/1 185 x 265 2 250 € 2 750 €
1 x 1/2 90 x 265 vertical 1 350 € 1 600 €
1 x 1/4 90 x 130 2 columns 780 € 920 €
1 x 1/8 90 x 62 horizontal 480 € 520 €
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Technical data and ad formats09
1/2 page horiz. W 185 x H 130
Bleed* W 210 x H 143
1/2 page vert. W 090 x H 272
Bleed* W 102 x H 297
1/1 page W 185 x H 265
1/2 page vert. W 090 x H 265
1/4 page 2 col. W 090 x H 130
1/8 page horiz. W 090 x H 062
1/3 page horiz. W 185 x H 085
Bleed* W 210 x H 098
1/3 page vert. W 056 x H 272
Bleed* W 068 x H 297
2/1 page across gutter
Type area W 390 x H 272
Bleed* W 420 x H 297
1/1 page
Type area W 185 x H 272
Bleed* W 210 x H 297
1/4 page horiz. W 185 x H 062
Bleed* W 210 x H 075
1/4 page 2 col. W 090 x H 130
Bleed* W 102 x H 143
2/3 page horiz. W 185 x H 175
Bleed* W 210 x H 188
2/3 page vert. W 120 x H 272
Bleed* W 132 x H 297
* Bleed: Trim area on the outer edges: 4 mmImportant: for PAGE job market other formats are valid!
Printing/binding process Web offset, perfect bound / hotmeltPaper 80g UPM Ultra SHMagazine format210 mm x 297 mm high
Digital copy PDF: PDF/X-3Colour: CMYK Profile: ISO Coated v2 300%Pictures: 300 dpiBleed: 4 mm
Copy deliveryE-mail: [email protected] FTP-Client/FTP-Server: ftp.alphabeta.deInternet-Browser: http://ftp.alphabeta.de/loginAccess:User: page-anzeigenPassword: 569bkf
Loose and bound inserts Delivery address:Stürtz GmbHAlfred-Nobel-Strasse 3397080 Würzburg, Germany
1/4 page horiz. W 044 x H 272
Bleed* W 056 x H 297
Market ads (type area, only)
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Delivery terms/Samples
Ad Specials: loose, bound and glued inserts
max. W 210 x H 297mm5 mm head trim5 mm foot trim4 mm outside trim3mm spine trim
max. W 200 x H 287 mm
All prices subject to VAT
Up to 25 grams weight 220 € o/oo full run 280 € o/oo split runPer additional 5 gram 005 € o/oo additional charge
Minimum order: total subscription Position unspecified. Loose inserts are to be stacked loose on Euro pallets and packaged securely for transportation.
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Length Paperweight Price for total run Price for split run2 to 4 pages 100 g to 150 g paper 220 € o/oo 280 € o/oo 8 pages 60 g to 180 g paper 280 € o/oo 340 € o/oo 12 pages 60 g to 180 g paper 310 € o/oo 370 € o/oo 16 pages 60 g to 180 g paper 350 € o/oo 410 € o/oo
Minimum order: total subscription! Positioning unspecified. Bound inserts have to be delivered like our specifications. Otherwise, all additional manual preperation will be charged to the customer. To glue cards, samples, mailings and others Price on request
Minimum order: full run, only! The price depends from the weight, form and format of each sample.It has to be calculated seperately.
Only possible in connection with 1/1 page
Minimum order: full run, only!For technical reasons, no consideration can be given to placement requests for multi-page catalogues. No discount and no agency commission on postage and additional technical costs.
Format Color 4c 8/1 22 320 € 16/1 35 680 €
Loose, bound and glued inserts are to be delivered in such a way that no additional manual preparation is required.Otherwise, the costs incurred will be charged to the customer. A binding sample of the loose, bound and glued insert, and if necessary a layout with size and weight specifications, must be submitted to the publisher prior to acceptance of the order. Please refer to the relevant order confirmation for quantities and delivery addresses. (Delivery to the printer to be labeled: “For PAGE, Issue No. …/…”).
Discounts
Loose inserts
Multi-page catalogs
Bound inserts
Glued inserts
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05 % discount > 25. 000 € 10 % discount > 30. 000 €15 % discount > 35. 000 €
Job Market – Print & Online11
1/1 180 x 246 3 890 € 4 140 € 4 390 € 4 640 €
3/4 vert. horiz. 133 x 246 180 x 184 2 990 € 3 240 € 3 490 € 3 740 €
1/2 vert. horiz. 87 x 246 180 x 121 2 190 € 2 440 € 2 690 € 2 940 €
3/8 vert. horiz. 87 x 184 133 x 121 1 750 € 2 000 € 2 250 € 2 500 €
1/4 vert. horiz. 41 x 246 180 x 058 1 250 € 1 500 € 1 750 € 2 000 €
1/4 2col. 87 x 121 1 250 € 1 500 € 1 750 € 2 000 €
1/8 vert. horiz. 41 x 121 87 x 058 1 090 € 1 340 € 1 590 € 1 840 €
Print Job Market formats and prices
*Source: Telephone readership survey of a sample of PAGE subscribers in June 2006 (C.A.T.I.). 253 interviews (net), designed and carried out by CZAIA Marktforschung GmbH, Bremen.
Publish your advertisement almost immediately in the PAGE online recruitment section, without having to wait for the next printed edition.www.page-online.de/ stellenmarkt
Recruitment advertising in the leading publishing and design magazine
An exceptional target group.Professional creatives makeup 57%* of the readership.
PAGE reaches precisely the right readership to fill high-level creative jobs.
Publishers such as Pro-SiebenSat1, Bertelsmann, Spiegel-Verlag, companies like Mercedes Benz, REWE or Amazon, agencies like METK, Jung von Matt and Scholz & Volkmer have all successfully used PAGE for years as an efficient recruit-ment medium.
Your contact for the PAGE Job Market: Sabine Vockrodt, Job Market Director, Phone +49 (0)89/2183 7049, Fax –7864, [email protected] Verlag Werben & Verkaufen GmbH for PAGE // Ebner Verlag GmbH & Co KG
Prices, ad close and data close have to be requested.
Basic offer
Plain text, online recruitment advertise-ment with no logo
6 weeks online Price: 695 €
Trainee placement ad
6 weeks online Price: 295 €
Silver offer
“Standard” structured online job ad with logo
Structured online ad using set templates
6 weeks online Price: 795 €
Gold offer
Individually structured online job ad with logo
Structured online ad as requested by customer
6 weeks online Price: 1 095 €
Online only
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All prices subject to VAT
Advertisements in the printed magazine will also automatically appear online for 6 weeks at no extra charge.www.page-online.de
Format Width x height in mm Prices without bleed b/w 2c 3c 4c
Profile - PAGE Online
PAGE Online, the Internet platform of Germany’s lea-ding design and publishing magazine, PAGE, offers inspiration and know-how for the designers of print, digital and mobile media.
The users of PAGE Online profit from the experience and engagement of the on-line editorial team and gain up to the minute inspiration, tips, industry knowledge and useful tools for their daily work. PAGE Online offers its readers a recruitment section packed with jobs for appli-cants from the design and advertising industry. PAGE Online helps creative and te-chies to build their networks.
PAGE Online is IVW au-dited and reaches a high proportion of the industry’s designers, developers and techies.
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PAGE Online - The portal for the creative sceneDesign. Code. Business.
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Online Advertising
Visitor figures
Visits 118,705Page Impressions 272,362
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10/2014
Data delivery foronline advertising
File sizeNo file to exceed 50 KB
Date formatsJPEG, GIF, Flash (for Flash, please also supply GIF)
DeliveryAt least 5 working daysbefore the start of thecampaign
www.page-online.de
PAGE Newsletter
*CPM = Cost Per MilleCost per thousand impressions of the advertisement displayed in rotation. The banner appears the agreed number of times over the agreed time frame.
Reporting For all display banners you get a report.
Please note: Please supply only JPEG or GIF files for banners in the newsletters.Animated GIF files will no longer be displayed in animated form from Outlook 2007 onwards.
Guaranteed distributionWe guarantee that every PAGE newsletter will be distributed to more than 14,000 newsletter subscribers.
Type of advertisement/ Format/ CPM*Fixed position Pixel
Superbanner/Leaderboard 728 x 90 (up to 980 x 90) 69 €
Wide-, Skyscraper 120/160/200 x 600 79 €
Content-Ad 300 x 250 89 €
Big-Size-Skyscraper 300 x 600 99 €
Billboard 940 x 250 109 €
Hockeystick 728 x 90 + 160 x 600 119 €
Wallpaper 728 x 90 + 160 x 600 129 €
Fireplace 980 x 90 + two 160 x 600 149 €
Premium-Ad-Package Pushdown-Ad Price on request Maxi-Ad Price on request Banderole-Ad Price on request
Type of advertisement Position Price per issue
All prices subject to VAT
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Promotion (picture+text) 1st Position in NL Price on requestContent-Ad (300 x 250) 2nd Position in NL 620 €Fullsizebanner (468 x 60) 3rd or 4th Position in NL 480 €
Download online media informationwww.page-online.de/mediadaten
Ad Specials
Gatefolder
Backfolder Gatefolder and backfolder
Maxi cover page Lose coverWrapBookmark Bookmark
Gatefold cover Belly band Belly band with double page Adhesive notes
Half cover inc. back cover
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Special forms of advertisingrequire advance planning and individual coordination of every technical question. A firm booking should be made as early as possible. Prices on request.
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General terms business conditions 15A
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1. “Advertising Order” within the meaning of the fol-lowing Standard Terms and Conditions of Business is a contract for publication of one or more of an advertiser’s advertisements, in a printed publication, for the purpose of dissemination.2. In case of doubt, advertisements must be called off for publication within one year of the contract being concluded. If the right to carry out individual adverti-sements is granted in the framework of the contract, the order shall be carried out in the issues that appear within the twelve months following appearance of the first advertisement provided that the first adverti-sement has been called off and published within the period specified in sentence 1.3. Advertising prices are based on the publishing house's valid advertising price list at the time the con-tract is concluded. If the advertisement rate changes after the contract is concluded, the publishing house shall be entitled to calculate the price according to the price list valid at the time of publication; this shall not apply to business transactions with nonmerchants provided that the period between conclusion of the contract and publication does not exceed 4 months. Advertising agencies and brokers shall be prohibited from passing on all or any of the agency commission granted by the publishing house to their customers.4. If an order is not carried out through no fault of the publishing house, the customer shall – irrespective of any other legal obligations - reimburse the publishing house the difference between the discount for the quantity of insertions agreed and the actual volume of advertisements inserted. If the magazine cannot appear at all owing to force majeure (e.g. war, mobi-lization, labor disputes or any other unforeseeable circumstances), or cannot appear in full or on schedule, this shall not entitle the customer to assert claims accordingly.5. With regard to the calculation of the quantities of advertisements purchased, text millimetre lines will be converted into advertisement millimeters according to the price.6. Any orders for advertisements and external supple-ments which are expressly to be published exclusively in certain issues, in certain editions or at certain positions in the publication must be received by the publishing house in such good time that the customer can still be notified before the closing date for advertisements if the order cannot be carried out in this way. Classified advertisements will be printed in the relevant section without any need for express agreement.7. Full-position advertisements are advertisements which border at least two pages of reading matter and do not border any other advertisements. Adver-tisements which, due to their editorial nature, are not recognizable as ads, shall be identified as such with the
word “advertisement” by the publishing house.8. The publishing house reserves the right to refuse advertising orders or orders for supplements – even individual call offs within the framework of a multi-ad package deal – on grounds of content, origin, or techni-cal form. The publishing house also reserves the right to refuse advertising orders if the content of such orders violates laws or official provisions or if it would be unre-asonable to expect the publishing house to publish the same. This also applies to orders placed with branch offices, advertisement offices or agents. Supplement orders will only be binding on the publishing house after submission of a specimen of the supplement and its approval. Supplements which, because of their format or layout, give the reader the impression that they are a constituent part of the newspaper or journal or which contain any external advertisements will not be accepted. The customer shall be notified of rejection of an order immediately.9. The customer is responsible for timely delivery of flawless masters or supplements. The publishing house guarantees the printing quality customary for the publi-cation in question as permitted by the masters.10. In the event of illegible, incorrect, or incomplete printing of the advertisement, the customer shall be entitled to either a reduction in payment or a flawless substitute advertisement to the extent that the objecti-ve of the advertisement was impaired. If the publishing house allows a reasonable period granted to it for this purpose to expire or if the replacement adverti-sement is once again not flawless, the customer shall be entitled to a reduction in payment or may cancel the contract.Damage claims resulting from the positive breach of obligations, from culpa in contrahendo and from tortious acts will be excluded, including but not limi-ted to cases in which orders are placed by telephone. Damage claims arising from impossibility of perfor-mance and delay in providing the service will be limited to the refunding of the foreseeable damage and to the remuneration to be paid for the advertisement or supplement concerned. This shall not apply in cases of wrongful intent or gross negligence on the part of the publishing house, its legal representatives or agents in performance.This will not affect any liability of the publishing house for damages caused by the lack of warranted characteristics. Furthermore, the publishing house will not be liable for the gross negligence of agents in performance in commercial business dealings; in all other cases, the liability for gross negligence in relation to merchants will, according to the scope, be limited to the foreseeable damage up to the amount of the advertisement remuneration in question. Any com-plaints (except in the case of non-evident deficiencies)
must be asserted within four weeks of receipt of the invoice and the copy.11. Proof sheets will only be supplied upon express request. The customer shall be responsible for the cor-rectness of the returned proof sheets. The publishing house will take account of all the error corrections com-municated to it within the period set at the time when the proof sheet was sent.12. If no particular size stipulations are made, the size will be based on the actual printing height of the calculation which is customary for the type of adver-tisement.13. If the customer does not effect advance payments, the invoice will be sent immediately, but if at all possib-le 14 days after the publication of the advertisement. The invoice must be paid within the period calculated from receipt of the invoice, as indicated on the price list, unless a different payment term or advance pay-ment has been agreed upon in the specific case.14. In the event of default on payment the publishing house shall, subject to the proviso of more extensive rights, be entitled to charge interest on arrears of 1% above the base rate of the European Central Bank. If payment is delayed, the publishing house will be able to postpone the further execution of the ongoing order until payment has been effected and to demand an advance payment for the remaining advertisements.If there are any justified doubts about the solvency of the customer, the publishing house will be entitled, even during the term of an advertisement transaction, to make the publication of additional advertisements dependent on the advance payment of the amount and on the settlement of outstanding invoices without taking account of any originally agreed time allowed for payment.15. Upon request, the publishing house will provide an advertiser’s copy together with the invoice. Adverti-sement excerpts, copy pages or complete copy issues will be supplied depending on the type and scope of the advertisement order. If it is no longer possible to procure a copy, this will be replaced by a legally binding attestation of the publishing house with regard to the publication and circulation of the advertisement.16. The customer shall bear any costs incurred for the production of ordered printing documents and dra-wings as well as for significant amendments to original-ly agreed designs made at the request of the customer or for reasons for which the customer is responsible.17. If a transaction relates to several advertisements, a claim for a price reduction may be derived from a decrease in the press run if the total average press run in the year beginning with the placement of the first advertisement is lower than the average press run specified on the price list or in any other way or, if a press run is not specified, than the press run sold on
average in the preceding calendar year (if applicable, the average press run actually circulated in the case of trade journals). A decrease in the press run will only be a deficiency justifying a price reduction if it amounts to 20% with a press run of up to 50,000 copies. Fur-thermore, price-reduction claims will be excluded in the case of transactions if the publishing house has notified the customer of the decrease in the press run in such good time that the customer would have been able to withdraw from the contract before the advertisement was published.18. In the case of box-number advertisements, the publishing house will apply the due diligence of a prudent businessman with regard to the safekeeping of the offers and to their forwarding in good time. Registered letters and express letters in response to box-number advertisements will only be forwarded by normal mail. The received replies to box-number adver-tisements will be kept for four weeks. Any replies which are not collected within this period will be destroyed. The publishing house will return any valuable docu-ments without being obliged to do so. In the interest and for the protection of the customer, the publishing house will reserve the right to open the incoming offers for checking purposes in order to prevent the misuse of the box-number service. The publishing house will not be obliged to pass on any business recommendations or placement offers.19. Printing documents will only be returned to the customer upon particular request. The obligation to keep them will end three months after the order has expired.20. Discount credit memos and short rates shall only be settled at the end of the year of insertion.21. The validity of placement confirmations shall be conditional and subject to change for technical reasons. In such cases the publishing house shall not be liable.22. The place of performance will be the head office of the publishing house. In business dealings with merchants and legal entities under public law or in the case of special funds under public law, the place of jurisdiction for legal actions will be the head office of the publishing house. In so far as any legal actions on the part of the publishing house cannot be asserted in the summary proceedings for the recovery of debts, the place of jurisdiction for non-merchants will be determined according to their place of residence. If the place of residence or habitual abode of the customer (also in the case of non-merchants) is unknown at the time when a legal action is commenced or if the customer has, after the contract has been concluded, transferred his place of residence or habitual abode outside the territorial scope of the law, it is agreed that the head office of the publishing house will be the place of jurisdiction.PA
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Media consultants Print/Web/MobilePhone +49 (0)40 85183-480Fax +49 (0)40 85183-489E-mail [email protected]
Design. Code. Business.