media presentation attention_economy
TRANSCRIPT
![Page 1: Media presentation attention_economy](https://reader034.vdocuments.us/reader034/viewer/2022051516/55a9e8701a28ab604b8b4583/html5/thumbnails/1.jpg)
Joanna Darlington
Katherine Weller
Kathryn Robinson
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Attention economy treats human intelligence
as a scarce resource, using our interests to
provide the best advertising for our needs.
![Page 3: Media presentation attention_economy](https://reader034.vdocuments.us/reader034/viewer/2022051516/55a9e8701a28ab604b8b4583/html5/thumbnails/3.jpg)
http://www.readwriteweb.com/archives/attention_economy_overview.php
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Advertising.
![Page 5: Media presentation attention_economy](https://reader034.vdocuments.us/reader034/viewer/2022051516/55a9e8701a28ab604b8b4583/html5/thumbnails/5.jpg)
TV advertising
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Free labour is using our everyday habits to
benefit companies. This is not necessarily a
conscious act, yet users and companies can
benefit from the information given.
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Hairdressers
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Virtual call centres
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Any questions?