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2015 Connect with a Committed Audience More than 12,000 elite members of the commercial real estate industry read Commer- cial Investment Real Estate magazine, the flagship publication of the CCIM Institute. Of this select audience, 98% are involved in commercial real estate and average nearly 20 years of industry experience. CCIM members are the deal makers, game changers, and go-to experts in their local markets. They are the gateway to a national and international network of clients, professional contacts, and industry colleagues, conducting business in 1,000 markets in 30 countries. To reach this influential market, advertise in Commercial Investment Real Estate magazine, and target an even wider audience by taking advantage of CCIM Institute’s online opportunities and industry partner packages. What Is the CCIM Institute? For more than 50 years, CCIM Institute has been building opportunities in commercial real estate through its respected CCIM education program. CCIM members either have earned or are obtaining the Certified Commercial Investment Member designation. An affiliate of the National Association of Realtors, CCIM Institute is the world’s largest com- mercial real estate brokerage network. Advertising Opportunities Advertise in CIRE magazine’s six yearly print issues, which are read nearly cover to cover by members and other industry professionals. CIRE is also distributed at CCIM meetings and respected industry and brokerage events. Advertise on CCIM.com, the go-to site for commercial real estate professionals online. You can also reach a large audience of industry professionals who read CIRE online at CCIM.com/cire. And advertise in CCIM Insider, an e-newsletter delivered directly to CCIM members’ inboxes twice a month. media planner Contact Scott Rickles at 770.664.4567 or [email protected] or Dan Tomkiewicz at 770.640.1681 or [email protected].

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Page 1: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

2015Connect with a Committed AudienceMore than 12,000 elite members of the commercial real estate industry read Commer-cial Investment Real Estate magazine, the flagship publication of the CCIM Institute. Of this select audience, 98% are involved in commercial real estate and average nearly 20 years of industry experience.

CCIM members are the deal makers, game changers, and go-to experts in their local markets. They are the gateway to a national and international network of clients, professional contacts, and industry colleagues, conducting business in 1,000 markets in 30 countries. To reach this influential market, advertise in Commercial Investment Real Estate magazine, and target an even wider audience by taking advantage of CCIM Institute’s online opportunities and industry partner packages.

What Is the CCIM Institute?For more than 50 years, CCIM Institute has been building opportunities in commercial real estate through its respected CCIM education program. CCIM members either have earned or are obtaining the Certified Commercial Investment Member designation. An affiliate of the National Association of Realtors, CCIM Institute is the world’s largest com-mercial real estate brokerage network.

Advertising OpportunitiesAdvertise in CIRE magazine’s six yearly print issues, which are read nearly cover to cover by members and other industry professionals. CIRE is also distributed at CCIM meetings and respected industry and brokerage events.

Advertise on CCIM.com, the go-to site for commercial real estate professionals online. You can also reach a large audience of industry professionals who read CIRE online at CCIM.com/cire. And advertise in CCIM Insider, an e-newsletter delivered directly to CCIM members’ inboxes twice a month.

media planner

Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].

Page 2: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

2015Readership Facts

CIRE Magazine

Readers who refer to CIRE ads when making purchase decisions

Readers who refer clients to business services

Top Services Referred by Readers1. Financing2. Legal3. Appraisal4. Construction/design5. Title insurance

Top Services Used by Readers1. Legal2. Accounting3. Financing4. Appraisal5. Title insurance

Top Reader Business Activities1. Brokerage2. Investment3. Leasing

Top Reader Property Sectors1. Office2. Retail3. Industrial4. Land5. Multifamily

Financing Decision Makers: Nearly 80% of CIRE readers help clients obtain financing by:• Contactingcapitalsourcesdirectly• Referringcapitalsourcestoclients• Helpingselectfinancingproviders• Evaluatingfinancingoptions• Determiningfinancingneeds

Readership Profile

98%Involved in commercial

real estate

19.5 yearsAverage years of experience in commercial real estate

52Average age

67%Owner/partner/principal, president, vice president,

or broker

17Average number of

transactions in 2011

Readership Habits

71%Read every issue

60%Spend 45 minutes or more

with each issue

53%Pass each issue along to

one or more people

Source: 2012 National CIRE Reader Survey

91%

86%

Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].

Page 3: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

In Every Issue• MARKET TRENDS: News that real

estate professionals can use Contact [email protected]

• CCIM Q & A: Deal-making strategies from the industry’s most recognized experts Contact [email protected]

• FINANCING FOCUS: Practical financing strategies Contact [email protected]

• LEGAL BRIEFS: Issues affecting commercial real estate Contact [email protected]

• INVESTMENT ANALYSIS:Expertperspectives on investment and brokerage topics Contact [email protected]

• TECHNOLOGY SOLUTIONS: Tips for improving business with technology tools Contact [email protected]

For More Information TO ADVERTISE:

Commercial Investment Real Estate is the award-winning magazine of the CCIM Institute, an affiliate of the National Association of Realtors. CIRE magazine reports on current developments and successful business strategies in commercial real estate. Interested in writing for Commercial Investment Real Estate? Send editorial proposalstoExecutiveEditorSaraDrummond at [email protected].

Log on to CCIM.com/cire to read the current issue.

Visit CCIM.com to find out more about the CCIM Institute and the industry’s best education program.

EditorialCalendarJanuary/FebruaryAd insertion deadline: Dec. 2, 2014Submit editorial proposals by: Oct. 1, 2014COVER STORY:

2015 Market Forecast InvestmentNiche:SeniorsHousing

2015 Legislative Outlook

CCIM Live! Conference Recap and 2014 Preview

CRECareerPlanning

March/AprilAd insertion deadline: Feb. 3, 2015Submit editorial proposals by: Dec. 1, 2014 COVER STORY:

Investment PropertyBrokerageNiche:Hospitality

Financing: Who’s Lending?

WorkinginCorporateRealEstate

CommercialRealEstateMarketing

May/JuneAd insertion deadline: March 31, 2015Submit editorial proposals by: Feb. 1, 2015COVER STORY:

What’s Ahead for Retail?InvestmentNiche:Healthcareproperties

CRETechnology

Tips for Working with Lenders

International Property Outlook

July/AugustAd insertion deadline: June 2, 2015Submit editorial proposals by: April 1, 2015COVER STORY:

Office Market TrendsSpecial Section: Midyear Market Analysis

Brokerage Niche: Green Buildings

Secondary Market Opportunities

Insurance Issues

September/OctoberAd insertion deadline: Aug. 4 2015Submit editorial proposals by: June 1, 2015COVER STORY:

Today’s Industrial MarketInvestmentNiche:StudentHousing

Retail Redevelopment

Generating New Business Leads

Legislative Action

November/DecemberAd insertion deadline: Oct. 6, 2015Submit editorial proposals by: Aug. 1, 2015COVER STORY:

Multifamily FocusBrokerage Niche: Restaurants

Top Technology Tools

Capital Markets Update

2015CIRE Magazine

• CCIM EDUCATION: Practical applications of the CCIM education content Contact [email protected]

• REGIONAL OUTLOOK: Local market trends Contact [email protected]

• INTERNATIONAL BEAT: A look at the global markets Contact [email protected]

• DEAL MAKERS: CCIM transaction highlights Contact [email protected]

• CCIM CONNECTIONS: Insights from influential professionals in commercial real estate Contact [email protected]

(subject to change)

Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].

Page 4: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

1 page

1/2 page

1/3 page

1/4 page

1/6 page

1X

$4,900

$3,680

$2,760

$2,240

$1,580

Cover 2

Cover 3

Cover 4

1X

$5,400

$5,230

$5,540

3X

$4,740

$3,570

$2,160

$1,870

$1,540

6X

$4,580

$3,470

$2,090

$1,820

$1,500

12X

$4,430

$3,380

$2,040

$1,770

$1,470

3X

$5,150

$4,640

$5,290

6X

$4,920

$4,600

$5,050

12X

$4,700

$4,560

$4,830

Issue

January/February

March/April

May/June

July/August

September/October

November/December

Space Closing

12/2/14

2/3/15

3/31/15

6/2/15

8/4/15

10/6/15

Materials Due

12/16/14

2/19/15

4/14/15

6/16/15

8/18/15

10/21/15

Mailing Date

1/14/15

3/13/15

5/7/15

7/10/15

9/11/15

11/16/15

UNITS

ADVERTISING CLOSING DATES

ADVERTISING DIMENSIONS

SPECIFICATIONS

COVERS

All rates are color/net.

Various digital sponsorships are also available. Contact us for details.

1 page

1/2 pg island4 7/8" x 7"

1/2 pg horizontal7 1/2" x 4 5/8"

1/2 pg vertical3 5/8" x 9 1/2"

1/3 pg square4 7/8" x 4 5/8"

1/3 pg vertical2 3/8" x 9 1/2"

1/4 pg3 5/8" x 4 5/8"

1/6 pg vertical2 3/8" x 4 5/8"

Overall trim 8 1/2" x 10 3/4"

Bleed 8 3/4" x 11"

Live matter 3/8" from trim edge

Spread trim size 17" x 10 3/4"

Spread bleed size 17 1/4" x 11"

Printing method Web offset

Binding method Perfect bound

rates & specs Advertising

2015 CIRE Magazine

Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].

Page 5: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

Blue Ribbon Package• Limited to 10 companies• Cost: $20,800 net• Six full-page color ads• Guaranteed placement within the first 10 right-hand pages• Two-month ad on CCIM.com (a $3,000 value)• Two-time tile ad placement in biweekly CCIM Insider e-newsletter (a $2,000 value) • One-time use of 10,000 contacts from CCIM membership list (a $1,700 value)

Red Ribbon Package• Limited to 10 companies• Cost: $11,700 net• Three full-page color ads• One-month ad on CCIM.com (a $1,500 value)• One-time tile ad in biweekly CCIM Insider e-newsletter (a $1,000 value)• One-time use of 5,000 contacts from CCIM membership list (an $850 value)

CCIM Institute also offers Industry Partnerships to select companies. Contact CCIM’s Corporate Outreach department at 800.621.7027, ext. 4492.

Contact Scott Rickles at 770.664.4567 or [email protected]

Dan Tomkiewicz at 770.640.1681 or [email protected]

packagesAdvertising

2015

Page 6: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

CCIM.com HomepageThe homepage is the first stop for many site visitors and a first choice for many advertisers. Two stand-alone ad units offer high-demand sizes and positioning.

Category SponsorshipsExclusive ad placement on Newscenter, Networking, and Education category landing pages and on all additional category pages:

• Custom unit on homepage• 180 x 150 on right column of category pages•300 x 250 on left side below the fold of

category pages

CCIM.com/CIREThis is the online home for Commercial Investment Real Estate magazine. Choose CIRE for your brand message or, better yet, combine it with homepage advertising for maximum impact.

HOMEPAGE INVENTORY AND PRICING1

month3

months6

months12

months

Homepage

300 x 250 $ 1,500 $ 1,250 $ 1,050 $ 850

728 x 90 $ 1,300 $ 1,050 $ 850 $ 700

rates & specsAdvertising

2015Online

CATEGORY SPONSORSHIPSChannels (includesHPunitplus300 x 250 and 180 x 150)

1 month

3 months

6 months

12 months

Newscenter N/A $ 3,000 $ 2,600 $ 2,100

Networking N/A $ 3,000 $ 2,600 $ 2,100

Education N/A $ 3,000 $ 2,600 $ 2,100

As the online face of the CCIM Institute, CCIM.com is the go-to destination for commercial real estate deal makers nationwide. This site is rich with content and is your chance to position your brand in front of this highly valued audience. CCIM.com offers three advertising opportunities.

CIRE (ALL PAGES)1 month 3 months 6 months 12 months

300 x 250 Top position $ 1,200 $ 1,000 $ 850 $ 700

300 x 250 Lower position $ 1,050 $ 850 $ 700 $ 575

CIRE Discounts when purchased w/Homepage unit 30%

Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].

Page 7: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

CCIM INSIDER BIWEEKLY E-NEWSLETTER1 month 2 months 3 months 4 months

728 x 90 Top banner $ 2,500 $ 2,400 $ 2,300 $ 2,200

180 x 150 Top rectangle $ 2,000 $ 1,900 $ 1,800 $ 1,700

728 x 90 Lower banner $ 1,200 $ 1,100 $ 1,000 $ 900

rates & specsAdvertising

CCIM Insider e-newsletterThe CCIM Institute’s biweekly e-newsletter, CCIM Insider provides CCIM members and other industry professionals with timely information about CCIM events, programs, benefits, and services, as well as up-dates on important commercial real estate industry news and events.

With a circulation of approximately 14,000, CCIM Insider provides a proactive opportunity to send your message straight to the inboxes of the elite members of the CCIM Institute on a biweekly basis.

2015insidere-newsletter

Contact Scott Rickles at 770.664.4567 or [email protected] orDan Tomkiewicz at 770.640.1681 or [email protected].

Page 8: media planner - ccim.com · (includes HP unit plus 300 x 250 and 180 x 150) 1 month 3 months 6 months 12 months Newscenter N/A $ 3,000 $ 2,600 $ 2,100 Networking N/A $ 3,000 $ 2,600

Single Ad FormatsStandard ad file types: GIF, JPG, PNG•Filesizenottoexceed40K•AnimatedGIFpermissible,animationlengthnotto

exceed 15 seconds•URLmustbeincluded

Rich Media (Flash) ad file types: SWF •Filesizenottoexceed40K•Runlengthnottoexceed15seconds•MustbecompiledwithActionscript2(AS2)•Clicktrackingmaybeaccomplishedeither

with hardcoded URLs or clickTAG •OneclickTAGperfile:multipleURLsmust

be hardcoded•MustprovideURLforclickTAG•clickTAGformat:

on (release) { getURL(clickTAG, “_blank”);

ClickTAG Tutorial can be found at http://www.flashclicktag.com/ •SourceFLAfiles,destinationURL,andallcomponents

(fonts, etc.) should be packaged with ad•Noexpandingorfloatingads

Newscenter Channel = Sold as a Package•Homepage=234x60•Newscenterpages=300x250(leftsidebar

after selector) and 180 x 150 (on the right after the first pod)

Networking Channel = Sold as a Package•Homepage=468x60•Networkingpages=300x250(leftsidebar

after selector) and 180 x 150 (on the right after the first pod)

Education Channel = Sold as a Package•Homepage=86x31•Educationpages=300x250(leftsidebarafter

selector) and 180 x 150 (on the right after the first pod)

Homepage Big Box ad = 300 x 250Homepage Leader Board ad = 728 x 90

CIRE1=300 x 250 (above the fold, on the right)

CIRE2=300x250(belowthefold,ontheleftonthemagazine and issue page, on the right after All CIRE topics on the story page)

digital specsAdvertising

2015CCIM.com

Contact Scott Rickles at 770.664.4567 or [email protected]

Dan Tomkiewicz at 770.640.1681 or [email protected]