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Media pack 2019

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Media pack 2019

“Teachit’s bespoke email has enabled us to reach thousands of teachers nationwide and performed fantastically. The email has had a direct impact on our marketing activity for our new publishing.”

- Harper Collins

Contents

About Teachit

Email advertising

– Bespoke emails

– E-newsletters

Digital Advertising

– Homepage

– Search pages

Teachit Websites

– Teachit English

– Teachit Primary

– Teachit Maths

– Teachit Science

– Teachit Languages

– Teachit History

– Teachit Geography

Clients who have advertised with Teachit

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Contents 01© www.teachit.co.uk 2019

Teachit 02© www.teachit.co.uk 2019

Teachit Teachit is a tried and trusted education resource used by thousands of teachers across the UK and the world. We have six secondary sites and a primary site. Our six secondary sites provide resources for English, maths, science, geography, history and MFL respectively. Our primary site provides resources across the primary curriculum.

All the resources on Teachit are contributed by teachers. The resources are then reviewed, edited and checked by our editorial team – all experienced teachers. Our published contributors all share in royalties and enjoy free access to their chosen Teachit site.

Resources you can trust

2,389,452 total page views across all Teachit sites in March 2019

398,105 Teachit resources downloaded in March 2019

1,648,873 unique users visited the sites in March 2019

Email advertising“We find that communicating about free content through Teachit is a great way to engage teachers and has a noticeable impact on our campaigns.”

- Oxford University Press

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Bespoke emails

Bespoke emails 04© www.teachit.co.uk 2019

Teachit’s Bespoke email databases are made up of teachers who ticked ‘yes’ to receiving third party communication. Therefore our audience are receptive and easily engaged with third- party marketing.

Teachit’s emails are sent to teacher’s personal inboxes, therefore your marketing campaigns will reach a relevant audience.

“The email itself was sent out when expected, and gained a great response – our competition gained a lot of entries and I was very happy with the click through rate overall.

As explained to us by the Teachit team, the data is cleansed regularly, to make sure that the subscriber base is up-to-date and relevant – I would say that my personal experiencewith Teachit reflected this quality of their list,and I would use them again.”

- Harper Collins

E-newsletters

E-newsletters 05© www.teachit.co.uk 2019

Teachit E-newsletters are sent once a month and are written by our in-house editors (all of whom are qualified teachers). The E-newsletters signpost our members to topical resources.

E-newsletter adverts are anothergreat way to reach the inbox ofteachers to suit a smaller budget, oras part of a larger campaign to reachthose teachers reading our in-houseE-newsletters.

Digital advertising“We saw a healthy increase week on week for registrations following the primary newsletter send and the display activity.”

- Stand Up to Cancer

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Homepage 07© www.teachit.co.uk 2019

HomepageTeachit has a suite of digital solutions, these are in the form of:

BillboardsHome page takeoversSkyscrapersDouble MPUs

Standard homepage MPUs are also still available.

Billboard

Leaderboard

Takeover

MPU

DoubleMPU

Skyscraper

Banner

Search pages 08© www.teachit.co.uk 2019

Search pagesTeachit can offer clients the opportunity to have a skyscraper on all search pages on a relevant Teachit site.

To support a more targeted campaign, skyscraper adverts can be positioned on specific key word search pages.

Billboard

BannerLeaderboard

Skyscraper

Teachit websites“Teachit has saved my life time and time again with extra resources and ideas, plus the selfless sharing of ideas and resources is invaluable.”

- Sarah, English teacher

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Teachit English 10© www.teachit.co.uk 2019

B e s p o k e e m a i l

88kE - n e w s l e t t e r

99k818,341monthly views

teachers have signed up to Teachit Englishthird party marketing comms

teachers have signed up to our Teachit Englishmonthly mailing list

Teachit English specialises in English, Drama and Media Studies from 11-18. Teachit English libraries offer thousands of pages of materials,all created by classroom teachers.

558,042unique users

43khomepage

views

121ksearch page

views

17.1%openrate

17.0%openrate

8.1%click through

rate

6.2%click through

rate

SOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

O n l i n e

Teachit Primary 11© www.teachit.co.uk 2019

O n l i n e B e s p o k e e m a i l

79kE - n e w s l e t t e r

64kmonthly views teachers have signed up to Teachit Primary

third party marketing commsteachers have signed up to our Teachit Primary

monthly mailing list

Teachit Primary covers the whole primary curriculum. The resource libraries offer thousands of pages of materials, all created by classroom teachers and constantly growing.

319,853unique users

14khomepage

views

35ksearch page

views

14.0%openrate

15.4%openrate

3.6%click through

rate

3.7%click through

rate

459,958

SOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

Teachit Maths 12© www.teachit.co.uk 2019

O n l i n e B e s p o k e e m a i l

18kE - n e w s l e t t e r

22kmonthly views teachers have signed up to Teachit Maths

third party marketing commsteachers have signed up to our Teachit Maths

monthly mailing list

With over 3,000 high-quality resources in the Teachit Maths libraries, Teachit Maths provides support for those teaching KS3-KS5 maths. All resources are created and trusted by teachers.

160,508unique users

12khomepage

views

22ksearch page

views

19.8%openrate

20.9%openrate

14.1%click through

rate

8.3%click through

rate

220,174

SOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

Teachit Science 13© www.teachit.co.uk 2019

O n l i n e

197,406B e s p o k e e m a i l

16kE - n e w s l e t t e r

19kmonthly views teachers have signed up to Teachit Science

third party marketing commsteachers have signed up to our Teachit Science

monthly mailing list

Teachit Science specialises in Biology, Chemistry and Physics for key stages 3 and 4. The libraries offer over 2000 pages of materials, all created by classroom teachers and constantly growing.

133,338unique users

11khomepage

views

29ksearch page

views

20.2%openrate

19.4%openrate

12.1%click through

rate

11.0%click through

rate

SOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

Teachit Languages 14© www.teachit.co.uk 2019

O n l i n e

423,373B e s p o k e e m a i l

13kE - n e w s l e t t e r

16kmonthly views teachers have signed up to Teachit Languages

third party marketing commsteachers have signed up to our Teachit Languages

monthly mailing list

Teachit Languages is Teachit’s site for teachers of Modern Foreign Languages. Specialising in French, Spanish and German from 11-18, the libraries offer over 3000 pages of materials.

281,628unique users

20khomepage

views

45ksearch page

views

21.9%openrate

23.7%openrate

21.6%click through

rate

13.0%click through

rate

SSOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

Teachit Geography 15© www.teachit.co.uk 2019

O n l i n e

159,963B e s p o k e e m a i l

8kE - n e w s l e t t e r

10kmonthly views teachers have signed up to Teachit Geography

third party marketing commsteachers have signed up to our Teachit Geography

monthly mailing list

With over 3,000 high-quality resources in the Teachit Geography libraries, Teachit Geography provides support for those teaching KS3-KS5 geography. All resources are created and trusted by teachers.

116,105unique users

9khomepage

views

23ksearch page

views

19.6%openrate

21.1%openrate

15.1%click through

rate

5.9%click through

rate

SOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

Teachit History 16© www.teachit.co.uk 2019

O n l i n e

110,237B e s p o k e e m a i l

7kE - n e w s l e t t e r

9kmonthly views teachers have signed up to Teachit History

third party marketing commsteachers have signed up to our Teachit History

monthly mailing list

Teachit History specialises in History from 11-18, the libraries offer nearly 2000 pages of materials, all created by classroom teachers and constantly growing.

79,399unique users

7khomepage

views

13ksearch page

views

19.0%openrate

19.7%openrate

11.3%click through

rate

5.3%click through

rate

SOURCES: Google analytics March 2019 | OR – open rate. CTR – click-through rate. Jan-Mar 2019. Database size – June 2019

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Clients who have advertised on Teachit

Maddie Butt Advertising Account [email protected]

01225 788850Kelly Frost Advertising Account [email protected]