MEDIA LI

TERACY

PROJE

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MI L

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MI L

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I LOVE LUCY CLIP

• Can we understand it without the sound?

• Try to tell what is going on

• http://www.youtube.com/watch?v=BsVVs64ZtGo

CONSTRUCTED COMMUNICATION

SOCIAL VALUES?

PORTRAYAL OF FRIENDSHIP

SOCIETAL ROLES

FORM IMPORTANT?

ROLE OF THE AUDIENCE

PROACTIV TESTIMONIALS, TOTALLY DIFFERENT?

• Analyze another piece of media

• http://www.youtube.com/watch?v=lbq27ZgRsl8

CONSTRUCTED COMMUNICATION

CAN VALUES BE SOLD?

WILL YOU BUY IN?

TARGET AUDIENCES

SILENT MESSAGES

I L O V E L U C Y P R O A C T I V

AESTHETICS

ENGINEERED FOR EFFECT

B E F O R E W H A T C H A N G E D ?

YOUR TURN!

Choose an item from your belongings to sell to an audience with only pictures. Put the nonverbal communication skills you have been analyzing to use. Does your product make you more powerful? More beautiful? More popular? How will the audience be able to tell?

Before iPad After iPad