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MilK Magazine 2015TRANSCRIPT
Focuded on kids, for modern parents
Digital media kit 2015
1THE MAGAZINE
A MODERN JOURNEY INTO CHILDHOOD AND
TRENDY FAMILIES
milkmagazine.net
MILK : A FAMOUS BRAND IN THE WORLD OF THE FAMILY
MilK an english
version
MilKDecoration
with english texts
Kid’s Collections
bilingual edition MilKKorea MilK
Japan
milkmagazine.net
For more than 10 years, we keep a close eye on trends in children’s fashion and
today’s families.
Milk is a quaterly magazine that stands apart from other parenting magazines
and is designed more like a women’s magazine.
The Kid’s Collections is a bi-annual publication that previews more than 200
brands of clothing and accessories for the child.
+ VERSION
100%
ANGLAISE BILINGUE
milkmagazine.net
2MILKMAGAZINE.FR
KIDS TRENDS, DESIGN, LEISURE AND FAMILY LIFE
milkmagazine.net
A DROP OF MILK FOR 4K DAILY WEB SURFERS
milkmagazine.net
KEYFIGURES
110 000VISITS / MONTH
90 000UNIQUE VISITORS / MONTH
400 000PAGES SEEN / MONTH
85 000SUSCRIBERS TO THE NEWSLETTER
AGE CHILDREN
PROFESSIONSITUATION
GEOGRAPHICAL
10%aged 24-34 32%
aged 24-34
56%aged 35-46
2%others
5%4 and more
17%3 children
46%2 children
32%1 children
11%others
16%Company director
35%Manager level
18%Indepedent
20%Employees
6%World
11%Europe
35%live in Paris
48%Live
elsewhere than Paris
milkmagazine.net
AN ERGONOMY LOOKING LIKE A « MOODBOARD » AN ATTRACTIVE DESIGN WHERE PHOTOS HAVE PRIDE OF PLACE
7 COLUMNS EVOKING FAMILY LIFE
+
1 ONLINESHOP
milkmagazine.net
STREET STYLES
TWICE A WEEK, DISCOVER A NEW CHILDREN’S STYLE WITH RELEVANT SHOPPING TIPS.
SINCE 2015, THE SECTION IS BEING ENRICHED THANKS TO THE CONTRIBUTION OF 8 INTERNA-TIONAL AND TRENDY «MOMMY BLOGGERS»
milkmagazine.net
FASHION
STYLE AND FASHION NEWS, THE LATEST CHILDREN’S COLLECTIONS, SPOTLIGHTS ON DESIGNERS, BOUTIQUE OPENINGS AND SHOPPING GUIDES.
milkmagazine.net
DESIGNSELECTED SHOPS, PORTRAITS OF DESIGNERS AND WHO OR WHAT INSPIRES US...
milkmagazine.net
INTERIORS SELECTION OF FAMILY INTERIORS FROM ALL AROUND THE WORLD
milkmagazine.net
LEISURE WHERE TO GO WHAT TO SEEAND DO AS A FAMILY: MUSEUMS, HANDS-ON ACTIVITIES, BIRTHDAYS, RESTAURANTS, RECIPES, HOLIDAYS AND OUR FA-VORITE APPS FOR THE KIDS.
milkmagazine.net
SOCIETAL
CURRENT ISSUES, NOW TRENDS, INSIGHTS ABOUT EDUCATION...AND LOT OF HUMOR !
milkmagazine.net
EVENTSALL OUR EVENTS, IN PARIS AND ALL AROUND THE WORLD
milkmagazine.net
SOCIAL MEDIA
FACEBOOK : 70 000TWITTER : 14 500
PINTEREST : 785 000INSTAGRAM : 28 000
milkmagazine.net
3ONLINE ADVERTISING
A WIDE RANGE OF OFFERS THAT FIT YOUR NEEDS
milkmagazine.net
«GRAND ANGLE» ROTATING ADVERT
1 MONTH ON THE HOMEPAGE
3 MONTHS ON THE HOMEPAGE
1 MONTH IN A SECTION
3 MONTHS IN A SECTION
2400 €
1000 € 850 €
2040 €
310 x
420
310 x
420
> SAVE 20% BY BOOKING FOR 3 MONTHS
milkmagazine.net
MEGA BANNER UNDER AN ARTICLE
*THE BANNER IS PLACED UNDER EVERY ARTICLE IN THE SECTION OF YOUR CHOICE 850 €
FOR 1 MONTHS
990 x 150
> SAVE 20% BY BOOKING FOR 3 MONTHS
milkmagazine.net
ADVERTORIAL (ROTATING) ON THE HOMEPAGE
3 OPTIONS
A HIGH VISIBILITY ADVERT THAT IS PERFECTLY INTEGRATED WITH THE WEBSITE CONTENT AND WHICH MOVE FROM SPACE OVER 10 DAYS + A POST ON FACEBOOK.
ADVERTORIAL ONLY :
YOUR ADVERTORIAL ON THE HP
YOUR ADVERTORIAL
ADVERTORIAL + 4 SHOPPING :
ADVERTORIAL + 8 SHOPPING :
1.
2.
3.
700 €
850 €
1000 €
milkmagazine.net
VISIBILITY IN OUR «LOOK DE RUE» SECTION
TOTAL LOOK
1 CLOTHE
1
2
700 €
500 €
- 10 DAYS ON THE HOMEPAGE
- RELAYS ON THE SOCIAL MEDIA
- POST IN OUR WEEKLY NEWSLETTER
- DIRECT LINKS POINTED TO YOUR E-SHOP
milkmagazine.net
VISIBILITY IN THE WEEKLY NEWSLETTER
RELAY OF AN ADVERTORIAL
RELAY OF A BANNER
1
2
600 €
500 €
SHOOT EVERY TUESDAY TO MORE THAN 85 000 CONTACTS.OPENING RATE : 20 %
ADVERTORIAL
BANNER
milkmagazine.net
COMPETITION ON HP
- 15 DAYS ON THE HOMEPAGE- BANNER CREATION- DEDICATED PAGE- TECHNICAL FEER- 1 RELAY IN THE WEEKLY NEWSLETTER- 1 FACEBOOK ADVERT ON FACEBOOK
1000 € > FIXED PRICE INCLUDING :
milkmagazine.net
PAGE WRAP
1920X2600
- 15 DAYS ON THE HOME PAGE
+ «GRAND ANGLE ROTATING ADVERT»
5000 €
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AFFILIATION
+ 20% OF TURNOVER
2000 €
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OPENING INTERSTITIEL
984X588
15 DAYS ON HOME PAGE
1300 €YOUR
PRESENCE HERE
milkmagazine.net
YOUR VERY OWN NEWSLETTER
SENT OUT TO MORE THAN 85K CONTACTS
5500 €
milkmagazine.net
COMPETITION
PICTURE OF YOUR PRODUCTS
1
2
300 €
500 €
28k
followers
COMPETITION
DEDICATED BRAND
10 «PINNED» PICTURES
1
2
3
550 €
3000 €
1500 €
BASED ON THE PINTEREST «BEST PRACTICES», OUR TOOLS ARE ALWAYS CUSTOM MADE.
785k
followers
MARIE PERRIÈREWEBMARKETING MANAGER+33 1 45 08 91 [email protected]
AMÉLIE NOËLMAGAZINE ADVERTISING MANAGER
+ 33 1 45 08 91 [email protected]
CONTACTS
3 RUE DES PYRAMIDES . 75001 PARIS
milkmagazine.net