Media Kit

2020

INDIANA BANKERS

ASSOCIATION

Hoosier Banker

magazine is the

flagship publication of the Indiana

Bankers

Association.

Its subscriber base

includes all banks

and thrifts headquartered in

Indiana, along with

non-Indiana banks

that have an in-state

presence in Indiana.

Readers include

bankers and

professionals on all corporate levels,

including directors

and stockholders;

CEOs and executive

management team

members; and leadership within

various bank

functional areas.

Hoosier Banker magazine won the

statewide Outstanding

Magazine award in

2016 from the

Indiana Society of

Association

Executives.

Digital File Submission Procedures: Files must be submitted digitally.

Acceptable Applications/File Formats: Macintosh, InDesign CS4* with fonts included, Adobe Photoshop CS4, Adobe Illustrator CS4 or earlier, EPS files with all type converted to paths, high-resolution TIFF files, JPG images or high-resolution PDF files (300 dpi or better, the equivalent of 133-150 lpi).

All fonts, illustrations and scans must accompany the ad layout, Macintosh format files are preferred. Save all PC files as PDF, EPS or TIFF files. All embedded images must be 300 dpi, and color images must be converted to CMYK.

Classified Ads: To post job openings, go to BankTalentHQ.com

HB Digital is emailed to

subscribers, promoted through IBA E-News,

displayed on the IBA homepage, and shared

through social media and

the IBA app.

The interactive

digital magazine

showcases IBA

videos, links

to online

supplements,

and hyperlinks

all URL and

email

addresses.

HB Digital

allows

readers

to connect

from

anywhere. ACCEPTABLE FILE FORMATS

High Resolution PDF for press (w/fonts

embedded) ***Preferred Format***

EPS, TIFF, JPG with fonts

converted to outlines

ACCEPTABLE APPLICATIONS (Mac or PC)

InDesign, Illustrator, Photoshop

All graphics and fonts must accompany

open files.

GRAPHICS

Photographic and raster images: 300 dpi

Line art: 1200 dpi

All embedded images must be 300 dpi,

and color images must be CMYK.

As the only banking magazine in Indiana, Hoosier Banker is the most efficient, effective advertising route to the

Indiana banking community. Now exceeding 100 years of continuous publication, Hoosier Banker is Indiana’s trusted

source of banking information.

Bimonthly publication

4,600+ Subscribers

Digital Format

7,600+ Subscribers

Distributed six times annually

Hard Copy Format

Circulation

The only magazine published specifically for the Indiana banking community, Hoosier Banker provides topical articles addressing current banking issues, information about IBA signature events, and insightful profiles about top banking leaders.

Additionally the publication covers state and federal legislative and regulatory issues, product and service awareness, IBA educational opportunities, and personnel news within the industry.

Artwork Requirements

Advertising Rates Hoosier Banker, as the only magazine in Indiana geared toward banking community, serves as the ideal vehicle for connecting with Indiana bankers. Hoosier Banker advertising rates are competitive and provide ideal opportunities for any sized business looking to reach decision-makers in Indiana banks. All ads are available in color at no additional charge and appear in both the

hard copy and digital editions of the publication, with HB Digital hyperlinking to websites and emails. Advertising is reserved exclusively for IBA members and associate members.

Size 1x 3x 6x

Full Page $1,100 $1,075 $1,050

1/2 Page $825 $800 $775

1/3 Page $550 $525 $500

1/4 Page $450 $425 $400

Inside Front Cover $1,265 $1,230 $1,200

Inside Back Cover $1,265 $1,230 $1,200

Note: All advertisement copy and illustrations are subject to the approval

of the editor. Publisher reserves the right to revise rates at any time. Rates

are effective 11/1/19.

Deadlines

Issue 2020 Space

reservation

Artwork

submission

Publication

in hand*

January/February Dec. 1, 2019 Dec. 5 Jan. 25, 2020

March/April Feb. 1 Feb. 5 March 25

May/June April 1 April 5 May 25

July/August June 1 June 5 July 25

September/October Aug. 1 Aug. 5 Sept. 25

November/December Oct. 1 Oct. 5 Nov. 25

Full Page

7.5” x 9.5”

Full Bleed*

8.625” x 11.125”

1/2 Horizontal

7.375” x 4.375”

1/2 Vertical

4.8125” x 6.75”

1/3 Vertical

2.25” x 8.6875”

1/3 Square

4.8125” x 4.5”

1/4 Vertical

2.25” x 6.75”

1/4 Horizontal

4.8125” x 3.625”

*Allow 1/8” trim on outside edges.

Page trim size: 8.375” x 10.875”

Bleeds are available for full-page ads only.

This weekly electronic newsletter provides information about the latest banking legislative news, industry news, IBA events and educational opportunities.

Associate members are

invited to advertise in

the Special Features

section of the IBA

E-News right rail.

Single ad size is 275

pixels wide by 275

pixels high and may be

purchased for $300.

Title Sponsor includes

name recognition in the

subject line and an ad

measuring 275 pixels

wide by 275 pixels

high for $500.

*Digital version available two weeks earlier.

Cancellation: Full refund will be made on orders cancelled prior to space reservation deadline.

No refunds will be made on cancellations following space reservation date.

IBA

E-Newsreaches

more than

5,500 subscribers each week!

Ad insertion orders: Rod Lasley, EVP-Operations & Member Services rlasley@indiana.bank Phone/Fax 317-333-7145

Ad spec questions: Laura Wilson, Vice President-Communications lwilson@indiana.bank Phone/Fax 317-333-7146

8425 Woodfield Crossing Blvd., Suite 155E • Indianapolis IN 46240-7321 • indiana.bank

Ad size: __________________________ Frequency: _____________________________ Cost: _____________________

Company name: ______________________________________________________________________________________

Client name (for advertising agencies): ________________________________________________________________

Company billing address: _____________________________________________________________________________

City: ________________________________________ State: ___________________ Zip Code: _____________________

Contact name: _____________________________________________ Phone: ________________________________

Contact email: ________________________________________________________________________________________

Contact Signature: _________________________________________________________ Date: ____________________

❑ January/February 20___ ❑ May/June 20___ ❑ September/October 20___

❑ March/April 20___ ❑ July/August 20___ ❑ November/December 20___

1. Space reservations must be made in writing. Contracts are due by the first of the month preceding

publication and must include insertion information/instructions.

2. For multiple insertions, if new artwork is not submitted by the deadline, the publisher will repeat materialsrun in a previous issue.

3. All advertising orders accepted by the Indiana Bankers Association for Hoosier Banker are subject to the

terms and provisions of the current media kit.

4. Full refund will be made on orders canceled prior to space reservation deadline. No refunds will be made on

cancellations following space reservation date.

5. Editor and/or publisher reserve the right to reject any advertising on the basis of form, content orunavailability of space.

6. Any document authorizing advertising insertion in the Hoosier Banker indicates advertiser’s agreement with

and understanding of stated terms of the standard contract for this publication.

7. Advertising artwork is due by the fifth of the month preceding publication. Terms: net 30. Make checks

payable to: IBA Service Corporation.

8. Any invoice greater than 60 days past due will be subject to a suspension of the remaining insertions on thecontract.

9. If any error in, or omission of, an advertisement occurs due to the fault or neglect of publisher, publisher

shall, without cost to advertiser, make additional insertions of the advertisement equal in number to the

number of advertisements omitted or in which an error occurred.

10. Hoosier Banker’s liability for any such error or omission is limited to the foregoing agreement to insert the

advertisement.

Terms of Advertising Agreement

Contract

Editorial Guidelines / Calendar 2020

About Hoosier Banker: The flagship publication of the Indiana Bankers Association, Hoosier Banker reaches all banks and thrifts headquartered in Indiana, plus non-Indiana banks that have a presence in the state. Readership represents bankers and professionals on all corporate levels, including directors, stockholders, CEOs and executive management, plus various department leaders. Additionally, the magazine is distributed to elected Indiana officeholders, both state and federal.

Deadlines: Editorial deadlines are the first business day of the month preceding month of publication:

Issue Deadline

January/February Dec. 1, 2019

March/April Feb. 1, 2020

May/June April, 1, 2020

July/August June 1, 2020

September/October Aug. 1, 2020

November/December Oct. 1, 2020

Content: Hoosier Banker articles cover statewide and national topics affecting Indiana banks and bankers. Articles are contributed, without compensation to the authors.

Promotional material: Articles must be informative in nature, not promotional.

Author: Send name, title, email address and headshot to: lwilson@indiana.bank

Format and length: Hoosier Banker articles generally range from 500 to 750 words in length. Email articles in Word format to: lwilson@indiana.bank

Copyright: The Indiana Bankers Association holds copyright to all articles published in Hoosier Banker.

For more information: Laura Wilson, Vice President-Communications Indiana Bankers Association 317-333-7146, lwilson@indiana.bank