media distribution

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What kind of media institution might distribute your media product and

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Page 1: Media distribution

What kind of media institution might distribute

your media product and

why?

Page 2: Media distribution

• EMAP owns industry-leading brands that sit at the heart of business powerful B2B communities like Retail, Health, Construction, Architecture, and Fashion.

• There purpose is to connect professional communities and inspire them to know, to grow, progress and win. Brands such as HSJ and Retail Week create deep relationships and unparalleled reach, to increase value for our customers.

• Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group employs some 6,400 people. Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio - widely recognised and rewarded as being industry innovators.

• Their business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Their strategy is to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Their wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors.

Page 3: Media distribution

• - IPC Media is a consumer magazine and digital publisher in the United Kingdom, with a large portfolio selling approximately 350 million copies each year.

• IPC Newspapers — including The People and The Sun as well as the Daily Mirror and Sunday Mirror

• IPC Magazines — consumer magazines and comics

Page 4: Media distribution

My Music MagazineFor my music magazine I would chose IPC to distribute it, because it is a well known brand and sells 350 million copies each year. It publishes newspapers like the sun and the mirror which are well known newspapers therefore I would like my magazine to be distributed by this company.Because of its well known brands, It could distribute my magazine to the same audience and attract my target audience e.g. young audience.

Page 5: Media distribution
Page 6: Media distribution

• Founders Mark Ellen and David Hepworth were dismayed by the music press of the time, which they felt was ignoring a generation of older music buyers who were buying CDs — then still a new technology.

• Q was first published by the EMAP media group in October 1986, setting itself apart from much of the other music press with monthly production and higher standards of photography and printing.

• Originally it was to be called Cue (as in the sense of cueing a record, ready to play), but the name was changed so that it wouldn't be mistaken for a snooker magazine

Page 7: Media distribution

• Q was first published by the EMAP media group in October 1986,

• In January 2008 EMAP sold its consumer magazine titles, including Q, to the Bauer Media Group.

• Bauer Media Group is a large European-based media company, headquartered in Hamburg, Germany that manages a portfolio of magazines, digital products, radio and TV stations.

Page 8: Media distribution

• Q is the magazine that brings music alive. It draws together the biggest stars, the most exciting phenomena, the new artists that matter and a healthy dose of irreverence to create an unmissable widescreen picture of what’s really happening in rock and roll right now.

• Every issue features agenda-setting star interviews, the month’s biggest moments in music, and fascinating investigations into the wider world of rock and roll. Each month Q’s comprehensive reviews section gives the last word on all the most important new releases and reissues – and feeds Q’s readers’ hunger for new music to enjoy. 

• Q’s reviews section is the ultimate critical overview of music. And magazine’s unrivalled access brings its readers up close and personal with the stars who set the agenda. Q is the ultimate rock and roll read.

Page 9: Media distribution

Q’s audience is mainly male with 68.3% and female only 37.7% and a high percentage of 15-24 year olds buying the magazine with 35.5%

Page 11: Media distribution

• With Q’s online presence, a new interactive iPad edition, social media, Q Radio, live events and of course the world famous annual Q Awards – the most exclusive event in the music calendar – the message is everywhere. Music sounds better with Q.

• The Q brand has developed a worldwide reputation as a trusted and premium quality voice of musical authority amongst fans, musicians and the music industry alike

Page 12: Media distribution

DISPLAYFull page FH £10,072 Full page ROP £9,156Half page £5,036 IBC/ OBC £11,902DPS FH £19,136DPS ROP £17,396

AdvertorialsFull page £11,902DPS £22,615HALF PAGE £6,547PRODUCTIONPlease contact your Creative Solutions Salesperson for Production Rates

INSERTSBound-in £65 CPTtip-on £65 CPTloose insert £45 CPT

Page 13: Media distribution
Page 14: Media distribution

When did it begin• Rolling stone is a biweekly

magazine that focuses on popular culture. It was founded in San Francisco in 1967 by Jann Wenner and music critic Ralph J. Gleason.

• In the very first edition of the edition of the magazine, Wenner wrote that Rolling Stone “is not just about the music but about the things and attitudes that music embraces.” This has become the motto of the magazine.

Page 15: Media distribution

Who publishes it?• Rolling stone magazine is

published by Wenner Media

• Jann Simon Wenner is the co founder and publisher of the popular culture biweekly Rolling Stone, as well as the current owner of Men’s journal and Us weekly magazines

Page 16: Media distribution

Mission Statement• Rolling stone goes beyond just

taking the pulse of youth culture. Rolling Stone is the pulse of youth culture. Whether the subject is music, TV, movies or politics—over 12 million young Americans trust and turn to Rolling Stone every two weeks to keep them up on the subjects they care about most. Bold stories. Big interviews. Insightful commentary. All delivered with energy, passion, irreverence and a point of view that defines its audience.’

Jann Wenner, Rolling Stone founder and

editor

Page 17: Media distribution

Social demographic of audience

 

Audience (000)

% Comp

Adults 12, 162 100%

Men 7, 024 58%

Women 5,138 42%

Employed 8,449 69%

Professional/Managerial 2,732 22%

Page 18: Media distribution

Awards• Rolling stone magazine won one of journalism's most prestigious awards for an article that 

prompted President Barack Obama to fire his military commander in Afghanistan. Michael Hastings won the Polk Award for magazine reporting for his story that recounted how Gen. Stanley McChrystal and his staff made scornful comments about Obama administration officials. Obama removed the four-star general from his command in June, saying McChrystal's comments undermined civilian control of the military.

• Jann Wenner had reason to smile at the National Magazine Awards, the Oscars of the magazine business. His company, Wenner Media, won three awards, including one for Rolling Stone in the category of general excellence for magazines with a circulation of more than a million.

Page 19: Media distribution

Other media outletsRolling Stone is now available online with a website which including breaking news, music and movie reviews, content channels, blogs, Rolling Stone's “Best Ever” lists as well as archives from over 40 years with over 1,000 issues of- Five eminent journalists blog exclusively for RollingStone.com; Travers Take, Alternate Take, Taibblog, Pop Life and National Affairs cover a range of topics and issues.

Rolling stone has 4,023,270 followers on twitter

Page 20: Media distribution

Advertising rate card

• 4 Color Rates

• Gross Net

• Full page 211,580 179,843

• 2/3 page 169,264 143,874

• 1/2 page 126,948 107,906

• 1/3 page 84,632 71,937

• Black & White Rates

• Gross Net

• Full page $190,422 161,859

• 2/3 page 152,340 129,489

• 1/2 page 114,253 97,115

• 1/3 page 76,170 64,745

Cover 2Gross 232,738 Net 197,827

Cover 4Gross 264,475 Net 224,804

Rolling Stone Ratebase=1,450,000

Frequency discounts are NOT applicable for Rolling Stone