mech/arec 581a2 innovation strategies february 15, 2011 rick turley 1

8
Sustainable Technology Entrepreneurship for Scientists and Engineers MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

Post on 19-Dec-2015

219 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

Sustainable Technology Entrepreneurship for Scientists and Engineers MECH/AREC 581a2

Innovation StrategiesFebruary 15, 2011 Rick Turley

1

Page 2: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

Innovation Strategies

Using the Business Model Canvas (handout)

Emergent Strategies (textbook +) Multi-sided Platforms Blue Ocean Free

Innovation at the BoP

2

Page 3: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

Multi-Sided Business Model

3

Page 4: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

Freemium Business Model

4

Over 90% of Skype users subscribe to the free service. Paid SkypeOut calls account for less than 10% of total usage.

Page 5: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

5

Blending Blue Ocean with BMG Canvas

Page 6: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

6

The Wii Blue Ocean

Page 7: MECH/AREC 581a2 Innovation Strategies February 15, 2011 Rick Turley 1

7

Social and Environmental BenefitsSocial and Environmental Costs