meal jet
TRANSCRIPT
Problem
• Bigger problem: – Food delivery is slow and expensive
• Assumption: – Customers can order food on the website– Drivers carry food around and deliver “at the curb”
• Smaller problem: – Drivers are using emails to track orders– Switching between emails and maps is a problem – No way to maintain inventory in the car
• Cares about being paid• Is very time sensitive• Works part time on Mealjet
Needs: • Easy, intuitive and efficient app• Always wants to be aware of inventory and
number of orders
MVP 1.0 feedback
• Map and app switching• Accept and cancel order interaction wasn’t
intuitive.• Accessing inventory wasn’t easy
User Quotes – from MVP 2.0 user tests
• “All I care about is time, having map right there is helpful”
• “It’s so simple!”• “I still don’t know where to park, it will be nice
if you can show me the closest parking spot”
What’s next for MVP 3.0?
• Show closest parking spot• Embedded maps – To include turn by turn
navigation• No https yet. Need to make the system more
secure• Better user authentication• Test it for large scale deployment.
What we learnt?
• Developers and UX designers working in tandem (K)
• Communicating your idea effectively (J)• Team accountability (D)• Learnt the importance of user testing (A) • Understanding project scope (R)