mea-i if you want to change the world become an entrepreneur! micro-enterprise acceleration...
TRANSCRIPT
MEA-I
If you want to change the world become an
entrepreneur!Micro-Enterprise Acceleration Institute
MEA-I
How to foster economical development?
Ibn Khaldun(1332 Tunis - 1406 Cairo)
Four conditions have to be encountered to foster economical development:
• Stability of political institutions
• Respect of other humans
• Respect of the private property
• Stimulation of innovation
MEA-I
How to stimulate innovation? Our approach is IT education
• Microenterprises are the fastest growing businesses worldwide, creating the most jobs.
Their needs:– Efficient Communication Tools– Leap Barriers– Training
MEA-I
Geneva-based, non-profit organization that develops and implements innovative
immersive training programs for young would-be entrepreneurs and established
micro-entrepreneurs to improve their ICT - business skills and thereby create job opportunities, foster economic growth, and
improve lives around the world
How to stimulate innovation? Our approach is education
MEA-I
MEA-I partners
www.hp.com
www.mindonsite.comwww.demosgroup.com
MEA-I
Training Centers F2F Curriculum
What are we doing?
Training of Trainers
Serious games
MEA-I
Global network of training centers
Around 200 training centers
worldwide (excluding Americas)
Around 100,000 people reached
More than 1,000 certified trainers
Content delivered in more than 20 languages
(including Arabic, Mandarin, Russian, Hindi)
MEA-I
Target Audience
• Current and future employees and
owners of small companies
• Juggling business challenges
• Do not maximize technology for their
businesses
• Wants brief, practical training that can
be applied immediately to the
businesses
• Desires a stimulating learning
environment and prefer to learn by
doing
• Views their business peers as
resources for advice and tips
MEA-I
Entrepreneurship Education Curriculum
IMAGINEBasic business
concepts and business planning
IMAGINEBasic business
concepts and business planning
Technology for CommunicationTechnology for Communication
Technology for Operations
Technology for Operations
Technology for Marketing
Technology for Marketing
Technology for Finance
Technology for Finance
STARTBasic technology to
solve everyday business challenges
STARTBasic technology to
solve everyday business challenges
GROWTechnology for
established companies
GROWTechnology for
established companies
INNOVATEAdvanced topics for
innovative companies
INNOVATEAdvanced topics for
innovative companies
Basics of marketingBasics of marketing
Print marketingPresentations
Print marketingPresentations
Email marketingSocial media
marketing
Email marketingSocial media
marketing
Search engine optimization
Search engine marketing
Search engine optimization
Search engine marketing
Basics of operationsBasics of
operations
Project management
CRM
Project management
CRM
SchedulingContacts
SchedulingContacts
IT securityDatabasesIT securityDatabases
Basics of communications
Basics of communications
Email and InternetVirtual comm.
Email and InternetVirtual comm.
Websites IBlogging
Websites IBlogging
Virtual collaborationWebsites II
Virtual collaborationWebsites II
Basics of financeBasics of finance Financial docsExpense tracking
Financial docsExpense tracking
Financial graphicsCash flow
Financial graphicsCash flow
Accounting IAccounting IIAccounting IAccounting II
PLANBuilding a business plan
through basic technology
PLANBuilding a business plan
through basic technology
Business Plan: Marketing
Business Plan: Marketing
Business Plan: Operations
Business Plan: Operations
Business Plan: CommunicationsBusiness Plan:
Communications
Business Plan: Finance
Business Plan: Finance
MEA-I
Immersive training
More interactiveEasier for low tech students
Peer-to-peer learning
Review learning materialsMore informationExtra resources
Preferred by gamers and young users
Serious games: games used for training, advertising, simulation, or education; made to provide an engaging, self-reinforcing context to motivate and educate the players .
MEA-I
Game Portal: User Interfacewww.get-it-city.net
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MEA-I
Serious games
• Serious games are games used in education
• Blossom is a serious game where the player learns how to manage a flower business through the use of simple IT technology Blossom Flowers trailer
Play Blossom Flowers
MEA-I
Stories…
• ORT Kiryat Biyalik College – Israel More than 300 women entrepreneurs trained in 2006
• Urban Community Support Programme (K’CIDADE) – Portugal
Women entrepreneur set up a business in fashion accessories after long period of unemployment
She learned basic computer skills (MAP Curriculum) which is helping her managing her business in a more effective way
“I feel more confident because now I have more control on my business and I can do that by myself”
MEA-I
Story from Karnataka, India
Mrs. Kamala lives with her husband and two children. Her husband used to work as a laborer in a shoe factory for 4USD per day. After undergoing the training, Mrs. Kamala has managed to get a loan of USD 140 and started to visit the neighborhood internet center and collecting information on various local opportunities in the leather industry. This boosted her confidence to start her own small shoe and slippers making unit. In future, she also plans to purchase a computer to help improve her business’s efficiency. She also believes that having a computer in her household will help her children become IT-literate as well.
