mdl networking profile to 7-20-15

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DAVID REYES-GUERRA 40 Mountain Road Wilton, CT 06897 Phone: 203-247-6240 (Office) E-mail: [email protected] CMO / MARKETING & COMMUNICATIONS LEADER “BUILDING BRANDS/ENABLING SALES/DRIVING GROWTHStrategic, highly collaborative executive who activates the discipline of marketing across the enterprise to align organizations with the two most critical growth drivers of all – clients and prospects. This benchmark methodology adds value, engages all employees and stakeholders, creates interest and demand, yields customer satisfaction and loyalty, and increases revenues. Extremely versatile with proven ability to guide dissimilar organizations – including The Conference Board, Ernst & Young and XEROX – by developing unique value propositions that resonate well with consistency, effectiveness and profitability worldwide. Bi-lingual (English/Spanish) with a global perspective and strong belief in the power of strategic alliances to create new marketplace opportunities. Business Positioning Advertising Management PR & Media Relations Brand Strategy & Identity Collateral Development Channel & Event Marketing Business Development Intellectual Property Management In/Outbound Digital Marketing Product/Service Naming Strategic Planning Social Media Marketing Employment History AMERICAN MARKETING ASSOCIATION/HB PUBLISHING & MARKETING President, Fairfield County Chapter/Senior Advisor THE CONFERENCE BOARD Chief Marketing Officer ERNST & YOUNG LLP Director, Global Brand Strategy & Thought Leadership XEROX CORPORATION Manager, Global Brand Identity & Product Naming Manager, Investor Communications (continued on back page)

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Page 1: MDL Networking Profile to 7-20-15

DAVID REYES-GUERRA40 Mountain Road Wilton, CT 06897

Phone: 203-247-6240 (Office) E-mail: [email protected]

CMO / MARKETING & COMMUNICATIONS LEADER

“BUILDING BRANDS/ENABLING SALES/DRIVING GROWTH”Strategic, highly collaborative executive who activates the discipline of marketing across the enterprise to align organizations with the two most critical growth drivers of all – clients and prospects. This benchmark methodology adds value, engages all employees and stakeholders, creates interest and demand, yields customer satisfaction and loyalty, and increases revenues. Extremely versatile with proven ability to guide dissimilar organizations – including The Conference Board, Ernst & Young and XEROX – by developing unique value propositions that resonate well with consistency, effectiveness and profitability worldwide. Bi-lingual (English/Spanish) with a global perspective and strong belief in the power of strategic alliances to create new marketplace opportunities.

Business Positioning Advertising Management PR & Media RelationsBrand Strategy & Identity Collateral Development Channel & Event MarketingBusiness Development Intellectual Property Management In/Outbound Digital MarketingProduct/Service Naming Strategic Planning Social Media Marketing

Employment History

AMERICAN MARKETING ASSOCIATION/HB PUBLISHING & MARKETINGPresident, Fairfield County Chapter/Senior Advisor

THE CONFERENCE BOARDChief Marketing Officer

ERNST & YOUNG LLPDirector, Global Brand Strategy & Thought Leadership

XEROX CORPORATIONManager, Global Brand Identity & Product Naming

Manager, Investor Communications

Target Companies

HEALTHCARE NETWORKS LEGAL FIRMS COLLEGES & UNIVERSITIESYale-New Haven Health Services Cummings & Lockwood LLC Sacred Heart UniversityFairfield County Physicians Mgmt. Martin Clearwater & Bell LLC Quinnipiac UniversitySt. Vincent’s Health Services Corp. Emmet, Marvin & Martin LLC Fairfield UniversityStamford Health Systems, Inc. Lester Schwab Katz & Dwyer LLC Western Connecticut State UniversityBoots Healthcare USA, Inc. Phillips Nizer LLP University of BridgeportStars Management Services Org Amendola & Amendola LLC Albertus Magnus CollegeStamford Hospital Foundation Berkowitz, Trager & Trager LLC University of BuffaloCypress Healthcare Management Blair & Potts OTHERMDK Healthcare Management Brian Spears LLC Pitney BowesYale-New Haven Health System Day Pitney LLP Xerox

(continued on back page)

Page 2: MDL Networking Profile to 7-20-15

Bridgeport Hospital/Health Care Svcs Dickstein Shapiro LLP DattoAspetuck Healthcare Management Ferro & Battey, LLC Clarity Software SolutionsAthena Health Care Associates Cohen and Wolf, P.C. New York Life*

HOSPITALS & RELATED Cole Schotz LLP* Realgy EnergyKubTec Radiography* Two other law firms in NJ* AIGLifeWorks* PROFESSIONAL SERVICES American Kennel Club*Memorial Sloan Kettering Cancer Center

Ernst & Young ShopTech Industrial Software

Norwalk Hospital PwC* Prudential*Waterbury Hospital Monitor Deloitte* Benfield AssociatesStamford Hospital KPMG Epiq SystemsMedidata Solutions Citrin Cooperman Alstom Railway SolutionsAdvanced Radiology Consultants Booz Allen Hamilton* ffVenture Capital*Danbury Hospital HJ Sims – Fairfield, CT*Genesis Chiropractic Software, Billing and Coaching

NOT-FOR-PROFITS AbilityMarket

Blue Sky Behavioral Health* Concern Worldwide US Allied Federal Credit UnionCognizant* IAVA (Iraq Afghanistan Veterans

Association)US Tennis Association (USTA)*

Purdue Pharma L.P.* Doctors Without Borders Voya Financial*Brooklyn Hospital Center* 100 Resilient Cities Davalyn CorporationRecovery Centers of America* The Animal Medical Center VaultiveMount Sinai Health System* WaterAid America Macmillan (St. Martin’s Press)DIGITAL MARKETING FIRMS March of Dimes PlaceIQMcMurry/TMG* AARP AetnaMedian Communications* CFA Institute Benjamin MooreCriteo* Society for Human Resources

Management*ProSight Specialty Insurance

Critical Mass* American Marketing Association* The Troyanis Group*RealMatch – Job Board Software*

Child Mind Institute* KForce – Staffing recruiter

The Hackerati Engineering Software*

Network for Teaching Entrepreneurship*

Addison Group

The Forum Group* Leadership Capital GroupMOST RECENT APPLICATIONS Mitsubishi Financial Group (MUFG

Americas)The Walker Group* – Farmington, CT

Bond Street

International Data Group (IDG) Communications* – NYC

Adecco*

Webster Bank* – Waterbury, CT Nestle Waters*Red Barn Consulting* – New Hartford, CT

IHS Capital Markets*

Amtrak* – Washington, DC Verizon Fios*FactSet* – Norwalk, CT Town Sports International*HJ Sims* – Fairfield, CT Gartner*Monitor Deloitte* – NYC

Asterisk and bold = Recent applications