may 2000 deploying the optimal bwa architecture ptp vs. ptmp broadband wireless world forum 2001...

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May 2000 Deploying the Optimal Deploying the Optimal BWA Architecture BWA Architecture PTP vs. PTMP PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Rami Hadar Executive Vice President Executive Vice President Marketing & Business Development Marketing & Business Development

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Page 1: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

May 2000

Deploying the OptimalDeploying the OptimalBWA ArchitectureBWA Architecture

PTP vs. PTMPPTP vs. PTMP

Broadband Wireless

World Forum 2001

Rami HadarRami HadarExecutive Vice PresidentExecutive Vice PresidentMarketing & Business DevelopmentMarketing & Business Development

Page 2: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Point to PointPoint to Point

Star ConfigurationStar Configuration

Ring ConfigurationRing Configuration

Page 3: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Point to PointPoint to Point

Advantages Proven Technology High Capacity Lower Up-front Investment

Disadvantages Dedicated bandwidth to a single location . Star configuration: emulates PMP, but antenna

placement becomes an issue and business case fails after 8-10 links

Ring configuration: emulates a fiber ring. Adding new nodes takes 3 building climbs

2 x #subscribers network componentsOptimal for high bandwidth to aOptimal for high bandwidth to a single location single location

Page 4: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Point to Multipoint ConfigurationPoint to Multipoint Configuration

Page 5: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Advantages Real-time allocation of bandwidth based on user

demand Oversubscribe equipment and frequency = Lower

CapEx Central base stations aggregates & concentrates

traffic from many subscribers. Smaller hub roof space used No need for external concentration device Roof climbs = # subscribers + 1

# of subscribers +1 network elements

Disadvantages Higher upfront cost than PTP Bandwidth to a single building < 45Mbps

Point to MultipointPoint to Multipoint

Optimal access method to small and Optimal access method to small and medium sized buildingsmedium sized buildings

Page 6: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Cost Comparisons: CapExCost Comparisons: CapEx CapEx Required to deliver identical Services/Revenue

Point to Point (based on industry averages)

Equipment DS3 Radio: $20,000 IAD (needed for each link): $5,000 ATM Switch (needed for each “Hub” Building): $30,000

Install Each link (two buildings, cover ATM as well): $10,000

Point to Multipoint (based on industry averages)

Equipment Base Station: $200,000 CPE: $6,750 ADM (needed for Fiber Connection) : $15,000

Install Base Station: $20,000 CPE: $5,000

Confidential and Proprietary

Page 7: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

$0.0

$100.0

$200.0

$300.0

$400.0

$500.0

$600.0

$700.0

$800.0

1 3 5 7 9 11 13 15 17 19

Building On-Net (Links)

Co

st (

Th

ou

san

ds)

Point to Point Point to MultiPoint

CapEx Cost CurveCapEx Cost Curve

9 Link Cross9 Link CrossOver PointOver Point

Page 8: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Semi-Urban Mid Size CitySemi-Urban Mid Size City

Cell Coverage: 150 km2 Rain Region: D Population: 380,000 117 buildings* with 25,000 ft2 or

more (requiring >3Mbps Access ) Average of 4 Business per

Building 9% Penetration Rate of

Addressable Market (Businesses) by the End of year 3

Average 2 ports per customer 5% price decline every year 10% customer churn rate

30 Buildings Serviced by end of year 3

Confidential and Proprietary

* U.S. Department of Energy

Year 1 Year 2 Year 3 TotalBuildings Added 15 5 10 30

PTP* $585,000 $175,000 $380,000 $1,140,000

PTMP $400,000 $60,000 $120,000 $580,000

Page 9: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

Large Urban DowntownLarge Urban Downtown

Multiple Cell coverage: 500 km2 Rain Region: N Population: 14,000,000 1250 buildings averaging 50,000 ft2 or more (requiring 4 Mbps

of Bandwidth or more) Average of 20 Business per Building 6% Penetration Rate of Addressable Market (Businesses) by

the End of Year 3 Average 1 ports per customer 10% price decline every year 10% customer churn rate

306 Buildings Serviced by end of year 3

Confidential and Proprietary

* United Nations/Private Commercial Study

Year 1 Year 2 Year 3 Total

Buildings Added 136 119 51 306

PTP* $5.1M $4.5M $1.9M $11.5M

PTMP $4.2M $0.2M $0.1M $4.5M

Page 10: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

0369

1215182124

1 3 5 7 9 11 13 15 17 19 21 23

Months

Num

ber

of Bld

s O

n-N

et

Semi-Urban Mid-Size City Suburban Office ParkLarge Urban Downtown

Buildings On-Net by MonthBuildings On-Net by Month

9 Link Cross9 Link CrossOver PointOver Point

Page 11: May 2000 Deploying the Optimal BWA Architecture PTP vs. PTMP Broadband Wireless World Forum 2001 Rami Hadar Executive Vice President Marketing & Business

DSL, Cable Modem, MMDS2 Mbs

10 Mbs

20 Mbs

45 Mbs

155 Mbs

Point-Multipoint BWA

Point-Point BWA

Fiber

BWA: Filling the Gap Between Copper & FiberBWA: Filling the Gap Between Copper & Fiber

BandwidthBandwidth DensityDensity

HighHigh

MediuMediumm

LowLow