maximizing your total reachthrough promoflash email ... · identity marketing – the only...
TRANSCRIPT
PromoCorner’s supplier services are designed to provide supplierswith full-service, one-stop shopping for all your branding and
advertising needs. And, we’re doing what no one else is –Maximizing Your Total Reach through PromoFlash email
programs, Identity Marketing daily eZine, PageFlip digital catalogsand the Identity Collection themed supplement.
Identity Marketing – The only all-digital daily publication in the promotional products industry employs the latest in HTML5 scroll technology to create a digital formatunlike any other in the industry! With a click of the mouse or touch of the screen, it connectsdistributors directly to suppliers providing them the information they need to act quickly.
New daily format, easy to read on any device, is sent to over 100,000 distributors per weekand covers business topics, weekly product categories, video columns, case studies, newproducts, news and more. Using embedded video and other state-of-the-art technologies,Identity Marketing offers suppliers unique opportunities to tell their stories, introduce newproducts, etc. to distributors in ways that no other publication can.
PromoFlash emails – With each PromoFlash email program, you will receive:• Largest Total Reach in the industry! Five days of email coverage with a
Total Reach of over 300,000 per week (1.2 million per month!) – your scheduled individual email, Daily Digest that day and each day following (five days), and Weekly Digeston Fridays.
• Your previous three email thumbnails are featured on the bottom of your current emailpromotion. Also, all the days emails are spotlighted on the home page of PromoCorner.comand also promoted via Facebook, Twitter and LinkedIn.
• New and improved 24-7 analytics tracking. Every email is tracked live, 24 hours a day,seven days a week. Stats include total views, click-thrus, end-user views, sample requests, etc.
PageFlip digital catalogs. Deliver your catalog electronically, with no page limits, plus twoupdates any time during the year at no extra cost.
• Page-turn technology feature.• Two individual emails of your digital catalog to our list of 45,000 distributors included at no
extra cost.
The industry’s only daily publication, featuring the latest HTML5 scroll technology.Full page $549 / week 4 pages $499 / week 12 pages $399 / week24 pages $349 / week 52 pages / $299 / weekTop Banner: $1,500 / mo. Skyscraper Banner: $2,250 / mo.Embedded video: $500 (client provided)
Total Reach: Providing daily exposure with our PromoFlash email programs to 300,000+distributors per week and 360,000+ end-users (through AutoFlash newsletter which con-tains the most recent client-safe email flyers, specials, videos, etc.) per month and providingweekly exposure to 100,000+ distributors via the newly-formatted Identity Marketing dailyeZine.
1) • 52 full-page ads in Identity Marketing (every issue) • 26 PromoFlash emails• 3 digital catalogs: $1,699/month …savings of $6,719
2) • 26 full-page ads in Identity Marketing • 12 PromoFlash emails • 2 digital catalogs: $899/month …savings of $3,766
3) • 12 full-page ads in Identity Marketing • 6 PromoFlash emails• 1 digital catalog: $549/month …savings of $1,589
All programs can be tailored to meet your specific needs!
Identity Marketing eZine
Total Reach Programs
The Opportunities at a Glance
1) 52-week Program – 260 business days of REACH!• 52 exclusive PromoFlash broadcasts • 260 Daily Digests • 52 Weekly Digests • 26 End-user Digests $349
2) 26-week Program – 120 business days of REACH!• 26 exclusive PromoFlash broadcasts • 130 Daily Digests • 26 Weekly Digests • 13 End-user Digests $399
3) 12-week Program – 60 business days of REACH!• 12 exclusive PromoFlash broadcasts • 60 Daily Digests • 12 Weekly Digests • 6 End-user Digests $449
4) 6-week Program – 30 business days of REACH!• 6 exclusive PromoFlash broadcasts • 30 Daily Digests • 6 Weekly Digests • 3 End-user Digests $499
5) 4-week Trial Program (new customers only)• 4 exclusive PromoFlash broadcasts • 20 Daily Digests • 4 Weekly Digests • 2 End-user Digests 4 for $1,399* (must be prepaid and used within 8 weeks).All programs (other than the 4-week Trial Program) must be completed within one year.
Daily / Weekly Digest Banner. Approximately 150,000 views per month.• 3 mo.:$3,000/mo. • 6 mo.: $2,500/mo. • 12 mon.: $2,000/mo.Product Spotlight #1. Main spotlight, opens first upon entering the site and appears in allweekly newsletters. Approximately 100,000 views per month.
• 3 mo.: $2,500/mo. • 6 mo.: $2,000/mo. • 12 mo.: $1,500/mo.Right Banner. Stationary ad that is by itself. Approximately 80,000 views per month.
• 3 mo.: $2,000/mo. • 6 mo.: $1,500/mo. • 12 mo.: $1,250/mo.Left Banner. Stationary ad. Approximately 80,000 views per month.
• 3 mo.: $2,0000/mo. • 6 mo.: $1,5000/mo. • 12 mo.: $1,250/mo.Other Banner Ads- Additional banner ads are available for as little as $500 per month.
$495 each. Price includes two individual emails of your digital catalog to 45,000 distributors and two catalog updates within one year.
THE IDENTITY COLLECTIONA special digital supplement featuring a specific product category. Advertisers will receivetwo full pages in each supplement and be included in four issues of Identity Marketing. EachIdentity Collection supplement will be emailed to 45,000 distributors four times. $499 ea.
eMail Programs
Digital Catalogs
Banner Ads
Identity Collection
• July: Wearables (7/11/16)• September: Calendars/Diaries/Planners (8/29/16)• November: Foods/Candy/Gifts (11/7/16)
• January: Writing Instruments (1/11/16)• March: Golf (3/14/16)• May: U.S. Made (5/16/16)
2016 Editorial Calendar
1) 1/4/16 New Products Preview 12/21/15 12/23/152) 1/11/16 Tech Accessories 12/28/15 12/30/15 3) 1/18/16 Trade Show Products 1/4/16 1/6/164) 1/25/16 Up Close & Personal 1/11/16 1/13/165) 2/1/16 Wine Accessories 1/18/16 1/20/166) 2/8/16 Corporate Apparel 1/25/16 1/27/167) 2/15/16 Bar/Restaurant Products 2/1/16 2/3/168) 2/22/16 Up Close & Personal 2/8/16 2/10/169) 2/29/16 Eco-friendly Products 2/15/16 2/17/1610) 3/7/16 Golf 2/22/16 2/24/1611) 3/14/16 Automotive Products 2/29/16 3/2/1612) 3/21/16 Up Close & Personal 3/7/16 3/9/1613) 3/28/16 Performance Apparel 3/14/16 3/16/16 14) 4/4/16 Headwear 3/21/16 3/23/1615) 4/11/16 Bags/Totes/Luggage 3/28/16 3/30/1616) 4/18/16 Up Close & Personal 4/4/16 4/6/1617) 4/25/16 Health Products 4/11/16 4/13/1618) 5/2/16 Women's Wear 4/18/16 4/20/1619) 5/9/16 Gym/Fitness Products 4/25/16 4/27/1620) 5/16/16 Up Close & Personal 5/2/16 5/4/16 21) 5/23/16 Writing Instruments 5/9/16 5/11/1622) 5/30/16 Uniforms 5/16/16 5/18/1623) 6/6/16 T-shirts 5/23/16 5/25/1624) 6/13/16 Up Close & Personal 5/30/16 6/1/1625) 6/20/16 Beach Products 6/6/16 6/8/1626) 6/27/16 U.S. Made 6/13/16 6/15/1627) 7/4/16 Towels/Robes 6/20/16 6/22/1628) 7/11/16 Up Close & Personal 6/27/16 6/29/16 29) 7/18/16 Tailgate Products 7/4/16 7/6/1630) 7/25/16 Back to School 7/11/16 7/13/1631) 8/1/16 BBQ/Picnic 7/18/16 7/20/1632) 8/8/16 Sports/Cheer 7/25/16 7/27/1633) 8/15/16 Up Close & Personal 8/1/16 8/3/1634) 8/22/16 Drinkware 8/8/16 8/101635) 8/29/16 Calendars/Diaries/Planners 8/15/16 8/17/16 36) 9/5/16 Awareness Products 8/22/16 8/24/1637) 9/12/16 Up Close & Personal 8/29/16 8/31/16 38) 9/19/16 2016 Readers Choice Awards 9/5/16 9/7/1639) 9/26/16 Watches/Clocks 9/12/16 9/14/1640) 10/3/16 Phone/Tablet Accessories 9/19/16 9/21/1641) 10/10/16 Foods/Candy/Beverages 9/26/16 9/28/1642) 10/17/16 Up Close & Personal 10/3/16 10/5/1643) 10/24/16 Awards/Recognition 10/10/16 10/12/1644) 10/31/16 Buttons/Pins 10/17/16 10/19/1645) 11/7/16 Kitchen/Household 10/24/16 10/26/1646) 11/14/16 Up Close & Personal 10/31/16 11/2/1647) 11/21/16 Holiday Gifts 11/7/16 11/9/16 48) 11/28/16 Outerwear 11/14/16 11/16/1649) 12/5/16 Safety Products 11/21/16 11/23/1650) 12/12/16 Magnets/Stickers/Labels/Decals 11/28/16 11/30/1651) 12/19/16 The Best of 2016 12/5/16 12/7/1652) 12/26/16 Up Close & Personal 12/12/16 12/14/16
Issue Date Feature Space Reservations Ad Materials Due
PromoFlash specs:Assembled artwork of your promotion in jpg, pdf or html format (optimal size - 700 x 900
tall @ 72 dpi). If you do not have assembled artwork, please see below for additional chargesand requirements.
PRICES: Please include regular prices of products, along with the promotion, sale orcloseout prices you are offering. Be sure to include minimum quantities and any special codes.We DO NOT encourage the use of NET pricing in your ads, as distributors find it hard to sharethat information with their customers.
EXPIRATION DATE of the promotion.SAMPLE COST: What is the sample cost to the distributor? Is freight additional and do
you require their shipper number?SAMPLE EMAIL ADDRESS: (for catalog & sample requests)COMPANY CONTACT INFORMATION:WEBSITE ADDRESS:PHONE NUMBER:FAX NUMBER:ASI, UPIC, PPAI, SAGE/Other Affiliation Numbers:SUBJECT LINE: Your preferred subject line for the PromoFlash.PROOF EMAIL ADDRESS: Name and email address of the person the proof should be
sent to for approval.ADDITIONAL CHARGES: Our policy is to make one round of “reasonable corrections” at
no charge during the proofing process. Beyond that, we assess an additional artwork charge of$50 – $100 depending on the extent and time involved in the changes. Please be sure that art-work has been proofed internally before being sent to us.
Identity Marketing specs:PDF file with a minimum resolution of 150 dpi. We also accept tif, eps, and jpg files.Full page: 8.25" x 10.875"
Video: Please send video files as a YouTube link. We also accept Windows Media Player, RealVideo or QuickTime formats.
Digital Catalog specs:Email a pdf of your catalog with all fonts embedded, 300 dpi.
Specifications, Mechanical Requirements
SALESChris [email protected]
Joel [email protected]
Contact Us
Janel [email protected] x 714
Dick [email protected]
EDITORIALBruce [email protected]
ARTWORK / SCHEDULINGSarah [email protected]