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    Budgeting is the process of identifying, gathering, summarizing, and

    communicating nancial and nonnancial information about an

    organization’s future activities. It is an essential part of the continuous is the

    process of identifying, gathering, summarizing, and planning that an

    organization must do to accomplish its long-term goals and intermediate

    objectives

    Careful planning is vital to the health of any organization. ailure to plan,

    either formally

    or informally, can lead to nancial disaster. !anagers of businesses, "hether

    small or

    large, must #no" their resource capabilities and have a plan that details the

    use of these

    resources.

    Budgeting plays a crucial role in planning and control. $lans identifyobjectives and the

    actions needed to achieve them. Budgets are the %uantitative e&pressions

    of these plans,

    stated in either physical or nancial terms or both. 'hen used for planning, a

    budget

    is a method for translating the goals and strategies of an organization into

    operational

    terms. Budgets can also be used in control. Control is the process of setting

    standards,receiving feedbac# on actual performance, and ta#ing corrective action

    "henever actual

    performance deviates signicantly from planned performance. (hus, budgets

    can be used

    to compare actual outcomes "ith planned outcomes, and they can steer

    operations bac#

    on course, if necessary.

     Advantages of Budgeting

    )rganizations realize many benets from budgeting, including*

    Budgets communicate management’s plans throughout the organization.

    Budgets force managers to think about and  plan for the future. In the

    absence of the

    necessity to prepare a budget, many managers "ould spend all of their

    time dealing "ith day-to-day emergencies.

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     (he budgeting process provides a means of allocating resources to those

    parts of the

    organization "here they can be used most e+ectively.  (he budgeting process can uncover potential bottlenecks before they

    occur. Budgets coordinate the activities of the entire organization by integrating

    the plans of its various parts. Budgeting helps to ensure that everyone in

    the organization is pulling in the same direction. Budgets dene goals and objectives that can serve as benchmarks for

    evaluating subse%uent performance.

    budget is a nancial plan of the resources needed to carry out tas#s and

    meet nancial goals

    Types of Budgets

     (he master budget is a comprehensive nancial plan for the year and is

    made up of various individual departmental and activity budgets. master

    budget can be divided into

    operating and nancial  budgets. Operating budgets are concerned "ith

    the income generating activities of a rm* sales, production, and nished

    goods inventories. (he

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    ultimate outcome of the operating budgets is a pro forma or budgeted

    income statement.

    ote that pro forma/ is synonymous "ith budgeted/ and estimated./ In

    e+ect, the

    pro forma income statement is done according to form/ but "ith estimated,

    not historical, data. Financial budgets are concerned "ith the in0o"s and

    out0o"s of cash and "ith

    nancial position. $lanned cash in0o"s and out0o"s are detailed in a cash

    budget, and

    e&pected nancial position at the end of the budget period is sho"n in a

    budgeted, or pro

    forma, balance sheet

     (he master budget is usually prepared for a one-year period corresponding

    to the

    company’s scal year. (he yearly budgets are bro#en do"n into %uarterly

    and monthly

    budgets. (he use of shorter time periods allo"s managers to compare actual

    data "ith

    budgeted data as the year unfolds and to ma#e timely corrections. Because

    progress can

    be chec#ed more fre%uently "ith monthly budgets, problems are less li#ely

    to become

    too serious.

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    !ost organizations prepare the budget for the coming year during the last

    four or

    ve months of the current year. 1o"ever, some organizations have

    developed a continuous budgeting philosophy. continuous (or rolling)

    budget is a moving 23-month

    budget. s a month e&pires in the budget, an additional month in the future

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    is added so

    that the company al"ays has a 23-month plan on hand. $roponents of 

    continuous budgeting maintain that it forces managers to plan ahead

    constantly.

    Strategic planning

    Companies generally start the strategic planning process by stating their

    critical success factors, "hich are the most important things for the company

    to do to be successful. or e&ample, 4outh"est irlines relies on several

    factors to maintain its competitive edge. It uses a point-topoint net"or# of 

    routes instead of the hub and-spo#e system used by most 5.4. airlines, hase6cient gate turnaround, and uses only one type of plane. (hese factors

    #eep costs lo" and ma#e 4outh"est a price leader.

    Companies build on these critical success factors to e&pand operations. or

    e&ample, !c7onald’s has developed e&pertise in the fast-food business over

    many years. !c7onald’s management has realized that its e&pertise and

    "orld"ide reputation could be used to successfully e&pand throughout the

    "orld. (he company continues to use its competitive advantages 8e.g., name

    recognition, value, and consistency9 to succeed in areas outside the 5nited

    4tates.

    master budget is part of an overall organization plan for the ne&t year,

    made up of three components*

    )rganizational goals* are the broad objectives management

    establishes and company employees "or# to achieve. 4uch broad

    goals indicate management’s philosophy about the company.  (he strategic long-range prot plan* lthough a statement of goals is

    necessary to guide an organization, it is important to detail the specic

    steps re%uired to achieve them. (hese steps are e&pressed in astrategic long-range plan. Because the long-range plans loo# into the

    intermediate and distant future, they are usually stated in rather broad

    terms. 4trategic plans discuss the major capital investments re%uired

    to maintain present facilities, increase capacity, diversify products

    and:or processes, and develop particular mar#ets

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     (he master budget 8tactical short-range prot plan9* ;ong-range plans

    are achieved in year-by-year steps. (he guidance is more specic for

    the coming year than it is for more distant years. (he plan for the

    coming year is called the master budget. (he master budget is also

    #no"n as the static budget, the budget plan, or the planning budget.

     (he income statement portion of the master budget is often called the

    prot plan. (he master budget indicates the sales levels, production

    and cost levels, income, and cash 0o"s anticipated for the coming

    year. In addition, these budget data are used to construct a budgeted

    statement of nancial position 8balance sheet9

    Budgeting is a dynamic process that ties together goals, plans, decision

    ma#ing, and employee performance evaluation.

    The Human Element in Budgeting

    number of factors, including their personal goals and values, a+ect

    managers’ beliefs about the coming period. lthough budgets are often

    vie"ed in purely %uantitative, technical terms, the importance of this human

    factor cannot be overemphasized

    Budget preparation rests on human estimates of an un#no"n future. $eople’s

    forecasts are li#ely to be greatly in0uenced by their e&periences "ith various

    segments of the company. or e&ample, district sales managers are in ane&cellent position to project customer orders over the ne&t several months,

    but mar#et researchers are usually better able to identify long-run mar#et

    trends and ma#e macro forecasts of sales.

     (he use of inputs from lo"er- and middle-management employees is often

    called participative budgeting or grassroots budgeting. It has an obvious

    cost< it is time consuming. But it also has some benets< it enhances

    employee motivation and acceptance of goals, and it provides information

    that enables employees to associate re"ards and penalties "ith

    performance. $articipative budgeting can also yield information thatemployees #no", but managers do not.

    4ome studies have sho"n that employees provide inaccurate data "hen

    as#ed to give budget estimates. (hey might re%uest more money than they

    need because they e&pect their re%uest to be cut. =mployees "ho believe

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    that the budget "ill be used as a standard for evaluating their performance

    may provide an estimate that "ill not be too hard to achieve

    Characteristics of a Good Budgetary System

    n ideal budgetary system is one that achieves complete goal congruence

    and simultaneously creates a drive in managers to achieve the

    organization’s goals in an ethical manner. 'hile an ideal budgetary system

    probably does not e&ist, research and practice have identied some #ey

    features that promote a reasonable degree of positive behavior. (hese

    features include fre%uent feedbac# on performance, monetary and

    nonmonetary incentives, participation, realistic standards, controllability of 

    costs, and multiple measures of performance.

    Freuent Feedbac! on "erformance

    !anagers need to #no" ho" they are doing as the year unfolds. $roviding

    them "ith fre%uent, timely performance reports allo"s them to #no" ho"

    successful their e+orts have been and gives them time to ta#e corrective

    actions and change plans as necessary. re%uent performance reports can

    reinforce positive behavior and give managers the time and opportunity to

    adapt to changing conditions.

     (he use of 0e&ible budgets allo"s management to see if actual costs andrevenues are

    in accord "ith budgeted amounts. 4elective investigation of signicant

    variances allo"s

    managers to focus only on areas that need attention. (his process is called

    management 

    by exception

    #onetary and $onmonetary %ncenti&es

    sound budgetary system encourages goal-congruent behavior. %ncenti&esare the

    means that are used to encourage managers to "or# to"ard achieving the

    organization’s

    goals. Incentives can be either negative or positive. egative incentives use

    fear of punishment to motivate< positive incentives use re"ards. Both

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    incentives can be used by an

    organization.

    "articipati&e Budgeting

    >ather than imposing budgets on subordinate managers, participati&ebudgeting allo"s

    subordinate managers considerable say in ho" the budgets are established.

     (ypically,

    overall objectives are communicated to the manager, "ho helps develop a

    budget that "ill accomplish these objectives. In participative budgeting, the

    emphasis is on the accomplishment of the broad objectives, not on individual

    budget items

    $articipative budgeting communicates a sense of responsibility to

    subordinate managers and fosters creativity. 4ince the subordinate managercreates the budget, it is more li#ely that the budget’s goals "ill become the

    manager’s personal goals, resulting in greater goal congruence. In addition

    to the behavioral benets, participative budgeting has the advantage of 

    involving individuals "hose #no"ledge of local conditions may enhance the

    entire planning process.

     (he advantages of participative budgeting are as follo"s*

    Improved %uality of forecasts to use as the basis for the budget* !anagers

    "ho aredoing a job on a day-to-day basis are li#ely to have a better idea of "hat

    is achievable,

    "hat is li#ely to happen in the forthcoming period, local trading

    conditions, etc. Improved motivation* Budget holders are more li#ely to "ant to "or# to

    achieve a

    budget that they have been involved in setting themselves, rather than

    one that has been

    imposed on them from above.

    Better results* being the e&ecutor of the budget the applicant can controlthe costs

    better than any other manager.

    $articipative budgeting has t"o potential problems that should be

    mentioned*

    2. Building slac# into the budget 8often referred to as padding the budget 9

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    3. $seudo participation

     (he rst problem "ith participative budgeting is the opportunity for

    managers to

    build slac# into the budget. Budgetary slac! e&ists "hen a manager

    deliberately underestimates revenues or overestimates costs. =itherapproach increases the li#elihood that the manager "ill achieve the budget

    and conse%uently reduces the ris# that the manager

    faces. $adding the budget also unnecessarily ties up resources that might be

    used more productively else"here.

     (he second problem "ith participation occurs "hen top management

    assumes total control of the budgeting process, see#ing only supercial

    participation from lo"er-level managers. (his practice is termed pseudo

    participation. (op management is simply obtaining formal acceptance of 

    the budget from subordinate managers, not see#ing real input. ccordingly,none of the behavioral benets of participation "ill be realized.

    #ultiple #easures of "erformance

    )ften, organizations ma#e the mista#e of using budgets as their only

    measure of managerial performance. )veremphasis on this measure can

    lead to a form of dysfunctional

    behavior called milking the rm or myopia. #yopic beha&ior occurs

    "hen a manager

    ta#es actions that improve budgetary performance in the short run but bringlong-run

    harm to the rm.

     (here are numerous e&amples of myopic behavior. (o meet budgeted cost

    objectives

    or prots, managers can reduce e&penditures for preventive maintenance,

    advertising,

    and ne" product development. !anagers can also fail to promote deserving

    employees

    to #eep the cost of labor lo" and can choose to use lo"er-%uality materials toreduce the

    cost of materials. In the short run, these actions "ill lead to improved

    budgetary performance, but in the long run, productivity "ill fall, mar#et

    share "ill decline, and capable

    employees "ill leave for more attractive opportunities.

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     (he best "ay to prevent myopic behavior is to measure the performance of 

    managers on several dimensions, including some long-run attributes.

    $roductivity, %uality, and

    personnel development are e&amples of other areas of performance that

    could be evaluated. inancial measures of performance are important, but

    overemphasis on them can

    be counterproductive.