marketing packages 2020 · $172,904from marketing packages ($50,000 investment) $630, 885 from...
TRANSCRIPT
Marketing Packages2020
Smash your fundraising goals this Ramadan and get exposure to millions across the globe
LaunchGood’s Ramadan Challengebrings together thousands of Muslims and millions of dollars
in donations to support amazing campaigns like yours
LaunchGood’s Ramadan Challenge is the first and the biggest online giving challenge for Muslims in the world
RAISED DONORS VISITS
$20M 110K 2.5M
Ramadan Challenge
2020 PROJECTIONS
2019RAISED DONORS VISITS
$12M 78K 1.7M
AwarenessReach tens of thousands in an instant
Our audience is primarily professionals, very well-educated, and wealthy – both Muslims and
non-Muslims who appreciate Islam
18-34 None $0-$59K
IncomeEducationAge
$60-$99K $100K+35-54 College55+ Grad
BUILD AN INSPIRED FUTURE
RAISED AWARDS
PRESS
We have fundamentally changed how the world thinks about Muslims, as the world’s largest faith rooted crowdfunding platform.
LaunchGood is a donation-based crowdfunding platform for the global Muslim community of 1.6 billion people.
Co-founders Chris Blauvelt, Amany Killawi and Omar Hamid
1. Daily Competitions 2. Marketing Packages
2 Ways to Smash Your Fundraising Goals
Penny Appeal USA ran several campaigns in Ramadan on LaunchGood. They got;
$39,750 from Daily Contest winnings
$172,904 from Marketing Packages ($50,000 investment)
$630, 885 from Organic Donations
–
$843,539 total raised from 23,077 donors!
“Since launching Penny Appeal USA in 2016, we have been honored to work in partnership with LG to help people here in the US and all over the world. Each year the LG partnership plays an important part of our Ramadan plans as the platform helps amplify our various campaigns
to thousands of new donors. We are also able to increase revenue for our peer-to-peer campaigns through their daily contests. LG has become essential to our Ramadan success.”
OUSSAMA MEZOUIPRESIDENT & CEO, PENNY APPEAL USA
Daily ContestWin up to $30K in boosts
+$5,000+$2,500
+$1,000
+$750
+$500
+$250
🥇🥇🥈🥈
🥉🥉
6-10
Raise thehighest amount
Have the most supporters
How to winRaise the most money in 24 hours10 winners every 24 hours during Ramadan!
How to winHave the most supporters in 24 hours10 winners every 24 hours during Ramadan!
+$5,000+$2,500
+$1,000
+$750
+$500
+$250
🥇🥇🥈🥈
🥉🥉
6-10
Daily Contest
We’re also multiplying prizes for the 27th Night. Win big!
Daily Contest to award top 20 campaigns in 2 Categories. Daily random giveaways!
How it works
Check the leaderboard daily to see your standing! Winners will be determined at 7PM ET / 12AM UTC every day of Ramadan.
Campaigns can win on multiple days and up to $30K.
Marketing package features don’t count towards the contest. We want this to be as fair as possible!
Marketing Packages Receive guaranteed donations and visual prominence
across our website, newsletter and social media
AUTO-DONATIONS HOMEPAGE FEATURE
NEWSLETTER
RAMADAN FEATURE
HOMEPAGE BANNERTHANK YOU PAGE
YOUR CAMPAIGN
CAMPAIGN
THANK YOUFOR SUPPORTING
YOU MAY ALSO LIKE
CAMPAIGN
YOUR CAMPAIGN
YOUR CAMPAIGN CAMPAIGN CAMPAIGN
Daily Marketing PackagesVariety of ways to get donations and visibility to your campaign
YOUR CAMPAIGN
CAMPAIGNCAMPAIGN CAMPAIGNYOUR CAMPAIGN
CAMPAIGN
CAMPAIGN
CTA
YOUR CAMPAIGN
CAMPAIGN
RAMADAN 7
Daily Marketing PackagesFirst come, first serve.
3 Standard, 1 Premium and 1 Max available per day.
Standard Premium MAX
Overall Highest ROI High ROI + Visibility Max Donations + Visibility
Auto-donations 1st position
Homepage feature 1st position
Ramadan feature 1st position
Thank you page feature 1st position
Newsletter 1st position
Homepage banner 1st position
Daily Sponsorship TiersChoose which days & packages work best for you. Limit 3 days per campaign
RAMADAN DATES
1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30
Standard Premium MAX
Days 1-10 $2000 $3000 $4000
Days 11-20 $3000 $4500 $6000
Days 21-30 $4000 $6000 $8000
Day 27 $5000 $7000 $9000
Price $2000 $3000 $4000
Return on Investment
TIER GUARANTEED 2X ROI
EXPECTED3-4X ROI
MAXIMUM ROI
Standard $2000 $4K $8K Unlimited
Premium $3000 $6K $10K Unlimited
MAX $4000 $8K $12K Unlimited
Example Case
Muslim Charity wants to build orphanage in Bangladesh. They need $100K.
$50K they raise on their own
$10K they expect to win from Daily Contest
Invest $12.5 in Marketing packages
- Max on 1st night
- Premium on the 15th night
- Standard on the 25th night
They are guaranteed $25K but expect $50K generated in donations.
INVESTMENT GUARANTEED 2X ROI
EXPECTED3-4X ROI
COMPETITION BOOSTS
$12.5K $25K $50K $10K
$110K raised!
Facebook & Instagram Ads
Want social media ads as well? Use our expert team to run, optimize and track your social media ads to your campaign. $500 management for up to $5,000 in ads and just 10% thereafter. Expected ROI 1-5x.
FAQs
Do I have to have my campaign page ready to apply? No. But you do have to share what your project is about, goal, etc in the form.
Am I guaranteed to get all the days I apply for? No. The LaunchGood team will review your application and determine if we can accept your campaign for the days you applied for.
How will I find out if I’m accepted?You will get an email with a confirmation of what days you got. Once you accept, we will send you an invoice.
How/when is payment due? Credit card or bank transfer by April 24th.
How do features work? Let’s use an example. If you purchase the 27th Day Marketing Package, your campaign will be featured starting from 7PM ET on Day 26 until 7PM ET on Day of 27th.
How do you determine Ramadan dates? Calculated, based on Fiqh Council of North America. As such;
First Day of Ramadan: Friday, April 24th27th Day: May 20thLast Day of Ramadan: May 23thEid Day: May 24th
Apply for a Package
Spots sold out last year. Due to high demand, we can’t guarantee enveryone interested will get a package. Higher quality campaigns will be prioritized.
Apply Now
Let’s make this your best Ramadan yet!
Thank you.